[外语类试卷]BEC商务英语(高级)阅读模拟试卷112及答案与解析.doc
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1、BEC商务英语(高级)阅读模拟试卷 112及答案与解析 一、 PART ONE 0 Look at the statements below and at the five comments by five top business people on how to influence people at work on the opposite page.Which comment(A, B, C, D or E)does each statement(1-8)refer to?For each statement(1-6), mark one letter(A, B, C, D or E)
2、on your Answer Sheet.You will need to use some of these letters more than once.There is an example at the beginning(0).Example:0 This company has sold off some of its brands. APeople enjoy doing business with people they like, according to Katherine Grice, a senior associate at Impact Factory, a com
3、munications training company. “Take time to ask about children, partners, clients, holidays and so forth. Rapport is like the WD40 of business it smoothes the way.“ If you want to call the shots at work, try to establish a close rapport with your fellows first since . Building rapport in your workpl
4、ace is essential because people like to say “yes“ to those they like and a solid, long-term foundation is more effective than a spritz of quick-fix charm.BTrakey Richards, a senior consultant at PTP, a training company, believes that most people want to be liked but would be better off being respect
5、ed: “People assume that being popular means being more influential, but respect is more important. Most people think about how other people see them and adapt their message, their delivery and their body language to making other people think well of them, rather than concentrating on the message on
6、the table. “ He also thinks that one will build leadership while building respect and trust.CThe degree to which you listen to other people will have a significant effect on your power to influence people, Brian Leggett, Professor of Managing People in Organisations at IESE business school, said in
7、his book Developing Your Persuasive Edge. “Without listening to our audience, it is difficult to match our message with their needs,“ he wrote. According to Brian Leggett, “Listen not just to what is being said, but to what is not being said. Listening will help a person to discover what motivates p
8、eople; then he or she can then use this information.“DThe way you look and act makes a big difference, according to Professor Johnson. “Delivery is very much tied up with non-verbal communication and style. There is no one style that is appropriate for all occasions.“ It is possible to adapt your st
9、yle to suit particular circumstances, but it is not always a good idea. “If you are not working from a principle-centred set of beliefs, style-change can be dangerous. For it emphasises uncertainty.“EGuide, do not dictate or manipulate. Show people where you want them to go, but let them work out th
10、e path themselves, Kevin Carroll, the author of The Red Rubber Ball at Work, said. “Never be heavy-handed. You are directing people, but then you have to . allow them enough freedom to figure out their own process. If you abuse your influence, it might work for a period but it will be short-lived be
11、cause people will resent the way that you are doing it,“ he said. 1 To earn peoples respect is very important for one who wants to demonstrate his influence and to become a leader. 2 Being an influent person does not mean to control people to ones advantage unfairly or dishonestly. 3 A friendly rela
12、tionship is very important to enhance ones influence on people at work. 4 One should open his ears if he wants to become more influential. 5 It is important for a person to deliver and keep a mature style on business occasions. 6 To be a good listener is important to the leadership. 7 Directing peop
13、le and letting them work out the results on their own initiation is more important than giving their orders and rules. 8 Popularity may in some way enhance peoples leadership, but winning trust and respect is more important. 二、 PART TWO 8 Read this text about how to find the affiliate niche market.
14、Choose the best sentence form the opposite page to fill each of the gaps. For each gap(9-14), mark one letter(A-H)on your Answer Sheet. Do not mark any letter more than once. There is an example at the beginning(0). How to Find Your Affiliate Niche Market Profiting from your affiliate niches(0). B.
15、Finding your own profitable niche online is where most aspiring affiliates get stuck, and it can often take months on end to find a niche that will give you a favourable return on investment. 【 P1】 _ 1. Pick on a broad category of ideas, which could be green energy, affiliate marketing, relationship
16、s, general shopping, or sports, etc.【 P2】 _ 2. Think about the subsets that lie within the broad category you picked on above. For example, if you chose the relationship market, think about people who are just starting to date,【 P3】 _ 3. Pick on an item to sell that belongs to one of the subsets you
17、 just identified above. 4. Continue brainstorming and finding out specific details about the people that might belong to any of the subsets you picked on above. For example people who have just broken up in reality still want their partner back or would be more than willing to make up or buy product
18、s that help them understand why their partner broke up in the first place.【 P4】 _ 5. Next step is to determine the profit potential of the keywords you think these people will be using when looking for solutions online.【 P5】 _ . The results that are returned will show you exactly how many websites a
19、re competing for that keyword, the lower the figure the better, also pay attention to the advertisements being run at the top and left hand sides, the fewer the better for you. In summary that is how you find your affiliate niche market online.【 P6】_Example: A Those are the basic rules, finding lucr
20、ative niches, however, requires more strategies and techniques that you can find by visiting the number one place to learn about affiliate niche marketing.B is very possible if you truly understand the enormous potential that exists with knowing the correct niches to get into.C Skin this broad categ
21、ory till you get to a segment of what you started with.D Finding your own niche though is not entirely impossible, there are guidelines for finding niches and if followed correctly will get you results.E The easy way to do this is using quotes when entering the keyword into Google.F If youunderstand
22、 this then you are moments away from your ideal customers.G those who are breaking up, those who are not comfortable with the other partner or those that want to make the relationship better.H Niche marketing is an extremely powerful concept that has the potential to change affiliate income levels.
23、9 【 P1】 10 【 P2】 11 【 P3】 12 【 P4】 13 【 P5】 14 【 P6】 三、 PART THREE 14 Read the following article about the importance of appraising employee performance in a downsized organisation and the questions on the opposite page. For each question(15-20), mark one letter(A, B. C or D)on your Answer Sheet. Th
24、e Importance of Appraising Employee Performance in a Downsized Organisation The experts call it “ghost work“; its whats left for the survivors to do when layoffs have cut an organisations staff to a bare-bones minimum. Work that still has to get done is reassigned to people who may not have the skil
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- 外语类 试卷 BEC 商务英语 高级 阅读 模拟 112 答案 解析 DOC
