剑桥商务英语中级-91及答案解析.doc
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1、剑桥商务英语中级-91 及答案解析(总分:100.02,做题时间:90 分钟)一、SPEAKING(总题数:4,分数:100.00)A: Our manager considers that our employees“ morale is not very high recently, and I“m sure that you can feel that, too. B: Yes, it is not a good sign for the development of our company. It is not hard for us to find many signs reflec
2、ting this problem. First many managers complain that their subordinates usually do not finish their tasks till the deadline, therefore making them hard to control the overall situation. A: I“ve heard of that, too. And they also told me that the employees are not as active as before, they contribute
3、very little at the brainstorm meeting. But you know, as an advertisement company, creative and original ideas really mean a lot to us. B: That“s right. No wonder our boss is so concerned. What“s worse, I“m afraid that our staff lacks sense of identity or sense of belonging to our company, and that m
4、ay be the root of all the other problems. A: Well, I think your analysis is quite insightful, so we must take some measures for this situation. High work efficiency should be encouraged more in our company, and employees should realise that initiative can be beneficial to everyone. B: Right. And I t
5、hink they can be more active and offer more smart ideas if given more material incentives, after all we have to admit that sometimes this is really the most effective way to encourage them. A: That sounds quite reasonable, but I also think that carrying forward our company culture to arouse their se
6、nse of belonging can be even more helpful in the future. After all, material stimulation won“t last as long as spiritual one. B: I totally agree. Let“s hope that we can run our business better after this round of reform.(分数:25.00)(1).What“s the most common reason for the low morale in a company?(分数:
7、5.00)_(2).Do you finish your work in advance or only a few hours before the deadline?(分数:5.00)_(3).Which do you think is more effective to encourage employees, material incentives or special awards like Best Employee of the Year?(分数:5.00)_(4).What is the ideal or core value of your company?(分数:5.00)
8、_(5).Do you recognise your company culture? Why?(分数:5.00)_A: Our company is doing a great job in recent years and the market is also booming nowadays, so managers of the high level are considering expanding our business to other regions in China. B: I think it“s really a good time to explore new mar
9、ket, but before we start, we should make some comprehensive analysis and then decide which regions deserve us taking risks. A: Sure. But as the third largest country in the world, there are many regions left untouched for us. Could you recommend some of the most promising regions? B: Well, the weste
10、rn region developing campaign has launched for a period of time, and the economy is becoming ever prosperous there, so it can be our first choice. Then the central part of China has the largest population, so it can also be a huge market for us. Finally we cannot neglect the northeast part, for the
11、economic situation is getting much better there, so it is also reasonable to reoccupy this market. A: You have some very good points. Then can you think of some features of these regions which we should pay attention to before entering markets there? B: First we should take note of the special taste
12、s of the minority groups in the West, for they may have more diversified tastes compared with other regions of China. Then we must notice the rather low buying power of the central part, because most of customers are peasants. Finally the extreme cold weather in the northeast also calls for our atte
13、ntion. A: Right, that means we should do some extra work in package and storage to avoid unnecessary damages. B: I am sure that we can expect good performances in the new market as long as we take everything into consideration.(分数:25.00)(1).Does your company have any plans for expansion?(分数:5.00)_(2
14、).Which region of your country do you think has the largest consumption potential? Why?(分数:5.00)_(3).Which do you think is more fatal for a company“s development, a good strategy or implementation capacity?(分数:5.00)_(4).Is your company brave enough to explore new market all the time?(分数:5.00)_(5).Wh
15、ich part of the country can bring the highest profits to your company? Why?(分数:5.00)_A: Since our department is taking more responsibilities, our boss has agreed to recruit a new employee for us. B: That“s very good news, which means that he or she can share some working load with us. A: Maybe we do
16、n“t have to work extra hours when the new member joins us, so it“s very important to find the right one. B: Sure. First this person must have a university“s diploma in finance at the least, and it is preferable if he has a master“s degree. Then he or she needs to master the usage of Excel and PPT, b
17、ecause these two sets of software are used very frequently in our daily work. A: And anything else? B: I was thinking that maybe an experienced person is more desirable than a grad. Do you agree? A: I totally agree; we really need someone who can get down to work at once. And as for channels to put
18、up our job notice, I think the job-hunting websites like Chinahr can be helpful and some of them are free of charge. B: Right. But someone may not have access to the Internet, so we still have to publish advertisement in the newspaper and participate in some recruitment fairs. A: OK. Hope we can fin
19、d the right person with all the efforts we make.(分数:25.00)(1).Do you think your team needs new members?(分数:5.00)_(2).Are you satisfied with your performance during your last interview? How do you plan to improve your performance?(分数:5.00)_(3).How many interviews have you attended before you found yo
20、ur present job?(分数:5.00)_(4).Which channel do you use most for job hunting, Internet, newspaper or recruitment fair?(分数:5.00)_(5).Have you ever attended any recruitment fair? What“s your impression?(分数:5.00)_A: It“s April now, time for our performance evaluation of each department, and this time we
21、will start our evaluation from the sales department. B: Yes, as our routine, we will evaluate salespersons“ performance according to three categories, namely, their sales figures of last year and the rank among all members; numbers of active clients they have, including the clients our salespersons
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