【考研类试卷】考研英语-94及答案解析.doc
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1、考研英语-94 及答案解析(总分:100.00,做题时间:90 分钟)一、BSection Use o(总题数:1,分数:10.00)Back in the .16th century, political plays were all about men. Not now. For some time, American female playwrights have followed theU (1) /Uof Wendy Wasserstein, a 50-year-old Brooklyn-born dramatist, whose work has focusedU (2) /Ufa
2、mily drama and personalU (3) /U. Overtly political plays were consideredU (4) /Uand unfashionable. But this is no longer so often theU (5) /U.A new generation of female playwrightsU (6) /Utackling such subjectsU (7) /Uracism, rape and apartheid. The quality of these plays has variedU (8) /U. The bes
3、tU (9) /Utheir subjects with nuance and subtlety, while it is the more controversial pr6ductionsU (10) /Ufall flat. With topical issues now the stuff 0fshallow, made-for-television movies, audiences are looking to the theatre for something moreU (11) /U.Rebecca Gilmans previous play, “Spinning into
4、Butter“, dealt with white racism in academia; her current drama, “Boy Gets Girl“, gives a feminist take on male searching and objeetificati6n of women. Kia Corthron has three plays, including “Force Continuum“,U (12) /Uwith racial issuesU (13) /Uor coming to the New York stage this year. But perhaps
5、 the mostU (14) /Urecent play on political themes toU (15) /Uis “The Syringa Tree“, a one-woman show about segregation in South Africa in the 1960s, written andU (16) /Uby Pamela Glen.U (17) /Uthe play had troubleU (18) /Uan audience when itU (19) /Uin September last year, critical acclaim and persi
6、stent word-of-mouth followed, graduallyU (20) /Uto make “The Syringa Tree“ one of the citys most popular offerings.(分数:10.00)A.modelB.patternC.modeD.fashionA.RomB.atC.inD.onA.relationshipB.relationC.relationshipsD.relationsA.outdateB.outdatedC.dateD.datingA.situationB.caseC.instanceD.conditionA.isB.
7、areC.wasD.wereA.likeB.likingC.likelyD.asA.broadlyB.extensivelyC.differentlyD.widelyA.treatedB.treatsC.treatD.treatingA.whichB.thatC.whatD.whoA.substantialB.extensiveC.importantD.ampleA.dealingB.dealtC.dealD.dealsA.onB.atC.inD.aboveA.notableB.notingC.notoriousD.distinguishedA.todayB.dateC.nowadaysD.n
8、owA.presentedB.actedC.playedD.performedA.ThoughB.ButC.AndD.HoweverA.to findB.foundC.findingD.findsA.was openedB.openedC.openingD.opensA.helpsB.helpedC.helpingD.help二、BSection Readi(总题数:4,分数:40.00)BPart A/BBText 1/BAt current online-ed rates, it is almost impossible for web publishers that create the
9、ir own content to make moneyjust ask any of the two dozen, from Z.com to eCountries that have gone bust in the past month alone. The mason for the bloodbath is simple: advertisers are not willing m pay enough for web ads to support the cost of displaying them.To see why, consider a credit-card firm
10、that wants to find customers online. Say it runs a campaign to display its banner ad to 2 million viewers. Using industry averages, one out of every 200 viewers can be expected to click on the ad: one out of every 100 of those will actually sign up for a credit card. Thus, the campaign would yield 1
11、00 new customers. Offline. the firm pays about $150 for each customer it acquires, through anything from direct mail to television ads. Using the same rate, it would therefore be willing to pay $15.000 for those 2 million online-ad views, or a cost-per-thousand- views (CPM) rate of $7.50.Now conside
12、r the economics of the website that is running those ads. It probably does not have its own ad sales team, so it is getting those credit-card ads from an advertising network such as DoubleClick. The network takes half the revenues, leaving the site with a CPM of $3.75. Imagine that the site is very
13、successful, say among the top few hundred on the web. If so, it may be able to generate 10m page views a month. At $3.75 per thousand views, that means revenue of $37,500 a month. Take out hardware, software and bandwidth costs, and enough might be left to support two employees or so.This grim pictu
14、re can be improved by selling more than one ad per page. but such clutter often comes at the cost of a lower rate of “click-throughs“ and, eventually, even lower CPMs. The site can try to charge higher CPMs by providing more information about viewer demographics, to help advertisers target their ads
15、, or by claiming that it has a sign that may justify a fee for brand-building advertisers. But advertisers are skeptical. The biggest web portals get their content almost for freea mixture of material from other-sites and content created by viewersand attract so much traffic that they can support hu
16、ge organizations on low CPMs. But for most smaller websites, there is no way out. Those that cannot find revenue sources beyond advertising will either go bust or be forced to admit that their site is a non-profit enterprise. If truth-in-advertising rules were enforced, most dotcoms would be dotorgs
17、.(分数:10.00)(1).In nowadays, earning money from the web is rather_.(分数:2.00)A.difficultB.unimaginativeC.easyD.impossible(2).Who can really get profits from the ads?(分数:2.00)A.All the websites with ads.B.Some powerful sites.C.Peer advertising websites.D.Ad advertisers.(3).From the passage, we can see
18、that_.(分数:2.00)A.small websites should be annexed by big onesB.most websites will go bustC.dotorgs charged more from advertisingD.most website advertisings are not actually the truth(4).Using industry averages, if 400 viewers can be expected to sign up a credit ,card, how much viewers will actually
19、see the ad?(分数:2.00)A.2 millionB.4 millionC.16 millionD.8 million(5).The authors attitude to the future of websites is_.(分数:2.00)A.distrustfulB.pessimisticC.detestingD.optimisticBText 2/BThe consequences of heavy drinking are well documented: failing health, broken marriages, regrettable late-night
20、phone calls. But according to Gregory Luzaichs calculations, there can be a downside to modest drinking, toothough one that damages the wallet, not the liver.The Pek Wine Steward prevents wine from spoiling by injecting argon, an inert gas, into the bottle before sealing it airtight with silicon. Mr
21、. Luzaich. a mechanical engineer in Windsor, Calif.in the Sonoma County wine countryfirst tallied the costs of his reasonable consumption in October 2001. “Id like to come home in the evening and have a glass of wine with dinner,“ he said. “My wife doesnt drink very much. so the bottle wouldnt get c
22、onsumed. And maybe I would forget about it the next day, and Id check back a day or two later, and the wine would be spoiled.“ That meant he was wasting most of a $15 to $20 bottle of wine. dozens of times a year.A cheek of the wine-preservation gadgets on the market left Mr. Luzaich dissatisfied Hi
23、gh-end wine cabinets cost thousands of dollarsa huge investment for a glass-a-day drinker. Affordable preservers, meanwhile, didnt quite perform to Mr. Luzaichs liking; be thought they allowed too much oxidation, which degrades the taste of a wine.The solution, he decided, was a better gas. Many pre
24、servers pumped nitrogen into an opened bottle to slow a wines decline, even though oenological literature suggested that argon was more effective. So when he began designing the Pek Wine Steward. a metal cone into which a wine bottle is inserted, Mr. Luzaich found that his main challenge was to figu
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