剑桥商务英语中级-126及答案解析.doc

《剑桥商务英语中级-126及答案解析.doc》由会员分享，可在线阅读，更多相关《剑桥商务英语中级-126及答案解析.doc（25页珍藏版）》请在麦多课文档分享上搜索。

1、剑桥商务英语中级-126 及答案解析(总分：105.00，做题时间：90 分钟)一、READING(总题数：0，分数：0.00)二、PART ONE(总题数：1，分数：7.00)A“Were ahead of our competitors in that every year we invite customers to headquarters to discuss their expectations for the next five years. In addition to customers, the meeting includes approximately 100 empl

2、oyees and suppliers. We parade our five-year plan, including such things as service, quality and on-time delivery, and involve everyone in a feedback process. The outcome becomes part of our long-range strategic plan, which is communicated to every employee in the organisation - a process we call ma

3、nagement by planning.“ B“The approach we find we need to take to increasing customer satisfaction is systemic. There isnt an easy way to do it. Everything is interconnected and builds. In order to delight customers, you need smooth manufacturing processes, which means you need an accurate warehouse,

4、 which in turn relies on a good manufacturing requirements system and good suppliers. You cant accomplish one in isolation.“ C“As part of our improvement process, employees participate actively in raising customer satisfaction. They establish the areas in which they will be measured that translate i

5、nto quality performance: things like, How quickly do you respond to a call? or How effective are your dealings with the customer? Feedback is provided regularly to employees. They analyse the data to determine when additional instruction and support are needed, or when processes need to be re-worked

6、 or improved, or when our goals need to be changed. They are also encouraged to keep an eye on the competition and how they are doing. These data are used for planning purposes.“ D“Our senior managers are constantly pulling the competitions products apart to see what theyre doing. Theyve also done s

7、ome benchmarking against our better competitors. There are a few good ones that make us run faster and harder. But, to be honest, in terms of new service initiatives, for example, weve had to look outside our industry to find what could be called best of breed. Weve milked our own industry./（分数：7.00

8、）(1).Staff are invited to set the standards that are used to assess their productivity（分数：1.00）填空项 1:_(2).Long-term aims are negotiated with people internal and external to the company（分数：1.00）填空项 1:_(3).Staff contribute to the monitoring of competitors progress.（分数：1.00）填空项 1:_(4).Different kinds o

9、f company need to be examined for ideas for innovation.（分数：1.00）填空项 1:_(5).Staff decide on their own requirements for training.（分数：1.00）填空项 1:_(6).Improving one aspect of the business affects other aspects.（分数：1.00）填空项 1:_(7).All staff are informed of the companys future direction.（分数：1.00）填空项 1:_三、

10、PART TWO(总题数：1，分数：5.00)Did this man invent marketing?For the world of management - or the trend-setting part of it which read the Harvard Business Review (HBR) - 1960 was the year that marketing began. Extraordinary as it seems today, until HBR published an article by a German- American academic cal

11、led Theodore Levitt saying that industry is a customer-satisfying process, not a goods-producing process, most managers operated on the principle that people would buy whatever their companies produced, with the aid of a little advertising.(0) （分数：5.00）填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_四、PART THREE

12、(总题数：1，分数：6.00)How well do you communicate?In todays fast-paced work environment, communication can come low down on your list of priorities. If you cant remember the last time you spoke to some of your friends, how do you find time to brief thousands of employees on a regular basis? That said, inte

13、rnal communication plays an integral part in any healthy business strategy. If done well it ensures that staff are kept abreast of the visions and values of the company they work for; if done badly it can lead to speculation and rumour.Jenny Davenport, a director of the change management and communi

14、cations consultancy, People in Business, says ongoing dialogue with staff is a necessity. You must educate employees to understand your business if you want them to perform, she says. Unless you do, people will not trust you when times are bad. Communication is also about discussion rather than rhet

15、oric. Flat communication devices- email, intranets, employee publications - have a part to play but must be mixed with more interactive methods involving face-to- face contact to encourage response.Remember that individuals are different and like to receive information in different ways, adds Davenp

16、ort. As well as written communication via intranets or traditional employee magazines, team managers must talk to staff about how what they de affects the business. Twice a year, ensure employees come face to face with senior management- a conference is ideal.Khalid Aziz, chairman of communications

17、consultancy The Aziz Corporatior), feels that company-wide conferences are an ideal way to interact with large numbers of staff. It is important to organise and plan correctly, he says. Have a clear aim before you start and be careful not to pack too much in - facts that can be communicated via emai

18、l, for example, are a waste of conference space. Ask for response but dont ask for questions - it always sounds like a threat, he adds. Get people to raise their hands if they agree with a certain statement about the company and then ask one person to elaborate.The intranet plays a big part in the c

19、ommunications strategy at One 2 One, says Nell Lovell, the companys director of communications. Our intranet touches everybody, he says. We have set up cybercafes for staff who dont have PC access. One 2 Ones intranet carries news and general information and is supported by a monthly magazine mailed

20、 to homes, a weekly email update on matters of fact and webchats which staff are invited to join.Getting feedback from employees is the key to hi- fi company Richer Sounds communications policy. Like other businesses, we run a suggestions scheme. The difference with ours is the way it works, says Jo

21、hn Clayton, training and recruitment director. Our chairman Julian Richer reads every suggestion and we answer them all. Each proposal is rewarded with up to f25 cash - we find this is more motivational than a big prize to one employee once a year.（分数：6.00）(1).What point is made in the first paragra

22、ph?（分数：1.00）A.Pressures of work have a negative effect on social relationships.B.Poor communication can create an atmosphere of doubt.C.Keeping records of employees should be a high priority.D.Communicating effectively can take up a lot of tim(2).According to the second paragraph, staff need to（分数：1

23、.00）A.feel involved in communication processes,B.be supplied only with relevant information.C.feel that the company understands their needs.D.be given feedback on how well they perform.(3).Davenport suggests organising company conferences because（分数：1.00）A.employees will be able to meet each otherB.

24、the role of team managers will be made clearerC.employees will have contact with senior managers.D.each staff member will receive the same information.(4).What recommendation does Khalid Aziz make about holding company conferences?（分数：1.00）A.Encourage questions about different aspects of the company

25、.B.Use email to send information related to the conference.C.Explain the purpose of the conference at the beginning.D.Invite comments on how the company is viewe(5).Nell Lovell says that the intranet at One 2 One（分数：1.00）A.communicates more effectively than the magazine.B.is available to all members

26、 of staff.C.includes previously unobtainable information.D.is popular with all members of staf(6).What does John Clayton say about suggestion schemes?（分数：1.00）A.Suggestions can be about any aspect of a company.B.More companies should encourage suggestions from staff.C.Small prizes for suggestions ca

27、n be effective.D.Staff should be told about each others suggestions.五、PART FOUR(总题数：1，分数：15.00)NETWORK YOUR WAY TO SUCCESSThat (0) . saying, Its not what you know, its who you know sums up what may well be the most important (19) . of climbing the business ladder. Diligence, competence and experienc

28、e are fine (20) ., but they are not enough.While this is no great secret, the fact (21) . that skilled workers are few and (22) . between - get business success depends on informal networking and sociologists have (23) . that the majority of top jobs in the US are obtained through it. A vast (24) .

29、of jobs are never advertised and of those that are, many have already been (25) . to someone known to the company. These processes (26) . not just to industry but to the government and public sector as well.Potentially, colleagues, superiors, business friends, customers, suppliers can (27) . a netwo

30、rker with information, addresses and open doors that. make the difference between stagnation and a rapid rise. Nonetheless, as a communications trainer in Germany put it: Many people just do not know how to (28) develop and foster promising relationships. For some, networking (29) . just too time-co

31、nsuming or stressful. Such individuals shut themselves in their office and minimise (30) . with the outside world. They may do a great job of work, but they are unlikely to make great career strides. Other would-be networkers (31) . instant results, make a real nuisance of themselves, or network in

32、too limited an environment. There are plenty of other classic errors, ranging from a failure to (32) . favours, to the converse - networking with opportunists who themselves never deliver.Effective networking does not just happen. It is a conscious process of developing links which 33) . creativity,

33、 energy and commitment. Learning to do it will pay dividends.（分数：15.00）(1).A measures B. resources C. means D. actions（分数：1.00）填空项 1:_(2).A marks B. qualities C. types D. distinctions（分数：1.00）填空项 1:_(3).A remains B. lasts C. continues D. keeps（分数：1.00）填空项 1:_(4).A long B. far C. wide D. broad（分数：1.0

34、0）填空项 1:_(5).A distinguished B. located C. viewed D. found（分数：1.00）填空项 1:_(6).A ratio B. division C. proportion D. section（分数：1.00）填空项 1:_(7).A promised B. assured C. declared D. warranted（分数：1.00）填空项 1:_(8).A carry B. engage C. suit D. apply（分数：1.00）填空项 1:_(9).A provide B. give C. produce D. offer（

35、分数：1.00）填空项 1:_(10).A induct B. install C. invest D. initiate（分数：1.00）填空项 1:_(11).A shows B. proves C. turns D. results（分数：1.00）填空项 1:_(12).A reference B. contact C. association D. connection（分数：1.00）填空项 1:_(13).A trust B. hope C. expect D. rely（分数：1.00）填空项 1:_(14).A reply B. reverse C. return D. re

36、spond（分数：1.00）填空项 1:_(15).A orders B. directs C. insists D. requires（分数：1.00）填空项 1:_六、PART FIVE(总题数：1，分数：12.00)MAKE SURE YOUR MEETINGS RUN SMOOTHLYA well run meeting can achieve much, but a badly run meeting is unlikelyto achieve anything, and indeed may damage on an important projects34 progress. M

37、eetings should create a sense of the harmony, but they can35 cause confusion. In normal circumstances, so meetings should be planned36 well in advance, both in terms of who will attend it and what will be discussed.37 Overcrowded meetings suggest managers lack their self-confidence and38 mean there

38、will be too much of discussion on every minor point. The only39 points that should be discussed are those that require a decision. If you need40 your staff to update you on something, ask them to send information you41 can read in your own time. Before a meeting starts, establish for the finishing42

39、 time, and stick to it. If you let one only meeting run over, then all your meetings43 will. Make sure the purpose of the meeting is clear there to all concerned, so44 that everyone stays as focused. Coffee breaks should be regular, and taken45 away from the table, to maintain energy and concentrati

40、on at optimum levels.（分数：12.00）填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_七、WRITING(总题数：2，分数：10.00)1.PART ONEHow to approach Writing Test Part One Part One counts for one third of the total marks in the Writing Test. You should spend no more than 15 minutes o

41、n Part One. You will be asked to write a note, memo, email or message to one or more people in your company The first bullet point of the instructions outlines the situation. The second bullet point tells you what you should write, who you are writing it for, and the points that must be included. It

42、 is best to follow the order of the points that are required, as you will lose marks if you leave out any of them.Planning Read the instructions carefully so that you know what to do, and underline the key words.Writing Express yourself briefly and clearly For a memo or email you dont need to includ

43、e to, from, date or subject. Try to use a range of appropriate vocabulary and grammatical structures. Make the language suitable for the reader(s).Checking After writing, read what you have written, correct mistakes and make improvements. If you want to add anything, use a sign, e.g. *. Put a line t

44、hrough anything you want to omit. Dont rewrite the whole of your answer Make sure the examiner will be able to read your answer. Use a pen and your normal handwriting (do not write in capital letters). Check that you have written your answer in 40 50 words. You are the manager of the marketing depar

45、tment in your company. A new assistant manager has recently been appointed and will start work soon. Write an email to all staff in the department: explaining the need for the appointment saying when the assistant manager will start work describing the experience the assistant manager has. Write 40

46、- 50 words.（分数：5.00）_2.PART TWOHow to approach Writing Test Part Two Part Two counts for two thirds of the total marks in the Writing Test. You should spend about 30 minutes on Part Two. You will be asked to write a report, proposal or piece of business correspondence. You will be given information,

47、 such as a letter, advertisement, or charts and graphs, as the starting point for your answer, and will be told who to write to. About five handwritten notes will also be given. You must use all these notes when writing your answer, and will need to invent information in connection with some of them. If you leave out any of the five notes, you will lose marks,Pla