剑桥商务英语初级-67及答案解析.doc

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1、剑桥商务英语初级-67 及答案解析(总分：95.00，做题时间：90 分钟)一、READING(总题数：0，分数：0.00)二、PART ONE(总题数：5，分数：5.00)1.Our highly trained unemployment insurance specialists are available 9:00-20:00 Monday to Friday possibility to start under a consultancy contractArea: Agricultural science and developmentEducation: University de

2、gree in accountancyExperience: 5 years of professional experience in accounting in a similar positionApplications are invited from citizens of the European Union Member States or of the 78 African, Caribbean and Pacific (ACP) States. Interested candidates should send their applications to the CTA, i

3、n Wageningen (the Netherlands). The CTA applies an equal opportunities policy.Employment packageA range of benefits, including private pension and health insurance scheme will support an attractive, largely taxexempt salary.ProcedureQualifying candidates are invited to forward before 10th October, 2

4、008: One-page motivational letter explaining why he/she qualifies for this position, Curriculum Vitae, Scanned copies of relevant diplomas and certificates, Full contact details of three referees.Please note that only candidates under serious consideration will receive written notice of the selectio

5、n process.（分数：7.00）(1).The company is recruiting a part-time accounting officer.（分数：1.00）A.RightB.WrongC.Doesnt say(2).The applicants are required to have a bachelors degree.（分数：1.00）A.RightB.WrongC.Doesnt say(3).The candidates must be able to speak a foreign language.（分数：1.00）A.RightB.WrongC.Doesnt

6、 say(4).People from the European Union can apply for the post.（分数：1.00）A.RightB.WrongC.Doesnt say(5).The candidates should tell as much information as possible about his or her qualification.（分数：1.00）A.RightB.WrongC.Doesnt say(6).The applicants should email their Curriculum Vitae to the company.（分数：

7、1.00）A.RightB.WrongC.Doesnt say(7).The likely candidates will receive phone call from the company.（分数：1.00）A.RightB.WrongC.Doesnt say六、PART FIVE(总题数：1，分数：6.00)Tuned InI was lucky enough to be given a preview copy of a great new book by Craig Stull, Phil Myers, and David Meerman Scott called Tuned In

8、.I got the preview, but it is being published today. The authors tell so many great stories that illustrate their big point, which is that you need to be willing to listen to whats going on around you to really produce a business breakthrough.I am a big fan of Davids, so I recognized Davids voice in

9、 places throughout the book, especially when it explains how to detect the difference between tuned-in and tuned-out marketing.But I also recognize the voices of Craig and Phil, because I am a certified product manager from their company, Pragmatic Marketing. So when the book differentiates between

10、listening to your customers and listening to your overall market, I hear them. When they tell you that you need to get out and talk to people to identify the ideas that are the same as yours, I remember hearing in class: Nothing good ever happens in the office. So, nothing this book said really surp

11、rised me. And thats the real genius of the book. So often, a really great book says something that seems completely obvious right after you hear it. This book is one of those. Well of course you need to talk to your whole market and not just your existing customers. In my last book, I tried to help

12、people take these approaches in Internet marketing. This book has a bigger agenda, where the authors help you see how to succeed in all the parts of an offering, from product development to marketing.Zipcar is just one of dozens of stories that bring the Tuned In principles to life. If youve ever wo

13、ndered why your company is made stupid in its strategy, and why it kills every successful product idea before it ever sees the light of day, read this book. It will challenge you to transform your company or leave it.（分数：6.00）(1).The reviewer believes the book（分数：1.00）A.will help people advance in t

14、heir business.B.may make people know how to tell business stories.C.makes people clear about how to add pictures to stories.(2).The reviewer is able to identify which parts are written by David Meerman, because（分数：1.00）A.he is a close friend of David.B.he has ever worked with Davids company.C.he is

15、familiar with Davids ide(3).What does the reviewer believe is a great book?（分数：1.00）A.There should be many surprising ideas in a great book.B.A good book doesnt necessarily mean many new views.C.The author of a good book should have the same idea as the reader has.(4).The reviewer agrees with the au

16、thor about the idea that（分数：1.00）A.listening to the market is more important than listening to the existing customer.B.its essential for businessmen to study marketing theories carefully.C.what really counts is whether a businessman can put theories into practic(5).The reviewer recommends the book f

17、or people who（分数：1.00）A.are interested in the stories of successful businesses.B.want to find a better job with other companies.C.couldnt make proper strategy for their own company.(6).What does the reviewer think businessmen will do after reading the book?（分数：1.00）A.They will never stay in their of

18、fice.B.They may make some changes in their company.C.They will understand the market very well.七、PART SIX(总题数：1，分数：12.00)Our FeaturesAt insurance, co. uk we know (29) searching for the right insurance (30) be difficult but we make (31) easier for you.There are some great and unique features (32) on

19、our site. They help you make the right choice, as well as saving you time and money.Our comprehensive policy comparison feature provides a simple and clear reference of (33) is, or isnt, included (34) the cost of your car insurance policy. (35) you receive your car insurance quote results, we let yo

20、u choose up to four insurers (36) compare the policy benefits and extras included. Its an easy way (37) ensuring all your requirements are covered and helps you make the right decision (38) your insurance policy.We give you the option to compare potential car insurance providers by an independent se

21、rvice rating as well as price and policy benefits.Our simple five spot rating (39) based on overall customer satisfaction. It represents the scores given (40) previous or current customers of the insurer.（分数：12.00）A.thatB.thisC.thoseA.shallB.shouldC.canA.themB.itC.thisA.includeB.includingC.includedA

22、.whatB.thatC.whichA.toB.ofC.inA.AlthoughB.WhenC.BecauseA.andB.butC.asA.forB.toC.ofA.byB.onC.withA.isB.areC.wasA.fromB.byC.to八、PART SEVEN(总题数：1，分数：5.00)Date: Mon. 16 June 2008 09:11:19From: To: Mary Young Subject: Urgent trip to ParisMary,Tomorrow Im going to visit Pierre Blance in Paris and will sta

23、y there for three days. I11 be back on the morning of June 20th. Could you please make reservations in Holiday Inn? A single room is OK. I would also like you to read my mails in my absence.Thanks,ParveenDate: Mon. 16 June 2008 10:00:35From: To: Parveen Ramone Subject: Hotel reservationsDear Parveen

24、,Ive made the reservations. The room is booked in your name and they may contact you by email if necessary.Regards,MaryHotel Booking FormName: (41) Tel: 1232 790535Email: (42) Arrival Date: (43) Departure Date: (44) Room Type (single/double): (45) （分数：5.00）填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_九、WRITIN

25、G(总题数：0，分数：0.00)十、PART ONE(总题数：1，分数：5.00)6.To . James SmithCC .Subject: Sales ReportDear Mr. Smith,（分数：5.00）_十一、PART TWO(总题数：1，分数：5.00)7.You work for an advertising agency as the Project Consultant. You have received the following letter from Ms. Reeves, the PR Manager of your client, ABC Consulting

26、 Co.Dear Mr. Bridges,I am writing to you to propose a meeting with you on the 15th. At the proposed meeting, I would like to discuss with you how to organize an advertising campaign for our of our clients. I would like to have your advice on having an appropriate budget for such a project. Please le

27、t me know if you will be available for the proposed meeting.I look forward to hearing from you soon.Sincerely,Marianne ReevesPR ManagerABC Consulting Co.Write a letter to Ms. Reeves:apologizing for being unable to attend the meetingexplaining why you cannot attend the meetingsuggesting another date

28、(make it reasonably soon)asking her to contact your secretary to confirm the appointmentDear Ms. Reeves,（分数：5.00）_十二、LISTENING(总题数：0，分数：0.00)十三、PART ONE(总题数：1，分数：8.00)(1).The customer cant have a refund because（分数：1.00）A.its a clearance item.B.he has lost the receipt.C.its beyond the time limit.(2).

29、How are they going to solve the problem?（分数：1.00）A.Meet the clients.B.Change suppliers.C.Find new clients.(3).For which day does the man finally book the meeting room?（分数：1.00）A.B.C.(4).Which issue was NOT discussed at the meeting?（分数：1.00）A.A new project.B.Current assignments.C.Performance evaluati

30、on.(5).What is the commission rate finally suggested by the man?（分数：1.00）A.11%B.13%C.3%(6).Why the two balances did not match?（分数：1.00）A.He didnt check.B.There was a new bank account.C.She miscalculated the total amount.(7).According to the new schedule, when will the workshop end?（分数：1.00）A.B.C.(8)

31、.Which age group does the man want to focus on?（分数：1.00）A.46-55B.36-45C.18-26十四、PART TWO(总题数：1，分数：7.00)Car Rental Form Types of cars: compact car (9) car a minivanDaily charge: $ (10) $27.95 $35.95Insurance: $14.95/day, regardless of (11) Yes NoCustomers Name: Josh (12) Address: 154 King Street, Bra

32、mhall, Cheshire, (13) Total charge: $324.92Rental periods: From July 18th to (14) Note:The customer is expected to fill up the gas tank before returning the car. Failing to do so will result in being charged $ (15) /gallon. （分数：7.00）填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_十五、PART THREE(总题数：

33、1，分数：7.00)Making Use of the Trade Show Problems:No. 1 How to get the right people to communicate with the (16) No. 2 How to find the right booth.No. 3 How to display the products.Last but not the least (a reminder): Solutions:To (17) people with great (18) communication skills.To learn about the loc

34、ation based on its price. (Do not forget to (19) for the booth ! )To display the products in different ways. ( e. g. sign holder, (20) holders, wall magazine racks, poster frames, and (21) etc. )To talk to some people who have previously (22) in the trade show to find out more.（分数：7.00）填空项 1:_填空项 1:

35、_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_十六、PART FOUR(总题数：1，分数：8.00)(1).Doherty got the secret recipes for jam from his（分数：1.00）A.classmate.B.grandma.C.neighbor.(2).How did his jam become popular in the first few years?（分数：1.00）A.Local people told one another.B.Many farmers helped him sell it.C.He made a

36、ds in the neighborhoo(3).What made him move production from his family kitchen into a commercial setting?（分数：1.00）A.Great demand for his jam.B.Complaints from his parents.C.Need for better hygiene conditions.(4).His products sold better in a declining jam market mainly because they were（分数：1.00）A.le

37、ss expensive.B.very traditional.C.much healthier.(5).Which statement was NOT true about his difficulty in finding a jam factory to work with?（分数：1.00）A.He had no capital.B.He had no ambition.C.He had little experienc(6).He chose to run the business instead of staying in the university for he（分数：1.00

38、）A.felt tired of going to university.B.needed to get himself organized first.C.loved to go on TV and fly all over the plac(7).Which statement is true about his time management?（分数：1.00）A.He avoids doing things quickly.B.He always works long hours.C.He only does the necessary things.(8).His future pl

39、an may NOT include（分数：1.00）A.expanding the market for jam.B.developing other food products.C.buying supermarkets in Americ十七、SPEAKING(总题数：0，分数：0.00)十八、PART 1(总题数：0，分数：0.00)十九、PART 2(总题数：1，分数：5.00)8.Topic AWHAT IS IMPORTANT WHEN . ?Arranging a social event for clientsTypes of activitiesCost of eventG

40、iving presentsTopic BWHAT IS IMPORTANT WHEN . ?Choosing the location for a new factoryTransport connectionsCostSize of factory（分数：5.00）_二十、PART 3(总题数：1，分数：5.00)9.Task sheet:A. (Examiner Frame.Im going to describe a situation.A company is planning to introduce an annual self-appraisal system for its

41、staff. Talk together for about 2 minutes about the contents the staff should include in their self-appraisal reports and decide which 3 you think are most important.Here are some ideas to help you. )B. Candidates Prompt Sheet:Annual Self-appraisal ReportContents to be included in the reportFulfillme

42、nt of personal annual planWork performanceAbiding by company rules and regulationsRelationship with superiorsRelationship with colleaguesSuggestions（分数：5.00）_剑桥商务英语初级-67 答案解析(总分：95.00，做题时间：90 分钟)一、READING(总题数：0，分数：0.00)二、PART ONE(总题数：5，分数：5.00)1.Our highly trained unemployment insurance specialists

43、are available 9:00-20:00 Monday to Friday possibility to start under a consultancy contractArea: Agricultural science and developmentEducation: University degree in accountancyExperience: 5 years of professional experience in accounting in a similar positionApplications are invited from citizens of

44、the European Union Member States or of the 78 African, Caribbean and Pacific (ACP) States. Interested candidates should send their applications to the CTA, in Wageningen (the Netherlands). The CTA applies an equal opportunities policy.Employment packageA range of benefits, including private pension

45、and health insurance scheme will support an attractive, largely taxexempt salary.ProcedureQualifying candidates are invited to forward before 10th October, 2008: One-page motivational letter explaining why he/she qualifies for this position, Curriculum Vitae, Scanned copies of relevant diplomas and

46、certificates, Full contact details of three referees.Please note that only candidates under serious consideration will receive written notice of the selection process.（分数：7.00）(1).The company is recruiting a part-time accounting officer.（分数：1.00）A.RightB.Wrong C.Doesnt say解析：在“Summary”的“Employment”一

47、项中提到了“Full-time”，所以职位应为全职职位。因此 B 项正确。(2).The applicants are required to have a bachelors degree.（分数：1.00）A.Right B.WrongC.Doesnt say解析：招聘广告在“Education”一项中一般会提到对申请人的学历要求，本广告中提到了“university degree in accountancy”，指的是学士学位。因此 A 项正确。(3).The candidates must be able to speak a foreign language.（分数：1.00）A.RightB.WrongC.Doesnt say 解析：文中未提及。如果有，一般会在“Education”一项中出现。因此 C 项正确。(4).People from the Europea