[外语类试卷]雅思(阅读)模拟试卷108及答案与解析.doc
《[外语类试卷]雅思(阅读)模拟试卷108及答案与解析.doc》由会员分享,可在线阅读,更多相关《[外语类试卷]雅思(阅读)模拟试卷108及答案与解析.doc(22页珍藏版)》请在麦多课文档分享上搜索。
1、雅思(阅读)模拟试卷 108及答案与解析 一、 Reading Module (60 minutes) 0 You should spend about 20 minutes on Questions 1 13, which are based on Reading Passage 1 below.Case Study: Tourism New Zealand websiteNew Zealand is a small country of four million inhabitants, a long-haul flight from all the major tourist-gener
2、ating markets of the world. Tourism currently makes up 9% of the countrys gross domestic product, and is the countrys largest export sector. Unlike other export sectors, which make products and then sell them overseas, tourism brings its customers to New Zealand. The product is the country itself -
3、the people, the places and the experiences. In 1999, Tourism New Zealand launched a campaign to communicate a new brand position to the world. The campaign focused on New Zealands scenic beauty, exhilarating outdoor activities and authentic Maori culture, and it made New Zealand one of the strongest
4、 national brands in the world.A key feature of the campaign was the website , which provided potential visitors to New Zealand with a single gateway to everything the destination had to offer. The heart of the website was a database of tourism services operators, both those based in New Zealand and
5、those based abroad which offered tourism services to the country. Any tourism-related business could be listed by filling in a simple form. This meant that even the smallest bed and breakfast address or specialist activity provider could gain a web presence with access to an audience of long-haul vi
6、sitors. In addition, because participating businesses were able to update the details they gave on a regular basis, the information provided remained accurate. And to maintain and improve standards, Tourism New Zealand organised a scheme whereby organisations appearing on the website underwent an in
7、dependent evaluation against a set of agreed national standards of quality. As part of this, the effect of each business on the environment was considered.To communicate the New Zealand experience, the site also carried features relating to famous people and places. One of the most popular was an in
8、terview with former New Zealand All Blacks rugby captain Tana Umaga. Another feature that attracted a lot of attention was an interactive journey through a number of the locations chosen for blockbuster films which had made use of New Zealands stunning scenery as a backdrop. As the site developed, a
9、dditional features were added to help independent travellers devise their own customised itineraries. To make it easier to plan motoring holidays, the site catalogued the most popular driving routes in the country, highlighting different routes according to the season and indicating distances and ti
10、mes.Later, a Travel Planner feature was added, which allowed visitors to click and bookmark places or attractions they were interested in, and then view the results on a map. The Travel Planner offered suggested routes and public transport options between the chosen locations. There were also links
11、to accommodation in the area. By registering with the website, users could save their Travel Plan and return to it later, or print it out to take on the visit. The website also had a Your Words section where anyone could submit a blog of their New Zealand travels for possible inclusion on the websit
12、e.The Tourism New Zealand website won two Webby awards for online achievement and innovation. More importantly perhaps, the growth of tourism to New Zealand was impressive. Overall tourism expenditure increased by an average of 6.9% per year between 1999 and 2004. From Britain, visits to New Zealand
13、 grew at an average annual rate of 13% between 2002 and 2006, compared to a rate of 4% overall for British visits abroad.The website was set up to allow both individuals and travel organisations to create itineraries and travel packages to suit their own needs and interests. On the website, visitors
14、 can search for activities not solely by geographical location, but also by the particular nature of the activity. This is important as research shows that activities are the key driver of visitor satisfaction, contributing 74% to visitor satisfaction, while transport and accommodation account for t
15、he remaining 26%. The more activities that visitors undertake, the more satisfied they will be. It has also been found that visitors enjoy cultural activities most when they are interactive, such as visiting a marae (meeting ground) to learn about traditional Maori life. Many long-haul travellers en
16、joy such learning experiences, which provide them with stories to take home to their friends and family. In addition, it appears that visitors to New Zealand dont want to be one of the crowd and find activities that involve only a few people more special and meaningful.It could be argued that New Ze
17、aland is not a typical destination. New Zealand is a small country with a visitor economy composed mainly of small businesses. It is generally perceived as a safe English-speaking country with a reliable transport infrastructure. Because of the long-haul flight, most visitors stay for longer (averag
18、e 20 days) and want to see as much of the country as possible on what is often seen as a once-in-a-lifetime visit. However, the underlying lessons apply anywhere - the effectiveness of a strong brand, a strategy based on unique experiences and a comprehensive and user-friendly website.Questions 1-7C
19、omplete the table below.Choose ONE WORD ONLY from the passage for each answer.Write your answers in boxes 1-7 on your answer sheet.7 Do the following statements agree with the information given in Reading Passage 1? In boxes 8-13 on your answer sheet, write TRUE if the statement agrees with the info
20、rmation FALSE if the statement contradicts the information NOT GIVEN if there is no information on this 8 The website aimed to provide ready-made itineraries and packages for travel companies and individual tourists. ( A) TRUE ( B)假 ( C) NOT GIVEN 9 It was found that most visitors started searching
21、 on the website by geographical location. ( A) TRUE ( B)假 ( C) NOT GIVEN 10 According to research, 26% of visitor satisfaction is related to their accommodation. ( A) TRUE ( B)假 ( C) NOT GIVEN 11 Visitors to New Zealand like to become involved in the local culture. ( A) TRUE ( B)假 ( C) NOT GIVEN 12
22、Visitors like staying in small hotels in New Zealand rather than in larger ones. ( A) TRUE ( B)假 ( C) NOT GIVEN 13 Many visitors feel it is unlikely that they will return to New Zealand after their visit. ( A) TRUE ( B)假 ( C) NOT GIVEN 13 Reading Passage 2 has six paragraphs, A-F. Choose the correct
23、 heading for each paragraph from the list of headings below. Write the correct number, i-viii, in boxes 14-19 on your answer sheet. List of Headings i The productive outcomes that may result from boredom ii What teachers can do to prevent boredom iii A new explanation and a new cure for boredom iv P
24、roblems with a scientific approach to boredom v A potential danger arising from boredom vi Creating a system of classification for feelings of boredom vii Age groups most affected by boredom viii Identifying those most affected by boredom Why being bored is stimulating - and useful, too This most co
- 1.请仔细阅读文档,确保文档完整性,对于不预览、不比对内容而直接下载带来的问题本站不予受理。
- 2.下载的文档,不会出现我们的网址水印。
- 3、该文档所得收入(下载+内容+预览)归上传者、原创作者;如果您是本文档原作者,请点此认领!既往收益都归您。
下载文档到电脑,查找使用更方便
2000 积分 0人已下载
下载 | 加入VIP,交流精品资源 |
- 配套讲稿:
如PPT文件的首页显示word图标,表示该PPT已包含配套word讲稿。双击word图标可打开word文档。
- 特殊限制:
部分文档作品中含有的国旗、国徽等图片,仅作为作品整体效果示例展示,禁止商用。设计者仅对作品中独创性部分享有著作权。
- 关 键 词:
- 外语类 试卷 雅思 阅读 模拟 108 答案 解析 DOC
