剑桥商务英语初级-18及答案解析.doc

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1、剑桥商务英语初级-18 及答案解析(总分：100.00，做题时间：90 分钟)一、BREADING/B(总题数：5，分数：5.00)1.TOUR A - 210: MORNING LONDON TOUR 9:00 am-13:00 pm ADULT: $35 CHILD: $20A. It takes 5 hours to tour around London.B. The cost is different for adults and children.C. A-210 is a full day tour in London（分数：1.00）A.B.C.2.Could all speak

2、ers please produce summaries of the sessions they gave.The speakers should writeA. full details of what is in their session.B. a brief report about their session.C. a proposal for their session.（分数：1.00）A.B.C.3.For additional charges, please refer to page 23.You should turn to page 23（分数：1.00）A.A. t

3、o see about possible discount.B.B. to find out extra costs.C.C. for information about the product.4.Goods not normally dispatched unless paid for at time of ordering payment on delivery by special arrangement onlyCustomers should normally pay for goods（分数：1.00）A.A. When their order is processed.B.B.

4、 when the goods are delivered.C.C. when they place an order.5.Staff wishing to book the firms social club for private parties must give the manager two weeks notice.For private parties, staff shouldA. tell the manager in advance.B. sign the managers notice board.C. say what kind of event they are pl

5、anning.（分数：1.00）A.B.C.二、BPART TWO/B(总题数：1，分数：5.00) Look at the list below. It shows general information of New York Zoo. For questions 6 - 10 decide which section (A - H) of the list each person should consult. For each question, mark the correct letter (A - H) on your Answer Sheet. Do not use any l

6、etter more than once.BGeneral Information of New York Zoo/BA. Direction E. Group SalesB. Hours F. MerchandiseC. Education Groups G. Credit Cards and ATMSD. Rentals H. Disabled Access（分数：5.00）(1).Jack Johnson needs a wheelchair for his old grandpa when visiting the Zoo.（分数：1.00）填空项 1:_(2).Christine C

7、ook wondered if group rates are available for 10 people.（分数：1.00）填空项 1:_(3).Jenny Ross doesnt know how to go to the Zoo.（分数：1.00）填空项 1:_(4).Clive Harris is a boy with limited mobility.（分数：1.00）填空项 1:_(5).Don Bradley is going to buy some gifts for his friends.（分数：1.00）填空项 1:_三、BPART THREE/B(总题数：1，分数：

8、5.00) Look at the bar chart below, which shows the number of goods sold (in 2006) by eight different companies (A-H) during four quarters of a year. Which company does each sentence (11-15) describe? For each sentence, mark the correct letter (A-H) on your Answer Sheet. Do not use any letter more th

9、an once.（分数：5.00）(1).The number of goods sold did not change during any quarter of the year.（分数：1.00）填空项 1:_(2).One company, having moved to a new place, doubled the number of goods sold each quarter for all quarters.（分数：1.00）填空项 1:_(3).After a very bad year, one company went bankrupt and went out o

10、f business at the end of the year, selling no goods during the last quarter.（分数：1.00）填空项 1:_(4).A company, having started very strongly, showed a decline during each quarter of the year.（分数：1.00）填空项 1:_(5).The number of goods sold went up only a small amount during the year.（分数：1.00）填空项 1:_四、BPART F

11、OUR/B(总题数：1，分数：7.00) Read the following passage about successful business executives. Are the sentences 16-22 “Right“ or “Wrong“? If there isnt enough information to answer “Right“ or “Wrong“, choose “Doesnt say“. For each sentence (16-22), mark one letter (A, B or C) on your Answer Sheet.BWhy Seein

12、g Is Succeeding/BRobert Celik of the New York Business Institute tellsThere are some executives who get it right. They launch winning products, and have a feeling for what customers like and dislike. They do not depend on research or secondary information, and yet they know the market extremely well

13、.Take Steve Banks, developer of the best-selling personal finance software, Nicat. He had noticed how difficult it was to use existing software products, and realized there was a gap in the market. Although 51 competing packages were available when Nicat was launched, it quickly succeeded in attract

14、ing the majority of customers.Then consider the JR oil group who learnt that a new chain of hypermarket petrol stations was overtaking its own outlets. The competitors success was due to a higher standard of service and facilities. The oil groups managers could have discovered this by going to obser

15、ve these stations for ten minutes. Instead the oil group contacted an agency to carry out more market research.One of the institutes most striking findings is that the best business strategists see things for themselves. They do not just analyze, but get out into the field with their customers, and

16、gain first-hand experience of their products.（分数：7.00）(1).Successful executives base their strategies on reliable data about their clients requirements.（分数：1.00）A.A. Right B.B. Wrong C.C. Doesnt say(2).Steve Banks made personal contact with product users to discover what they wanted from his softwar

17、e.（分数：1.00）A.A. Right B.B. Wrong C.C. Doesnt say(3).Nicat became popular because it was easier to work with than competing products.（分数：1.00）A.A. Right B.B. Wrong C.C. Doesnt say(4).A rival to the JR oil group was performing better because of its pricing policy.（分数：1.00）A.A. Right B.B. Wrong C.C. Do

18、esnt say(5).The JR oil group sent its executives to visit a competitors petrol stations.（分数：1.00）A.A. Right B.B. Wrong C.C. Doesnt say(6).The JR oil group change certain policies in order to recover its market share.（分数：1.00）A.A. Right B.B. Wrong C.C. Doesnt say(7).The New York Business Institute be

19、lieves that good business people try out their companys products.（分数：1.00）A.A. Right B.B. Wrong C.C. Doesnt say五、BPART FIVE/B(总题数：1，分数：6.00) Read the following passage below about a furniture retailer. For each question (23-28), choose the correct answer. Mark one letter (A, B or C) on your Answer s

20、heet.BA BRIGHT FUTURE/BThe furniture retailer, JRA. which has produced disappointing results recently, said that market conditions were at last improving. Sales rose by 7.3% in tile final quarter of 2006. after falling by 6.2% in the three months between July and September, and by 7.4% in the past q

21、uarter.Mike Turner, the managing director, said that. although the market remained competitive, orders had reached their highest level ever and with this promising news he thought that profit margins would reach 11% before the end of the next financial year. The company is also benefiting from the c

22、urrent low interest rates charged by the banks. Further savings were made when the company increased the proportion of furniture that it produced itself. This follows its takeover in May of tile Brimoon Furniture factory, which was suffering from serious financial problems.JRA will continue its expa

23、nsion programme this year and expects to add four new stores to the existing fifty. These will all be in the south-west of UK. where it currently has only one store. The company aims eventually to have eighty large stores nationwide and then to concentrate on opening a number of smaller ones.This po

24、sitive news was delivered together with the announcement of a 13% drop in profits to $30 million on sales of $386 million for the financial year. This fall was not as bad as forecastedseveral analysts thought profits would be less than $12 million.Before becoming managing director of JRA. Turner had

25、 worked for Patton Points. Though Patton Points was once a leader in its field, it was in serious financial difficulties when Turner joined the company. Within three years, however, he had turned the companys annual losses into a $11 million profit. He is beginning to do the same at JRA.（分数：6.00）(1)

26、.Between April and June 2006, JRAs sales（分数：1.00）A.A. fell by 6.2%. B.B. rose by 6.7%. C.C. fell by 7.4%.(2).Why does the managing director feel positive about the company? A. It has beaten the competition. B. It has lowered interest rates on purchases. C. It has received a record number of orders.（

27、分数：1.00）A.B.C.(3).The takeover of Brimoon helped JRA（分数：1.00）A.A. to solve all its financial problems. B.B. to make more of its own furniture. C.C. to sell a wider range of goods.(4).JRA plans to open A. more stores in the south-west of UK. B. eighty large stores over the next few years. C. a number

28、 of small stores next year.（分数：1.00）A.B.C.(5).Profits this year were（分数：1.00）A.A. worse than expected. B.B. the same as expected. C.C. better than expected.(6).What do JRA and Patton Points have in common? A. They have both seen an improvement in their financial position. B. They both used to be lea

29、ding companies in their fields. C. They were both performing badly due to increasing competition.（分数：1.00）A.B.C.六、BPART SIX/B(总题数：1，分数：12.00) Read the article below about team-building. Choose the correct word to fill each gap, from A, B or C on the next page. For each question (29-40), mark one let

30、ter (A, B or C) on your Answer Sheet.BTEAM-BUILDING THROUGH ACTIVITIES/BNowadays, company bosses are increasingly trying to find unusual team-building events as part of their training programme. An activity parkU (29) /UFast-track has just opened to offerU (30) /Uevents. It specializesU (31) /Uevent

31、s to attract the corporate entertainment market, U(32) /Uis growing all the time.The park is situated just a few kilometres outside the city centreU (33) /Uit provides events thatU (34) /Uentertain as well as train.Clients can try outdoor attractions such as sailing or climbing, U(35) /Uavailability

32、 clearly depends entirelyU (36) /Uthe weather. Activities ofU (37) /Ukind are perfect team-building exercises.“IdU (38) /Ubeen to an activity park before,“ explained James Black, a company manager. “Before we came, I didnt think weU (39) /Uenjoy ourselves so much and I didnt expect the tinge differe

33、nce that Fast-tracks programme hasU (40) /Uto my team. Now we work better together than we did before.“（分数：12.00）A.A. calling B.B. calls C.C. calledA.A. such B.B. like C.C. soA.A. at B.B. for C.C. inA.A. who B.B. which C.C. whatA.A. and B.B. but C.C. orA.A. ought B.B. will C.C. shallA.A. because B.B

34、. although C.C. sinceA.A. on B.B. of C.C. withA.A. a B.B. these C.C. thisA.A. still B.B. ever C.C. neverA.A. must B.B. would C.C. mightA.A. made B.B. had C.C. done七、BPART SEVEN/B(总题数：1，分数：5.00) Read the memo below from the senior Regional Manager (Asia), Robert Cooker. Complete the record card. Writ

35、e a word, phrase or number in spaces 41-45 on your Answer Sheet.B&ZBFrom the Desk of Robert Cooker/BThe final thing is a complaint I got when I was in the Hong Kong branch on 11th August. I know it was important because the woman actually complained to me directly on the day it happened. I was in th

36、e office and she found out somehow where I was and insisted on speaking to me personally. Apparently shed come into the London office to talk to Kate Water she was our Marketing Consultant there but was treated very impolitely. So the woman, Cindy Green, found me and told me what had happened and as

37、ked me to deal with it. Water had insulted her and virtually told her to take her business elsewhere.I dealt with it because I was on the spot. I told Miss Water to come and see me at 2:30 in the managers office. I was still waiting at 3:00. She eventually turned up and offered no apology. She seeme

38、d quiet proud of being impolite to the customer and me and then fell over. I could smell alcohol and she happily told me that shed two bottles of wine at lunch time. So, the fact that she was drunk during working hours was the final straw. I had no alternative but to sack her then and there. I asked

39、 the local manager to send our apologies to Ms Green and to send her a gift. I hope that is the end of the matter and it should convince them not to employ any more ex-geography teachers in Hong Kong.BRobert Cooker/BComplaint RecordDate complaint received: (41) _The person who the complaint is about

40、: (42) _Branch: (43) _Position: (44) _Date of action complained about: (45) _Place of action complained of: London office（分数：5.00）(1).（分数：1.00）填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_八、BWRITING/B(总题数：1，分数：5.00)6.To. Caroline Burton Cc. Subject: Meeting with John Williams（分数：5.00）_九、BPART TWO/B(总题数：1，分数：5

41、.00)7.BWANTED: BUSINESS PREMISES/B I am a local businesswoman who intends to open an Internet cafe and I am looking for premises. If you have a building for rent which may be suitable, please contact me with details. Mary Gates PO Box 21 Write a letter to Ms. Gates: informing her that yon own a suit

42、able building describing the facilities the building has explaining where the building is located saying when the building is available Write 6080 words. Write on your Answer Sheet. Do not include any postal addresses.（分数：5.00）_十、BLISTENING/B(总题数：1，分数：8.00)BPART ONE/B For questions 1-8 you will hear

43、 eight short recordings. For each question, mark one letter (A, B or C) for the correct answer. You will hear the eight recordings twice.（分数：8.00）(1).What time will the man call again?（分数：1.00）A.A. 15:30 B.B. 16:30 C.C. 17:30(2).Which graph is correct? （分数：1.00）A.B.C.(3).When was the shipment receiv

44、ed?（分数：1.00）A.A. 13 days ago B.B. 30 days ago C.C. 40 days ago(4).What will Mary do later?（分数：1.00）A.A. Call back Mr. Baker B.B. Meet Mr. Baker C.C. Fly to Scotland(5).What is Lindas job title?（分数：1.00）A.A. Sales Executive B.B. Marketing Manager C.C. Managing Director(6).Which hotel are they going t

45、o book for Ms. Smith?（分数：1.00）A.A. The Crown B.B. The Laurel C.C. The Westgate(7).Why is Peter phoning?（分数：1.00）A.A. To make an appointment B.B. To cancel an appointment C.C. To postpone an appointment(8).Which part of the job offer was Richard unhappy about?（分数：1.00）A.A. The amount of pay. B.B. The

46、 number of hours. C.C. The number of holidays.十一、BPART TWO/B(总题数：1，分数：7.00) You will hear a man giving some information about a conference. For each question (9-15), fill in tile missing information in the numbered space, using a word, numbers or letters. You will hear the conversation twice.BINTERN

47、ATIONAL IT CONFERENCE 2007/BContact name: Lucy BlocksConference starts on: (9) _ NovemberVenue: (10) _ Conference CentreNumber of exhibitors: (11) _Name of first speaker: (12) David _Seminars begin at: (13) _Advance ticket cost: (14) _Ticket reservation telephone number: (15) _（分数：7.00）(1).（分数：1.00）填空项 1:_填空项 1:_填空项 1:_