Assessing the Environment Political, Economic, Legal, .ppt
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1、Prentice Hall 2003,Chapter 1,1,Assessing the Environment Political, Economic, Legal, Technological,Chapter 1,Prentice Hall 2003,Chapter 1,2,Chapter 1 Overview,Globalism The Political and Economic Environment The Legal Environment The Technological Environment,Prentice Hall 2003,Chapter 1,3,What is G
2、lobal Management?,Global management is the process of developing strategies, designing and operating systems, and working with people around the world to ensure sustained competitive advantage.,Prentice Hall 2003,Chapter 1,4,What is Globalism?,The term globalism refers to global competition characte
3、rized by networks that bind countries, institutions, and people in an interdependent global economy.,Prentice Hall 2003,Chapter 1,5,Regional Trading Blocs,The Triad Western Europe Asia North America Other Regions Central and Eastern Europe China Less Developed Countries (LDCs),Prentice Hall 2003,Cha
4、pter 1,6,The European Union (EU),12 of the 15 member states of the European Community have adopted a common currency and monetary policy. The Euro is now a legally tradable currency. The EU is the largest and most integrated common market in the world with 376 million consumers. The creation of EU h
5、as not eliminated national pride. Most people in W. Europe still think of themselves first as British, French, Danish or Italian, and are wary of giving up too much power to centralized institutions, or of giving up their national culture.,Prentice Hall 2003,Chapter 1,7,Global Managers and the E.U.,
6、Global managers face two major tasks with respect to the E.U. How firms outside of Europe can deal with a market giving preference to insiders How to deal effectively with multiple sets of national cultures, traditions, and customs within Europe.,Prentice Hall 2003,Chapter 1,8,North America,The Nort
7、h American Free Trade Agreement (NAFTA) between the United States, Canada and Mexico has created a single market of 360 million consumers. The “one America” trading bloc has the potential for expansion in South America as trade liberalization among the Latin American countries progresses.,Prentice H
8、all 2003,Chapter 1,9,North America (contd.),Maquiladoras are U.S. manufacturing facilities that have operated just south of the Mexican-American border since the 1960s under special tax concessions. Joint ventures between Mexican and American companies are common. Examples include the one between Wa
9、l-Mart and Cifra, which in 2001 was Mexicos biggest chain.,Prentice Hall 2003,Chapter 1,10,Asia,Japan and the Four Tigers Singapore, Hong Kong, Taiwan, and South Korea provide most of the capital and expertise for Asias developing countries. In the 1980s and early 1990s, much of Asias economic power
10、 and competitive edge was attributed to Japans keiretsu and S.Koreas chaebol. Recent economic woes have slowed growth in the region.,Prentice Hall 2003,Chapter 1,11,Other Regions,The Central and Eastern European bloc, where communism proved unworkable and crumbled, has created a new market of 430 mi
11、llion people. Impediments to business growth here are the lack of capitalist structure and systems to reproduce Western management practices easily. China has enjoyed recent success as an export powerhouse. Its GDP growth rate, though slowing, was the fastest in the world for several consecutive yea
12、rs.,Prentice Hall 2003,Chapter 1,12,Other Regions (contd.),The economic situation and the often unacceptable level of government intervention discourage foreign investment in less developed countries (LDCs). Assessing the risk-return tradeoffs and keeping up with political developments in the LDCs a
13、re two of the many demands on international managers.,Prentice Hall 2003,Chapter 1,13,Workforce Diversity,The world labor force is undergoing considerable change as a result ofthe increasing movement across borders ofworkers at all skill levels; the rising average age of employees; and the addition
14、of great numbers of women to the workforce (particularly in developing countries),many with higher levels of education.,Prentice Hall 2003,Chapter 1,14,An Open Systems Model: The Contingency Role of the Global Manager (Exhibit 1-1),Functions And People OPERATING ENVIRONMENT,Regulations CultureSkills
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