[考研类试卷]翻译硕士英语模拟试卷13及答案与解析.doc
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1、翻译硕士英语模拟试卷 13 及答案与解析一、Vocabulary1 The hidden room is _ only through a secret back entrance.(A)obtainable(B) achievable(C) attainable(D)accessible2 I didnt like myself _ in that way.(A)to be praised(B) praised(C) be praised(D)to have been praised3 What a sad sight, with all the shops _ and the people
2、 gone.(A)shuttled(B) shuttered(C) shuttles(D)shutters4 Thomas Hardys novels are said to suffer from the “long arm of coincidence“ because too many events seem to have a casual rather than a _ connection.(A)incidental(B) substantial(C) causal(D)plausible5 Even before the train had come to a stop, the
3、 massive onslaught of bodies engulfed us from all sides.(A)plunging(B) outpouring(C) striking(D)withdrawing6 “Common language“ here usually means a foreign language, but the same point applies in principle _ any encounter with unfamiliar dialects or styles within a single language.(A)to(B) for(C) wi
4、th(D)on7 The Vatican condemned the technology as _.(A)instructive(B) perverse(C) rewarding(D)salutary8 The leaders were seen _ in the hall but they didnt make known the problems(A)be assembling, discussed(B) assembling, discussed(C) assembled, discussing(D)be assembled, discussing9 Mergers may be ef
5、fective to revive or rejuvenate failing business by the infusion of new management and personnel.(A)inspection(B) introduction(C) evaluation(D)concentration10 We _ the letter yesterday, but it didnt arrive.(A)must receive(B) must have received(C) ought to receive(D)ought to have received11 When he f
6、inally emerged from the cave after thirty days, John was _ pale.(A)enormously(B) startlingly(C) uniquely(D)dramatically12 Thank you for applying for a position with our firm. We do not have any openings at this time, but we shall keep your application on _ for months.(A)pile(B) segment(C) sequence(D
7、)file13 Now a paper in Science argues that organic chemicals in the rock come mostly from _ on earth than bacteria on Mars.(A)configuration(B) constitution(C) condemnation(D)contamination14 Several decades ago, wealthy people liked hunting wild animals for fun _ sightseeing.(A)rather than to go(B) m
8、ore than going(C) other than going(D)than to go15 Her father is so deaf that he has to use a hearing _.(A)aid(B) help(C) support(D)tool16 Although the model looks good on the surface, it will not bear close _.(A)temperament(B) scrutiny(C) contamination(D)symmetry17 This book comes as a _ to him who
9、learns a lot from it.(A)revelation(B) replacement(C) resolution(D)revolution18 A well-written composition _ good choice of words and clear organization among other things.(A)calls on(B) calls for(C) calls up(D)calls off19 David tends to feel useless and unwanted in a society that gives so much _ to
10、those who compete well.(A)prestige(B) regime(C) superiority(D)legislation20 _ the fact that he is an adult now, we should give him more freedom.(A)In consideration of(B) In comparison with(C) In light of(D)In contrast to二、Reading Comprehension20 Every market activity is an investment in time, energy
11、 and money. Few companies would spend a large sum of money on, say, a purchase of capital equipment without a full investigation into why it is needed, the choices available, and the expected return on what has been spent. Yet every year the vast majority of companies invest a large amount of money
12、in marketing actions without knowing what their financial worth to the company or likely return will be. By introducing the disciplines arising from market planning, a company should be able to ensure that the costs of marketing planning show a reasonable return and are calculated in the same way as
13、 all other business investments.Many managers believe that the costs of marketing form an additional expense that has to be accepted in order to sell their goods. Whilst it is true that many companies use certain tools of marketing for this purpose, it is also true that the most successful companies
14、 accept marketing as an essential part of the companys total commercial operation, for it is an essential cost in the same way as production or finance.Companies often avoid planning marketing procedures in detail because of the effort needed to express their forward policy in a written form. Manage
15、rs commonly consider that their time is too valuable to spend on anything other than urgent operational problems. In fact, the manager who spends his time on dealing with current administrative detail is almost certain to have ignored proper planning in the past. For, if properly prepared, the marke
16、ting plan will contain sufficient details of the companys policy and operational strategy for the work to be done by an assistant. As the many alternative courses of action are programmed, the assistant takes any actions or decisions which are appropriate. Only unusual situations need be dealt with
17、by the manager.The first step in preparing a marketing plan is that of producing the information necessary for decision making. Usually, a company will have within its own administration and control system the raw material necessary for the plans foundations. In addition, there is plenty of publishe
18、d information which is made available by government departments, institutions and the press.Marketing research is yet to be fully exploited by the majority of companies. It has so far only been used by companies that have recognized that their existing information sources are inadequate. Because of
19、the scale of operations that now confronts the typical businessman, it is essential that investment decisions are based upon relevant information, so reducing the business risk.For a marketing-oriented activity to produce lasting results the entire operation has to be systematically planned. By prod
20、ucing basic information in written form and establishing aims for the future, the company is creating standards against which actual performance can be measureD. Documentation of detailed policy actions then provides the basis for controlling the companys operation. Future trends may be predicted th
21、rough the investigation of all factors likely to influence company results.21 The amount of money spent on marketing by most companies each year _.(A)equals the amount spent on capital equipment(B) does not give a good return on the investment(C) is not based on an assessment of its potential value(
22、D)is viewed by these companies as an important business investment22 Managers usually regard the costs of marketing as _.(A)something which increases the cost of goods(B) helpful but not essential to a companys success(C) less important than investment in production(D)an unnecessary extra business c
23、ost23 Why are marketing plans not written down by many managers?(A)They do not have time to do it.(B) They know it would be difficult to do.(C) They never follow any particular marketing plan.(D)They do not think it is really necessary24 Good marketing procedures allow a manager _.(A)to take differe
24、nt courses of action(B) to do less work than others(C) to avoid unforeseen problems(D)to give more responsibility to others25 How should a manager begin writing a marketing plan?(A)By doing market research outside the company.(B) By looking at information produced by other companies.(C) By analyzing
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- 考研 试卷 翻译 硕士 英语 模拟 13 答案 解析 DOC
