剑桥商务英语中级-67及答案解析.doc

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1、剑桥商务英语中级-67 及答案解析(总分：100.00，做题时间：90 分钟)一、BREADING/B(总题数：1，分数：7.00)BPART ONE/B Look at the statements below and the following news reports. Which country does each statement (1-7) describe? For each statement (1-7), mark one letter (A, B, C or D) on your Answer Sheet. You will need to use some of the

2、se letters more than once.BA/BSalinas outlines the key qualities of good management in this autobiography. He believes that decisions should be based on facts, not opinions; that peoples strengths should be exploited; and that disagreement is sometimes necessary. But the main point he makes is that

3、leadership means performing well at all times and setting a good example.BB/BIn this collection of essays, top business leaders predict how businesses will change over the next few years. They analyse changes in business and society and their effects on job markets, as well as taking a look at possi

4、ble strengths and weaknesses of leading economics and their currencies, This collection outlines a vision of tomorrows business world and the type of leaders that will be required.BC/BThis book is a well-researched study of the problem of leadership in global quoted companies. 160 international busi

5、ness leaders were asked how they added value to their companies and their answers form the main part of this book. Both managers and companies are analysed in order to show how they cope with difficult issues. A useful book for all senior managers.BD/B100 well-known US business leaders through this

6、century are described in this book, which analyses how their fortunes were made and sometimes lost. The background, business career character and personal life of each individual are outlined, creating an impressive collection of biographies and an excellent reference work.（分数：7.00）(1).This is an ac

7、count of one business leaders experiences.（分数：1.00）填空项 1:_(2).This book suggests probable trends in the business world.（分数：1.00）填空项 1:_(3).In this book you learn about the lives of business leaders from the past.（分数：1.00）填空项 1:_(4).The writer of this book gives his personal views of what makes a goo

8、d business leader.（分数：1.00）填空项 1:_(5).This book looks at how large companies deal with various problem areas.（分数：1.00）填空项 1:_(6).This book is based on interviews with business leaders.（分数：1.00）填空项 1:_(7).This book describes both successes and failures.（分数：1.00）填空项 1:_二、BPART TWO/B(总题数：1，分数：5.00) Rea

9、d the article below about a civil rights lawsuit. Choose the best sentence from the list A-H to fill each of the gaps. For each gap (8-12) mark one letter (A-H) on your Answer Sheet. Do not use any letter more than once.An assistant store manager at Costco Wholesale Corp. filed a federal civil right

10、s lawsuit against the retail chain Tuesday, alleging that she was passed over for a promotionU (8) /U.U (9) /UThe suit claims that females rarely get high-level management jobs.The lead attorney in the case, Brad Seligman, executive director of the nonprofit Impact Fund, is also suing Wal-Mart Store

11、s Inc., alleging that the Arkansas-based retailer pays women lower wages and promotes them less than their male counterparts.U (10) /U.But it is stalled in an appeals court, and the merits have not been litigated.The Costco case concerns Shirley “Rae“ Ellis of Aurora, Colo, who was hired six years a

12、go amid what she says were promises of a promotion within a year from her assistant manager post to an in-store manager at one of the chains 320 U.S.-based outlets.U (11) /U“I would put my management ability against any manager,“ she said. Issaquah, Wash.-based Costco, which employs about 103,000 pe

13、ople worldwide, did not immediately return calls for comment.The suit, which focuses on in-store assistant manager and manager positions, claims that 50 percent of the chains employees are female, but the management “is virtually all male.“The suit says only 12 percent of Costcos store managers and

14、two of 30 upper-level executives are women.Ellis is seeking unspecified damages, including lost wages, and wants the company to post its managerial positions to its employees.No hearing has been set for a judge to determine whether the lawsuit will represent all current and former female employeesU

15、(12) /U.Assistant managers receive about $65,000 or more, and managers get more than $100,000 plus bonuses, according to Seligman. He said the suit was about “changing the way Costco does business. “Costco shares rose 39 cents to $ 41.21 Tuesday on the Nasdaq Stock Market.Awho might have been wrongl

16、y passed over for a promotion to assistant manager or managerBthat case, which was granted class-action status, represents as many as 1.6 million current and former female Wal-Mart employeesCbecause the companys policies discriminate against women in upper managementDshe said the retailer does not p

17、ost job offerings for its managerial postsEfiled a federal civil rights lawsuitFobviously the managers dont promote female employeesGshe was supported by most of the female employees in the companyHThe suit seeks class-action status to represent what the plaintiffs lawyers say could be 650 women（分数：

18、5.00）(1).（分数：1.00）填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_三、BPART THREE/B(总题数：1，分数：6.00) Read the article below about the business social responsibility and the questions. For each question (13-18), mark one letter (A, B, C or D) on your Answer Sheet.BBusiness and Social Responsibility/BToday more and mo

19、re people believe that business should play an active role in improving society and solving social problems. For example, we expect that businesses will take care not to pollute the air we breathe or the water we drink. We also expect them to offer fair wages and employee benefits and to provide a s

20、atisfactory product or service at a reasonable price. Many companies recognize this and have stated publicly that they will act as a good citizen. They support local arts, build parks, raise funds for charities, and try to put back some of their profits into the community that has made their success

21、 possible.A good reason for businesses to be socially responsible is that society gives business organizations the right to exist. A social setting or environment, with its laws, customs, and other social and cultural norms, allows businesses to form and function. It is only right for businesses to

22、participate in making the community in which they operate a better place.To be socially responsible also benefits businesses. In many cases, a company will make greater profits in the long run if it considers benefits to society. Customers actually vote for products and companies when they make a pu

23、rchase. If a product is of good quality and priced fairly, they will probably buy it from time to time. But when customers find out that a manufacturer produces only inferior or shoddy products which cheat them out of their money, they may become so angry that they will never purchase their products

24、 any more. Consumers may also shun firms that pollute the environment or engage in unethical practices by not purchasing their products. When enough people believe a business no longer serves societys best interests, they may pressure the firm into its doom by boycotting its goods or services, influ

25、encing officials against it, condemning it in the media, or patronizing other firms.A business whose aim is to maximize its profits is not likely to act out of a sense of social responsibility although its activities will probably be legal. Only businesses that are concerned about society as well as

26、 about maintaining profitability are likely to invest voluntarily in socially responsible activities. For example, the former president of Pizza Hut, Orr Gunther, implemented a program called “Bookit.“ This program rewarded children with a free pizza for reading a certain number of books. Such a bus

27、iness may win the trust and respect of its customers and in the long run will increase profits.In order to succeed, a business must determine what customers and society want or expect in terms of social responsibility. Although social responsibility may seem an abstract idea, managers consider it on

28、 a daily basis as they deal with real issues. A business must monitor changes and needs in society in order to behave in a socially responsible way.（分数：6.00）(1).The article mainly focuses on（分数：1.00）A.how to do business.B.the business social responsibility.C.what customers and society want.D.cultura

29、l and social responsibility.(2).To take social responsibility, a business should（分数：1.00）A.help solve social problems.B.play an active part in improving the quality of life in the community.C.protect the environment.D.all of above.(3).According to the text, a business should be socially responsible

30、because（分数：1.00）A.society requires it.B.social laws and customs demand it.C.it owes its existence to society.D.it is indebted to the community in which it operates.(4).Many business organizations are willing to take social responsibility because the practice also does good to（分数：1.00）A.the needs of

31、consumers.B.the stability of society.C.the protection of environment.D.the profits of a business.(5).From paragraph 4, we can infer that those who do not act out of a sense of social responsibility are（分数：1.00）A.shortsighted.B.farsighted.C.concerned about society.D.likely to increase profits in the

32、long run.(6).To act in a socially responsible way, a business must（分数：1.00）A.reward children with food.B.observe changes and wants in society.C.build parks for people.D.maximize its profits.四、BPART FOUR/B(总题数：1，分数：15.00) Read the article below about the importance of writing job descriptions. Choose

33、 the best word to fill each gap from A, B, C, or D. For each question (19-33), mark one letter (A, B, C, or D) on your Answer Sheet.BWriting Effective Job Descriptions/BA job description describes the major areas of an employees job or position. A good job description begins with a carefulU (19) /Uo

34、f the important facts about a job, such as the individual tasksU (20) /Uthe methods used to complete the tasks, the purpose and responsibilities of the job, theU (21) /Uof the job to other jobs, and theU (22) /Uneeded for the job. Its important toU (23) /Ua job description practical by keeping it dy

35、namic, functional, and current. Dont get stuck with an inflexible job description! A poor job description willU (24) /Uyou and your employees from trying anything new andU (25) /Uhow to perform their job more productively. A well- written, practical job description willU (26) /Uyou avoid hearing a r

36、efusal to carry out a relevant assignment because “It isnt in my job description. “ Realistically speaking, many jobs areU (27) /Uto change due either to personal growth, organizational development, or the evolution of new technologies.U (28) /Ujob descriptions will encourage your employees to grow

37、within their positions and learn how to make largerU (29) /Uto your company. For example: Is your office manager stuckU (30) /Uordering office supplies for the company and keeping the storage closet well stocked or is heU (31) /Uand implementing a system of ordering office supplies that promotes cos

38、t savings andU (32) /Uwithin the organization?When writing a job description, keep in mind that the job description willU (33) /Uas a major basis for outlining job training or conducting future job evaluations.（分数：15.00）A.managementB.analysisC.resumeD.contractA.involvedB.engagedC.acceptedD.metA.part

39、nershipB.developmentC.relationshipD.arrangementA.degreeB.qualificationsC.qualityD.limitationA.makeB.letC.haveD.putA.allowB.keepC.requireD.sendA.showingB.doingC.expectingD.learningA.enableB.helpC.stopD.makeA.subjectedB.attachedC.forcedD.askedA.FixedB.ChangedC.FlexibleD.VariousA.distributionB.donation

40、C.demandsD.contributionA.routinelyB.reasonablyC.hardlyD.virtuallyA.researchingB.developingC.advertisingD.thinkingA.capabilityB.expenseC.paymentD.efficiencyA.offerB.workC.serveD.take五、BPART FIVE/B(总题数：1，分数：12.00) Read the text below about customer loyalty In most of the lines (34-45), there is one ex

41、tra word. It is either grammatically incorrect or does not fit in with the meaning of the text. Some lines, however, are correct. If a line is correct, write CORRECT on your Answer Sheet. If there is an extra word in the line, write the extra word in CAPITAL LETTERS on your Answer Sheet.BIncreasing

42、Customer Loyalty/BCustomers are not revolutionaries. They are attracted to the certainty of knowing thatwhat they buy it will be good value for money or will perform a particular task effectively.34They are cautious but their loyalty, without once achieved, is the key to business success.35Brands ca

43、n help to create customer loyalty by providing them a signpost to certainty and36safety. Ideally, when a customer sees a product, it leads to a range of positive thoughts37so that the product is bought. Unluckily, only a small number of products have38reached to this level. While everyone in busines

44、s is aware of the need to attract and39retain customers, that they often overlook the second, more important, half of the40equation. In the excitement of beating against the competition and securing orders,41managers often cannot ensure that the customer remains a customer. It has been42estimated th

45、at since the average company loses between 10% and 30% of its customers43every year and this only recently have organisations started to wake up to these lost44opportunities and to calculate the financial implications. Established customers often buy45lot more and, and in addition, they may also pro

46、vide free word-of-mouth advertising.（分数：12.00）(1).（分数：1.00）填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_六、BWRITING/B(总题数：2，分数：10.00)1.BPART ONE/B You are the Research and Development Director of an engineering company, which is a subsidiary of a larger corporat

47、ion. The Chairman of the corporation is visiting your company next week. Write a memo to all your staff: informing them of the visit telling them why the visitor is coming telling them when he will arrive and asking them to be at the welcome reception for him. Write 40-50 words. BMemo/B To: All staff From: Research and Development Director Subject: The Coming Visitor Date: May 8th, 2008（分数：5.00）_