剑桥商务英语中级-32 (1)及答案解析.doc

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1、剑桥商务英语中级-32 (1)及答案解析(总分：105.00，做题时间：90 分钟)一、BREADING/B(总题数：1，分数：7.00)PART ONEHow to approach Reading Test Part One In this part of the Reading Test you match seven statements with four short texts. First read each short text and then read the sentences to see which ones refer to the text. Make sure

2、you read each text for overall meaning. Do not choose an answer just because you can see the same words in the text. Look at the statements below and the views about improvement processes on the opposite page. Which company (A, B, C or D) does each sentence 1 - 7 refer to? For each sentence 1 - 7, m

3、ark one letter (A, B, C or D) on your Answer Sheet. You will need to use some of the letters more than once.A“Were ahead of our competitors in that every year we invite customers to headquarters to discuss their expectations for the next five years. In addition to customers, the meeting includes app

4、roximately 100 employees and suppliers. We parade our five-year plan, including such things as service, quality and on-time delivery, and involve everyone in a feedback process. The outcome becomes part of our long-range strategic plan, which is communicated to every employee in the organisation - a

5、 process we call management by planning.“ B“The approach we find we need to take to increasing customer satisfaction is systemic. There isnt an easy way to do it. Everything is interconnected and builds. In order to delight customers, you need smooth manufacturing processes, which means you need an

6、accurate warehouse, which in turn relies on a good manufacturing requirements system and good suppliers. You cant accomplish one in isolation.“ C“As part of our improvement process, employees participate actively in raising customer satisfaction. They establish the areas in which they will be measur

7、ed that translate into quality performance: things like, How quickly do you respond to a call? or How effective are your dealings with the customer? Feedback is provided regularly to employees. They analyse the data to determine when additional instruction and support are needed, or when processes n

8、eed to be re-worked or improved, or when our goals need to be changed. They are also encouraged to keep an eye on the competition and how they are doing. These data are used for planning purposes.“ D“Our senior managers are constantly pulling the competitions products apart to see what theyre doing.

9、 Theyve also done some benchmarking against our better competitors. There are a few good ones that make us run faster and harder. But, to be honest, in terms of new service initiatives, for example, weve had to look outside our industry to find what could be called best of breed. Weve milked our own

10、 industry.“（分数：7.00）(1).Staff are invited to set the standards that are used to assess their productivity（分数：1.00）填空项 1:_(2).Long-term aims are negotiated with people internal and external to the company（分数：1.00）填空项 1:_(3).Staff contribute to the monitoring of competitors progress.（分数：1.00）填空项 1:_(4

11、).Different kinds of company need to be examined for ideas for innovation.（分数：1.00）填空项 1:_(5).Staff decide on their own requirements for training.（分数：1.00）填空项 1:_(6).Improving one aspect of the business affects other aspects.（分数：1.00）填空项 1:_(7).All staff are informed of the companys future direction

12、.（分数：1.00）填空项 1:_二、BPART TWO/B(总题数：1，分数：5.00)BHow to approach Reading Test Part Two/B In this part of the Reading Test you read a text with gaps in it, and choose the best sentence to fill each gap from a set of seven sentences. First read the text for the overall meaning, then go back and look for

13、the best sentence for each gap. Make sure the sentence fits both the meaning and the grammar of the text around the gap. Read the article on the opposite page about the marketing guru Theodore Levitt. Choose the best sentence from below o fill each of the gaps. For each gap 8 - 12, mark one letter (

14、A - G) on your Answer Sheet. Do not use any letter more than once. There is an example at the beginning, (0).BDid this man invent marketing?/BFor the world of management - or the trend-setting part of it which read the Harvard Business Review (HBR) - 1960 was the year that marketing began. Extraordi

15、nary as it seems today, until HBR published an article by a German- American academic called Theodore Levitt saying that industry is a customer-satisfying process, not a goods-producing process, most managers operated on the principle that people would buy whatever their companies produced, with the

16、 aid of a little advertising.(0) （分数：5.00）(1).（分数：1.00）填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_三、BPART THREE/B(总题数：1，分数：6.00)BHow to approach Reading Test Part Three/B In this part of the Reading Test you read a longer text and answer six questions. First read the questions. Try to get an idea of what th

17、e text will be about. Then read the text quickly for general understanding. Then read the text and questions more carefully, choosing the best answer to each question. Do not choose an answer just because you can see the same words in the text. Read the article below about communication and the ques

18、tions on the opposite page. For each question 13 - 18, mark one letter (A, B, C or D) on your Answer Sheet for the answer you choose.BHow well do you communicate?/BIn todays fast-paced work environment, communication can come low down on your list of priorities. If you cant remember the last time yo

19、u spoke to some of your friends, how do you find time to brief thousands of employees on a regular basis? That said, internal communication plays an integral part in any healthy business strategy. If done well it ensures that staff are kept abreast of the visions and values of the company they work

20、for; if done badly it can lead to speculation and rumour.Jenny Davenport, a director of the change management and communications consultancy, People in Business, says ongoing dialogue with staff is a necessity. You must educate employees to understand your business if you want them to perform, she s

21、ays. Unless you do, people will not trust you when times are bad. Communication is also about discussion rather than rhetoric. Flat communication devices- email, intranets, employee publications - have a part to play but must be mixed with more interactive methods involving face-to- face contact to

22、encourage response.Remember that individuals are different and like to receive information in different ways, adds Davenport. As well as written communication via intranets or traditional employee magazines, team managers must talk to staff about how what they de affects the business. Twice a year,

23、ensure employees come face to face with senior management- a conference is ideal.Khalid Aziz, chairman of communications consultancy The Aziz Corporatior), feels that company-wide conferences are an ideal way to interact with large numbers of staff. It is important to organise and plan correctly, he

24、 says. Have a clear aim before you start and be careful not to pack too much in - facts that can be communicated via email, for example, are a waste of conference space. Ask for response but dont ask for questions - it always sounds like a threat, he adds. Get people to raise their hands if they agr

25、ee with a certain statement about the company and then ask one person to elaborate.The intranet plays a big part in the communications strategy at One 2 One, says Nell Lovell, the companys director of communications. Our intranet touches everybody, he says. We have set up cybercafes for staff who do

26、nt have PC access. One 2 Ones intranet carries news and general information and is supported by a monthly magazine mailed to homes, a weekly email update on matters of fact and webchats which staff are invited to join.Getting feedback from employees is the key to hi- fi company Richer Sounds communi

27、cations policy. Like other businesses, we run a suggestions scheme. The difference with ours is the way it works, says John Clayton, training and recruitment director. Our chairman Julian Richer reads every suggestion and we answer them all. Each proposal is rewarded with up to f25 cash - we find th

28、is is more motivational than a big prize to one employee once a year.（分数：6.00）(1).What point is made in the first paragraph?（分数：1.00）A.Pressures of work have a negative effect on social relationships.B.Poor communication can create an atmosphere of doubt.C.Keeping records of employees should be a hi

29、gh priority.D.Communicating effectively can take up a lot of time.(2).According to the second paragraph, staff need to（分数：1.00）A.feel involved in communication processes,B.be supplied only with relevant information.C.feel that the company understands their needs.D.be given feedback on how well they

30、perform.(3).Davenport suggests organising company conferences because（分数：1.00）A.employees will be able to meet each otherB.the role of team managers will be made clearerC.employees will have contact with senior managers.D.each staff member will receive the same information.(4).What recommendation do

31、es Khalid Aziz make about holding company conferences?（分数：1.00）A.Encourage questions about different aspects of the company.B.Use email to send information related to the conference.C.Explain the purpose of the conference at the beginning.D.Invite comments on how the company is viewed.(5).Nell Lovel

32、l says that the intranet at One 2 One（分数：1.00）A.communicates more effectively than the magazine.B.is available to all members of staff.C.includes previously unobtainable information.D.is popular with all members of staff.(6).What does John Clayton say about suggestion schemes?（分数：1.00）A.Suggestions

33、can be about any aspect of a company.B.More companies should encourage suggestions from staff.C.Small prizes for suggestions can be effective.D.Staff should be told about each others suggestions.四、BPART FOUR/B(总题数：1，分数：15.00)BHow to approach Reading Test Part Four/B This part of the Reading Test tes

34、ts your vocabulary. Read the whole text quickly to find out what it is about. As you read, try to predict the words that might fill the gaps. Next, look at the four possible answers for each gap and cross out any obviously incorrect words. Then read both before and after each gap to decide which wor

35、d should go in it. The word needs to fit both the meaning and the grammar, After completing all the gaps, read the whole text again to check your answers. Read the article on the opposite page about networking. Choose the best word to fill each gap from A, B, O or D below. For each question 19 - 33,

36、 mark one letter (A, B, O or D) on your Answer Sheet. There is an example at the beginning (0).BNETWORK YOUR WAY TO SUCCESS/BThat (0) . saying, Its not what you know, its who you know sums up what may well be the most important (19) . of climbing the business ladder. Diligence, competence and experi

37、ence are fine (20) ., but they are not enough.While this is no great secret, the fact (21) . that skilled workers are few and (22) . between - get business success depends on informal networking and sociologists have (23) . that the majority of top jobs in the US are obtained through it. A vast (24)

38、 . of jobs are never advertised and of those that are, many have already been (25) . to someone known to the company. These processes (26) . not just to industry but to the government and public sector as well.Potentially, colleagues, superiors, business friends, customers, suppliers can (27) . a ne

39、tworker with information, addresses and open doors that. make the difference between stagnation and a rapid rise. Nonetheless, as a communications trainer in Germany put it: Many people just do not know how to (28) develop and foster promising relationships. For some, networking (29) . just too time

40、-consuming or stressful. Such individuals shut themselves in their office and minimise (30) . with the outside world. They may do a great job of work, but they are unlikely to make great career strides. Other would-be networkers (31) . instant results, make a real nuisance of themselves, or network

41、in too limited an environment. There are plenty of other classic errors, ranging from a failure to (32) . favours, to the converse - networking with opportunists who themselves never deliver.Effective networking does not just happen. It is a conscious process of developing links which 33) . creativi

42、ty, energy and commitment. Learning to do it will pay dividends.（分数：15.00）(1).A measures B. resources C. means D. actions（分数：1.00）填空项 1:_(2).A marks B. qualities C. types D. distinctions（分数：1.00）填空项 1:_(3).A remains B. lasts C. continues D. keeps（分数：1.00）填空项 1:_(4).A long B. far C. wide D. broad（分数：

43、1.00）填空项 1:_(5).A distinguished B. located C. viewed D. found（分数：1.00）填空项 1:_(6).A ratio B. division C. proportion D. section（分数：1.00）填空项 1:_(7).A promised B. assured C. declared D. warranted（分数：1.00）填空项 1:_(8).A carry B. engage C. suit D. apply（分数：1.00）填空项 1:_(9).A provide B. give C. produce D. off

44、er（分数：1.00）填空项 1:_(10).A induct B. install C. invest D. initiate（分数：1.00）填空项 1:_(11).A shows B. proves C. turns D. results（分数：1.00）填空项 1:_(12).A reference B. contact C. association D. connection（分数：1.00）填空项 1:_(13).A trust B. hope C. expect D. rely（分数：1.00）填空项 1:_(14).A reply B. reverse C. return D.

45、 respond（分数：1.00）填空项 1:_(15).A orders B. directs C. insists D. requires（分数：1.00）填空项 1:_五、BPART FIVE/B(总题数：1，分数：12.00)BHow to approach Reading Test Part Five/B This part of the Reading Test tests your ability to identify additional or unnecessary words in a text. Most lines contain one extra word whi

46、ch is incorrect. Read the whole text quickly to find out what it is about. As you read, try to identify the words that are incorrect. Make sure you consider whole sentences, and not each line separate1). Then read the text again, and write down the extra words. Remember there will be only one extra

47、word in a line, and some lines are correct. Read the text on the opposite page about running meetings. In most of the lines 34 - 45 there is one extra word. It is either grammatically incorrect or does not fit in with the meaning of the text. Some lines, however, are correct. If a line is correct, write CORRECT on your Answer Sheet. If there is an extra word in the line, write the extra word in CAPITAL LETTERS on your Answer Sheet. The exercise begins with two examples, (0) and (00).BMAKE SURE YOUR MEETINGS RUN SMOOTHLY/BA well run meeting