大学英语六级-165及答案解析.doc
《大学英语六级-165及答案解析.doc》由会员分享,可在线阅读,更多相关《大学英语六级-165及答案解析.doc(23页珍藏版)》请在麦多课文档分享上搜索。
1、大学英语六级-165 及答案解析(总分:100.00,做题时间:90 分钟)Building a Better LabelA. At a Bravo supermarket on a recent weekday evening in Brooklyn, N. Y, shopper Jamilya Shroud Garrett looks for a breakfast cereal for her son. She points to a box of Cheerios, which has a banner-style label bearing the message, “Can hel
2、p lower cholesterol (胆固醇),“ and dismisses it as ridiculous. “It“s common sense. If you have high cholesterol, it“s not going to help to eat two bowls of cereal,“ she says. B. Shroud Garrett is an unusually conscious brand of consumer, not easily swayed by so-called “front-of-pack“ labelingthe carefu
3、lly worded, attention-getting health and nutrition claims, which appear on so many processed-food packages and which the Food and Drug Administration (FDA) is now seeking to rein in. While Shroud Garrett scanned the more detailed dietary information contained in the Nutrition Facts panel on the side
4、 of the box, most other shoppers who paused for an interview in the cereal aisle that evening said their choices were guided either by past purchases or front-of-the-box labels. C. Nutritionists and obesity researchers say such blind food-buying habits have gotten dicier (更危险的) in recent years, with
5、 the explosion of increasingly aggressive front-of-package labels and logos that are designed to mislead, confuse and distract consumers. “People tend to assume, mistakenly, that what“s stated on the front of the pack has the explicit or at least the tacit approval of the government,“ says Dr. David
6、 Ludwig, an associate professor of pediatrics at Harvard Medical School and founder of the Optimal Weight for Life Program at Children“s Hospital Boston, yet many products“ labeling efforts actually violate government regulations. D. As part of its effort to improve labeling practices, on Friday the
7、 FDA began asking for public comment on “ways to enhance the usefulness to consumers and identify information on the principal display panel of food products (“front-of-pack“ labeling) or on shelf tags in retail stores.“ In particular, the agency wants to know how consumers read and use such nutriti
8、onal information, and whether there“s a way to standardize its presentation to help people make better choices. Some observers say the FDA is readying what will be the most extensive food-labeling reform since 1990. Tricks of the trade E. Reform is overdue. Under current lawthe 1990 Nutrition Labeli
9、ng and Education Actall packaged foods must display nutrients and ingredients in a consistent format. That law spawned the now familiar Nutrition Facts label, which is printed on virtually every processed food product in the Western world. The legislation also authorized the FDA to officially define
10、 marketing terms such as “light“ and “low fat,“ created guidelines for nutrient claims and set up a regulatory framework for approving any health claims used on the front of packaging. F. But since then, food makers have devised all sorts of creative ways to circumvent (规避) labeling regulationsand t
11、o confuse and seduce consumers. One common strategy: to misuse what is known as the nutrient content claim. A package of Dreyer“s Dibs bite-size ice cream snacks, for instance, declares that it contains “0g Trans Fat,“ but fails to mention that the product also has 28 grams of total fat and 20 grams
12、 of saturated (饱和的) fat per serving. Regarding fat-content information, federal law has an all-or-nothing stipulation: if food manufacturers choose to tout trans fat information on the front of the package, they must disclose the amount of saturated and total fats as well. G. Another standard bit of
13、 hucksterism (强行推销) is to add a micronutrient or two to a food, then label the product “Rich source of antioxidants (抗氧化物)“ or “Contains added vitamins and minerals.“ Historically, foods were fortified to compensate for nutrients lost during processing and to curb malnutrition within the population.
14、 Today, with vitamin deficiencies in the US at an all-time low, the tactic is largely a marketing gimmick. “Most of our nutritional problems are problems of excess not deficiency,“ says Karen Glanz, professor of epidemiology and nursing at the University of Pennsylvania, noting that fortification cl
15、aims distract consumers“ attention from more important information, including calorie, fiber and sodium content. H. And then there“s the almighty health claimlabeling that suggests a food component or nutrient helps fight a diseasewhich is perhaps surrounded by the most front-of-the-box hand waving.
16、 That“s because companies need regulatory approval for straightforward health claims such as, “Calcium reduces the risk of osteoporosis (骨质疏松).“ To get around the obstacle of approval, which can take more than 500 days to acquire, food makers subtly craft such statements into what is known as a stru
17、cture or function claim: “Calcium builds strong bones.“ Ask your average shopper, however, and chances are, he or she could not distinguish between the two. Healthier reform I. In addition to its systematic review of current labeling and marking practices, the FDA has been cracking down on violators
18、 in recent months: In February, the agency sent warning letters to 17 companies, including Dreyers, demanding corrections to obvious cases of misleading product labels. It is unclear, however, whether the agency will go so far as to eliminate certain labeling loopholes, such as the structure or func
19、tion claim. In an e-mail statement to TIME , Siobhan DeLancey, a spokeswoman for the FDA, writes that “existing regulations already require that claims be truthful and not misleading, and we have taken enforcement action against manufacturers who are not in compliance.“ J. Meanwhile, Congress has pl
20、edged $500000 to the Institute of Medicine (IOM) for a detailed study of various front-of-package nutrient-profiling systems used worldwide. One promising program, called Traffic Light, which was developed in the UK by the national Food Standards Agency, uses a color-coded scheme to indicate at a gl
21、ance the amount of fat, saturated fat, sugars and salt contained in a food (red for high, amber for medium and green for low). British supermarkets that have instituted the labeling system report that shoppers tend to purchase products bearing more green dots than red. K. A similarly uniform system
22、could be put into place in the US. “We at FDA have been spearheading an effort with our colleagues in government and outside to develop a system for front-of-pack nutrition labeling that will be evidence-based, easy to read and can provide clear and consistent guidance for making healthy food choice
23、s,“ said FDA Commissioner Margaret Hamburg in a speech on Wednesday. The IOM“s final report expected in 2010as well as public commentwill inform the agency“s decision. If it“s broke, don“t fix it L. By developing a voluntary national system for package-front labels, the FDA intends to make healthy e
24、ating easier. “For better or for worse, I think we all want to be able to scan and absorb nuanced information about our food as quickly as we scroll through e-mail on our BlackBerrys,“ Hamburg said. But some experts argue that simplified labeling may do more harm than good in the long run. M. At-a-g
- 1.请仔细阅读文档,确保文档完整性,对于不预览、不比对内容而直接下载带来的问题本站不予受理。
- 2.下载的文档,不会出现我们的网址水印。
- 3、该文档所得收入(下载+内容+预览)归上传者、原创作者;如果您是本文档原作者,请点此认领!既往收益都归您。
下载文档到电脑,查找使用更方便
2000 积分 0人已下载
下载 | 加入VIP,交流精品资源 |
- 配套讲稿:
如PPT文件的首页显示word图标,表示该PPT已包含配套word讲稿。双击word图标可打开word文档。
- 特殊限制:
部分文档作品中含有的国旗、国徽等图片,仅作为作品整体效果示例展示,禁止商用。设计者仅对作品中独创性部分享有著作权。
- 关 键 词:
- 大学 英语六级 165 答案 解析 DOC
