[考研类试卷]考研英语(阅读)模拟试卷69及答案与解析.doc
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1、考研英语(阅读)模拟试卷 69 及答案与解析Part ADirections: Read the following four texts. Answer the questions below each text by choosing A, B, C or D. (40 points)0 An advertising agency has monopolised, disorganised, and commercialised the largest library in human history. Without a fundamental rethinking of the way
2、 knowledge is organised in the digital era, Googles information coup detat will have profound existential consequences.Google was originally conceived to be a commercial-free search engine. The inventors of Google warned that advertising corrupts search engines. Under the sway of CEO Eric Schmidt, G
3、oogle currently makes nearly all its money from practices its founders once rightly abhorred. In the gleeful words of Schmidt, “We are an advertising company. “ Google is not a search engine; it is the most powerful commercialising force on the internet.Every era believes their way of organising kno
4、wledge is ideal and dismisses prior systems as nonsensical. Academic libraries in the US use subject categorisation derived from Sir Francis Bacons 17th-century division of all knowledge into imagination, memory and reason. Yet who today, aside from one or two exceptions, would try to organise the i
5、nternet using a handful of categories? For a generation trained to use Google, this approach seems outmoded, illogical or impossible. But modern search engines, which operate by indexing instead of categorising, are fundamentally flawed.Three hundred years ago, Jonathan Swift foresaw the cultural da
6、nger of relying on indexes to organise knowledge. He believed index learning led to superficial thinking. Swift was right and a growing number of teachers and public intellectuals are coming to the realisation that search engines encourage skimming, light reading and trifling thoughts. Whereas subje
7、ct classification creates harmony and encourages unexpected findings, indexes fracture knowledge into pieces making us stupid. Thanks to Google, the superficiality of index learning is infecting our culture, our society, and our civilisation.Google did not invent the index. Nor was Google the first
8、to dream of indexing all of human knowledge. And Google was not the first to cynically dump advertisements into the search-engine index. What makes Google unique is the extent to which it has, oblivious to the consequences, made a business out of commercialising the organisation of knowledge.The vas
9、t library that is the internet is flooded with so many advertisements that many people claim not to notice them anymore. As evidenced by the tragic reality that most people cant tell the difference between ads and content any more, this commercial barrage is having a cultural impact. The omnipresenc
10、e of internet advertising constrains the horizon of our thought. The prevalence of commercial messages traps us in the marketplace. No wonder it has become nearly impossible to imagine a world without consumerism. Advertising has become the distorting frame through which we view the world.There is n
11、o system for organising knowledge that does not carry with it social, political and cultural consequences. Nor is an entirely unbiased organising principle possible. The trouble is that too few people realise this today. Weve grown complacent as researchers; lazy as thinkers. We place too much trust
12、 in one company, a corporate advertising agency, and a single way of organising knowledge, automated keyword indexing.1 Which of the following statements about Google is true?(A)It has monopolized digital information.(B) It is viewed as the largest library in human history.(C) It is an inborn commer
13、cial search engine(D)Its advertising practices are opposed by its current CEO.2 According to the author, the shift from categorizing to indexing_.(A)is an inevitable phenomenon in the information era(B) is a regrettable lapse in knowledge organization(C) has caused our overdependence on Google(D)bro
14、ught about the commerialisation of Google3 Modern search engines have the effect of_.(A)bringing together fragments of knowledge(B) encouraging shallow modes of thinking(C) providing readers with unexpected findings(D)facilitating our reading activities4 The author criticises online advertisements m
15、ainly because_.(A)they are too prevalent to bear(B) they confuse advertising with knowledge(C) they narrow peoples vision scope(D)they make search engines biased5 Concerning knowledge acquirement, the author might suggest that we should_.(A)find an unbiased knowledge organizing system(B) abandon the
16、 mode of keyword indexing(C) utilize non-commercial search engines(D)combine multi information-inquiry channels5 Intensifying agriculture is never going to be the new rock n roll, but the idea is pretty fashionable right now. Last week a major study led by the UK governments chief scientist John Bed
17、dington warned that the only way to feed the world is to produce more food from the same amount of land.Some say that misses the point: we already produce enough food to feed 10 billion people, if only we didnt waste so much. But there is another argument for intensifying agriculture: to save the ra
18、inforests. At last Decembers climate conference in Cancun, Mexico, many delegates called for investment in farming to be included in REDD, the fund that will pay tropical countries to protect their rainforests and the carbon they lock away. The argument runs like this. As demand for food increases,
19、farmers already the biggest destroyers of forest are likely to chop down yet more trees. So to prevent further destruction, we urgently need to intensify agriculture. As climate economics guru Nicholas Stern put it in Cancun: “Cattle pasture in Brazil has only one animal per hectare. Raise that to t
20、wo and you can save the Amazon rainforest. “ The Brazilian governments strategy is based on exactly that premise. The World Bank, which will run the fund, made the same pitch.The idea that intensifying agriculture relieves pressure on land is sometimes called the Borlaug hy pothesis after Norman Bor
21、laug, the pioneer of the green revolution, who first articulated it. But before we go ahead we had better be sure that it is true.The counter-argument is that farmers dont clear forests to feed the world; they do it to make money. So helping farmers become more efficient and more productive especial
22、ly those living near forests wont reduce the threat. It will increase it. Tony Simons put it this way, “Borlaug thought that if you addressed poverty in the forest border, theyd stop taking their machetes into the forest. Actually, they get enough money to buy a chainsaw and do much more damage. “On
23、e recent study seems to bear out this contrarian view. Thomas Rudel of Rutgers University in New Brunswick, New Jersey, compared trends in national agricultural yields with the amount of land under crops since 1990. If Borlaug was right then where yields rose fastest, the rise in cropland should be
24、least. It might even go into reverse. No such luck. Mostly, yields and cultivated area rose together. Rudel compared the finding to the Jevons paradox, named after the 19th-century economist William Jevons who found that increasing the efficiency of coal burning led to more, not less, coal being bur
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