剑桥商务英语中级-5及答案解析.doc

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1、剑桥商务英语中级-5 及答案解析(总分：100.00，做题时间：90 分钟)一、BREADING/B(总题数：5，分数：45.00)BPART ONE/BB Look at the statements below and the information about business schools on the opposite page. Which school (A, B, C and D) does each statement 1-7 refer to? For each sentence 1-7, mark one letter (A, B, C, or D) on your A

2、nswer Sheet. You will need to use some of the letters more than once./BBALDA School of Management/BLDA has the advantage of being within a few hours drive of the hi-tech industries of Silicon Valley, which enables senior personnel from hi-tech companies to teach there. The school has prospered in re

3、cent years and offers its students excellent facilities. It attracts students from all over the world and has a fairly large intake of 30,000 students a year.BBDalchester School of Business/BUnder the leadership of Jon Richards, Dalchester has long been one of the worlds top business schools. It is

4、notably strong on its tailor-made executive programmes, which are written to meet each companys particular requirements. The Sinclair Centre, with new lecture rooms and a computer centre, has just been added to the school.BCRadbridge School of Management/BThe reputation of the long-established RSM h

5、as been strengthened in recent years. This is mainly due to the appointment of Director Kim Taylor, who, with his programme of modernisation, has led the school into the age of Information Technology. Its network of former students remains second to none, with many having top positions in the world

6、of finance and industry.BDIBA Management School/BThis Swiss-based school has built its reputation on the quality and extent of its links with manufacturing and financial institutions. Its lecturers, who have been recruited from many different countries, are extremely well thought of in the business

7、world. Student numbers average 25,000 a year. Many select the school because its links with industry are thought to help with employment prospects.（分数：7.00）(1).It can offer courses that are designed for the needs of specific companies.（分数：1.00）填空项 1:_(2).It has been brought up to date by its new man

8、agement.（分数：1.00）填空项 1:_(3).Many students choose it because its contacts with industry may help them get work.（分数：1.00）填空项 1:_(4).It is in a good location for attracting suitable staff,（分数：1.00）填空项 1:_(5).Many of its students have gained influential positions in the business world.（分数：1.00）填空项 1:_(6

9、).Its premises have recently been expanded.（分数：1.00）填空项 1:_(7).It has highly respected international staff.（分数：1.00）填空项 1:_BPART TWO/BB Read the article below about telecommunications. Choose the best sentence from the opposite page to fill each of the gaps. For each gap 8-12, mark one letter (A-G)

10、on your Answer Sheet. Do not use any letter more than once./BBTHE CUSTOMER MAY NOT RING TWICE/BCompanies spend large sums of money on their telephone systems, but then use them to create the wrong image, according to Ben Lambert, International Performance Manager at a company called Octopus. He clai

11、ms that many companies have an average response time of 17 seconds Some can take as long as 24 seconds to answer the phone. At one time you had to dial the number and wait for the exchange or an operator to connect you. You were aware that it was probably going to take time and if no-one picked up t

12、he phone you would probably hang on for 20 rings, he says. Now you bang in the numbers and the phone rings at the other end almost before you have finished.U (8) /UUnless it is vital to get through, you are rarely prepared to wait as long as 24 seconds. In fact, the average response time should be f

13、ive to ten seconds.Telephonists are one of the main interfaces with the public and customers. They give the first impression of the company and by definition you get only one chance to make a first impression. The facilities manager should know the fastest response time to the telephone, the slowest

14、 response time and the average response time. Mr Lambert points to a television advertisement by a leading bank that promised an answer within four rings.U (9) /UBanks are trying to promote themselves as service providers and this advertisement gave a very powerful message, says Mr Lambert.Octopus e

15、stimates that telecommunications is the most expensive support service in offices, costing on average 1,000 per employee each year.U (10) /UGiven the changes over the past ten years, the cost of communicating is likely to continue to rise. In 1986, the typical office worker had just a simple push-bu

16、tton, or even dialling, handset. Now the traditional desk-based telephone also has voice mail and direct dialling and the staff member relies increasingly on email, paging, video- conferencing, on-line business seduces and mobile phones. Mr Lambert says, Such is the importance of all this to regions

17、 and economies generally that cities are increasingly looking on communications as the key infrastructure issue.U (11) /UThey are becoming as important, if not more so, than physical communications. Telephony can sometimes get too sophisticated, though. Some American companies, for example, are refu

18、sing to install automatic answering systems that tell callers to dial extension numbers.U (12) /UThis gives the opposite impression to the one that companies would like to project.A This was a very simple strategy that created a new performance measure.B Considering the cost of facilities, better sy

19、stems are out of the question.C You expect an equally quick response.D Atlanta, for example, used the Olympic games as an opportunity to become one of the best places in the world for multimedia communications.E In many cases these are left on all day and the caller is passed automatically from one

20、office to another.F It is second only to wages within the average company budget.G He claims that many companies have an average response time of 17 seconds for incoming calls.（分数：5.00）(1).（分数：1.00）填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_BPART THREE/BB Read the article below about managing a small busine

21、ss and the questions on the opposite page. For each question 13-18, mark one letter (A, B, C or D) on your Answer Sheet, for the answer you choose./BBThe Difficulties Of Managing A Small Business/BIBRonald Meers asks who chief executives of entrepreneurial orsmall businesses can turn to for advice./

22、B/IThe organisational weaknesses that entrepreneurs have to deal with every day would cause the managers of a mature company to panic, Andrew Bidden wrote recently in Boston Business Review. This seems to suggest that the leaders of entrepreneurial or small businesses must be unlike other managers,

23、or the problems faced by such leaders must be the subject of a specialised body of wisdom, or possibly both. Unfortunately, neither is true. Not much worth reading about managing the entrepreneurial or small business has been written, and the leaders of such businesses are made of flesh and blood, l

24、ike the rest of us.Furthermore, little has been done to address the aspects of entrepreneurial or small businesses that are so difficult to deal with and so different from the challenges faced by management in big business. In part this is because those involved in gathering expertise about business

25、 and in selling advice to businesses have historically been more interested in the needs of big business. In part, in the UK at least, it is also because small businesses have always preferred to adapt to changing circumstances.The organisational problems of entrepreneurial or small businesses are t

26、hus forced upon the individuals who lead them. Even more so than for bigger businesses, the old saying is true - that people, particularly those who make the important decisions, are a businesss most important asset. The research that does exist shows that neither money nor the ability to access mor

27、e of it is the major factor determining growth. The main reason an entrepreneurial business stops growing is the lack of management and leadership resource available to the business when it matters. Give an entrepreneur an experienced, skilled team and he or she will find the funds every time. Getti

28、ng the team, though, is the difficult bit.Part of the problem for entrepreneurs is the speed of change that affects their businesses. They have to cope with continuous change yet have always been suspicious about the latest management solution. They regard the many offerings from business schools as

29、 out of date even before they leave the planning board and have little faith in the recommendations of consultants when they arrive in the hands of young, inexperienced graduates. But such impatience with management solutions does not mean that problems can be left to solve themselves. However, the

30、leaders of growing businesses are still left with the problem of who to turn to for advice.The answer is horribly simple: leaders of small businesses can ask each other. The collective knowledge of a group of leaders can prove enormously helpful in solving the specific problems of individuals. One l

31、eaders problems have certainly been solved already by someone else. There is an organisation called KITE which enables those responsible for small businesses to meet. Its members, all of whom are chief executives, go through a demanding selection process, and then join a small group of other chief e

32、xecutives. They come from a range of business sectors and each offers a different corporate history Each group is led by a moderator, an independently selected businessman or woman who has been specially trained to head the group. Each member takes it in turn tu host a meeting at his or her business

33、 premises and, most important of all, group discussions are kept strictly confidential. This encourages a free sharing of problems and increases the possibility of solutions being discovered.（分数：6.00）(1).What does the writer say about entrepreneurs in the first paragraph?（分数：1.00）A.It is wrong to as

34、sume that they are different from other managers.B.The problems they have to cope with are specific to small businesses,C.They find it difficult to attract staff with sufficient expertise.D.They could learn from the organisational skills of managers in large companies.(2).According to the second par

35、agraph, what has led to a lack of support for entrepreneurs?（分数：1.00）A.Entrepreneurs have always preferred to act independently,B.The requirements of big businesses have always taken priority.C.it is difficult to find solutions to the problems faced by entrepreneurs.D.Entrepreneurs are reluctant to

36、provide information about their businesses.(3).What does the writer say about the expansion of small businesses?（分数：1.00）A.Many small businesses do not produce enough profits to finance growth.B.Many employees in small businesses have problems working as part of a team.C.Being able to recruit the ri

37、ght people is the most important factor affecting growth.D.Leaders of small businesses lack the experience to make their companies a success,(4).What does the writer say is an additional problem for entrepreneurs in the fourth paragraph?（分数：1.00）A.They rely on management systems that are out of date

38、,B.They will not adopt measures that provide long-term solutions.C.They have little confidence in the business advice that is available.D.They do not take market changes into account when drawing up business plans.(5).What does the writer say the members of the KITE organisation provide?（分数：1.00）A.A

39、dvice on how to select suitable staff.B.A means of contacting potential clients.C.A simple checklist for analysing problems.D.Direct experience of a number of industries.(6).The writer says that KITE groups are likely to succeed because（分数：1.00）A.members are able to elect their leader.B.the leaders

40、have received extensive training.C.members are encouraged to adopt a critical approach.D.information is not passed on to non-members.BPART FOUR/BB Read the text below about the start of a new business. Choose the best word to fill each gap, from A, B, C or D on the opposite page. For each question 1

41、9-33, mark one letter (A, B, C or D) on your Answer Sheet./BIn 1998, 25-year old John Stewart was found redundant. He was left with a compensationU (19) /Uof 5,000 and a determination to be his ownU (20) /UAs a supporter of his local football club, he had often helped them by maintaining and repairi

42、ng their seating. He nowU (21) /Uto set up his own company and make aU (22) /Uout of his hobby.His firstU (23) /Uwas to get 1,000 brochures printed,U (24) /Uthe two main services which he couldU (25) /Urepair and maintenance. He sent these brochures to amateur and professional football clubs, and ot

43、her similarU (26) /Usuch as hockey clubs.The week after completing the mailing was the worst of his life. He had no responses at all. Then a letter arrived from Scotland inviting him to give aU (27) /Ufor a pre-season check of a football clubs seating. He arrived in Scotland in three hours; by the e

44、nd of the afternoon he had signed theU (28) /Uto do the work. For500 the club had its seating made good, and on arriving home three days later, John workedU (29) /Uthat he had made a 250U (30) /UThe next four weeks were extremely busy, as club after clubU (31) /UJohn to work for them. He priced each

45、 job in the same way as the first, working out all the directU (32) /Uthen adding 100%. Money started to flow in and John bought a van and rented a factory unit on an industrial estate near his house.Then in late August the phones stoppedU (33) /Uas the pre-season work dried up. John realised that h

46、e needed longer-term work and decided to move into the manufacture of seating for new sports stadiums and the replacement market.（分数：15.00）A.salaryB.wageC.paymentD.amountA.bossB.workerC.businessmanD.headA.acceptedB.thoughtC.likedD.decidedA.livingB.practiceC.labourD.taskA.stageB.pointC.movementD.step

47、A.declaringB.expressingC.outliningD.designingA.doB.provideC.achieveD.succeedA.organisationsB.situationsC.activitiesD.sportsA.bidB.tenderC.valuationD.quotationA.chargeB.termsC.invoiceD.contractA.outB.upC.offD.overA.profitB.creditC.receiptD.rewardA.agreedB.invitedC.orderedD.offeredA.figuresB.billsC.co

48、stsD.pricesA.soundingB.answeringC.ringingD.callingBPART FIVE/BB Read the text below about delegating. In most of the lines 34-45, there is one extra word. It is either grammatically incorrect or does not fit in with the sense of the text. Some lines, however, are correct. If a line is correct, write CORRECT on your Answer Sheet. If there is an