剑桥商务英语中级-164及答案解析.doc

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1、剑桥商务英语中级-164 及答案解析(总分：100.00，做题时间：90 分钟)一、READING(总题数：0，分数：0.00)二、PART ONE(总题数：1，分数：7.00)A. The difference between being a manager and being a leader is simple. Management is a career. Leadership is a calling. You dont have to be tall, well-spoken and good looking to be a successful leader. You dont

2、 have to have that “special something“ to fulfill the leadership role.B. What you have to have is clearly defined convictionsand, more importantly, the courage of your convictions to see them manifest into reality. Only when you understand your role as guide and steward based on your own most deeply

3、 held truths can you move from manager to leader.C. Whether the group you oversee is called employees, associates, co-workers, teammates or anything else, what they are looking for is someone in whom they can place their trust. Someone they know is working for the greater goodfor them and for the or

4、ganization. Theyre looking for someone not only that they canbut alse that they want tofollow.D. Because it is only when you have followerspeople who have placed their trust in youthat you know you have moved into that leadership role. And the way you see is that your organization is transcending al

5、l previous quality, productivity, innovation and revenue achievements. Youre operating at such a high level of efficiency that youre giving budget back to the corporation and youre still beating your goals.（分数：7.00）(1).The authors attitude towards the difference between a manager and a leader.（分数：1.

6、00）填空项 1:_(2).Someone the group wants to follow.（分数：1.00）填空项 1:_(3).Difference between a manager and a leader.（分数：1.00）填空项 1:_(4).The qualification of being a leader.（分数：1.00）填空项 1:_(5).The leader must be a person who works for the employees and the organization.（分数：1.00）填空项 1:_(6).Only when you hav

7、e followers can you be a leader.（分数：1.00）填空项 1:_(7).Under your leading, the organization has got great achievements.（分数：1.00）填空项 1:_三、PART TWO(总题数：1，分数：5.00)Sir,You stated on February 13th that New Mexico has “few natural resources“ During fiscal year 1992 New Mexico raised permanent funds worth abo

8、ut $6.1 billion. In 1991 New Mexico ranked fourth in the United States in production of natural gas, seventh in oil and tenth in non-fuel minerals (8) Non-fuel minerals contributed about $1 billion and coal $509 million.Taxes from production of fuels and minerals, and lease payments on state lands h

9、ave been set aside by legislative acts to endow two permanent funds worth about $ 5.65 billion. (9) In addition, during fiscal year 1991, payments to New Mexico from taxes on federal lands were $108 million, all earmarked for public education.(10) About $ 566 million came from taxes and permanent-fu

10、nd earnings attributable to oil and gas production. (11) Tourism is an important industry in New Mexico, yet its economic impact on the public sector is dwarfed by that of mineral production.New Mexico came through the recent recession in much better shape than most other states. It does not have a

11、deficit. (12) States that rely primarily on a sales tax or on an income tax have big problems during economic downturns. Income growth per head in New Mexico averaged 6.1/100 in the year to October 1992-one of the fastest growth rates in the United States.Charles ChapinA. This is in large due to its

12、 broadly based tax structure.B. New Mexicos extractive mineral industries contribute about a third of the states $1.9 billion general-fund income in fiscal year 1991 .C. However, the extractive mineral industry in New Mexico is one of the states strongest economic forces.D. During fiscal year 1992 N

13、ew Mexico raised permanent funds worth about $6.1 billion.E. The combined value of oil and gas production was $2.8 billion.F. Some 16,000 employees work in the extractive industries and their wages are among the highest of any major industry.G. The $39 million earned by these funds in 1991 was used

14、to finance education and other public services.（分数：5.00）填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_四、PART THREE(总题数：1，分数：6.00)Video Games Move OnlineIn the eyes of media executives, the Internet is a malevolent vacuum-cleaner, sucking in one business after another. Music, software and videos are all increas

15、ingly obtained onlineoften free of charge. Now it is the turn of video games. A combination of new technology and compelling economics means that many, if not most, of them will be played online soon.Online gaming is not new. Since the early days of the Internet, netizens have indulged in “massively

16、 multiplayer role-playing online games“, a genre that, now completes with fancy graphics, is still very popular, particularly in Asia. Some console games can be played online.There are several reasons to think, however, that video games have begun the transition from an industry primarily based on c

17、onsoles and shrink-wrapped software to one in which online services dominate. Conventional gaming has not proved as resistant to the recession as many had expected. Meanwhile alternatives are emerging quickly. Many personal computers are powerful enough to run fast-moving, graphics-heavy games just

18、as well as consoles. As a result, firms are offering online games that can be played either through “client“ software, which users download, or via a web browser.These trends are dwarfed, however, by the explosion of “social“ games, which have become all the rage on social networks such as Facebook.

19、 These are more about interaction than action: players either join their friends for an online game of poker or Scrabble, or to create and show off virtual pets, farms and mob families. As gaming moves online, the economics of the industry are changing. Conventional games take years to develop and c

20、ost millions to market, and rely on big sales in their first few weeks of release to recoup the investment, making the launch of a new game a gamble akin to a Hollywood studios decision to produce a big-budget film. As a result, like Hollywood, big gamemakers focus on successful franchises with fanc

21、y effects and plenty of action - and have moved online only hesitantly.Online games, in particular the social kind, are hard for firms steeped in this model to make, argues Kristian Segerstrale, the boss of Playfish, the number two in social gaming. Developing a new game takes only a few months and

22、costs a few hundred thousand dollars. It can still be improved after its launch. Virtual distribution is far cheaper, and marketing tends to be too, since games often spread “virally“ among friends on social networks.The most important change will be in the way publishers earn money. Although some a

23、re charging subscription fees to players of online games or selling advertising, many of them make most of their money by managing an online economy, complete with virtual goods and a digital currency. Playing is free, but users can get ahead by buying extra bits and bobs.（分数：6.00）(1).In Asia, what

24、make the online game remain so popular?A. good serviceB. more usersC. high speed movementD. perfect graphics（分数：1.00）A.B.C.D.(2).The main reason why the video game will be played online is thatA. the unition of new technology and current economics.B. the increase of the users.C. the change on living

25、 styles.D. the need of video game itself.（分数：1.00）A.B.C.D.(3).For the online game, the most important change isA. diversity of the use.B. the way publisher earn money.C. the improvement of the speed.D. the increase of the types of video game.（分数：1.00）A.B.C.D.(4).The way of managing online games is c

26、hanging from selling software oriented toA. selling the procedure oriented.B. click rate oriented.C. online services oriented.D. fancy graphics oriented.（分数：1.00）A.B.C.D.(5).The reason why the trend of playing the social games is not good enough is thatA. users seldom interact with one another.B. th

27、e technology of this kind of game is not fancy enough.C. the element of action not give much attention.D. the condition on the game market is not good enough.（分数：1.00）A.B.C.D.(6).Compared with the conventional games, the main difference of the online game is thatA. it takes so long time to develop.B

28、. it costs so much money.C. it can easily get back the cost.D. virtual distribution is much cheaper.（分数：1.00）A.B.C.D.五、PART FOUR(总题数：1，分数：15.00)Three Bootleggers JailedThree men who ran a cross-channel smuggling group, selling cheap French beer, wine and champagne in Britain, were jailed yesterday.

29、The men were leaders of an 11-man group which made at least 42 tours on the Dover-Calais ferry in three months.Trucks of cheap drink were brought into the country and sold (19) at Sunday market and corner shops in South Wales. Two secret teams of customs officers (20) vehicles between Kent and Cardi

30、ff in an operation called “chancer“. Eleven men admitted their part in a (21) to avoid paying duty on beer and spirits.Mr. Roger Thomas said it was (22) that 70,000 pounds of unpaid duty was involved between January and April last year when the gang was (23) the smuggling group. Cases of beer, wine

31、and champagne were brought to a rented warehouse in Cardiff before being (24) to traders. Mr. Richard Nichols, a former market trader, Mr. Qichard Spencer, a shopowner, and Mr. Raymond Tout, were put in prison for (25) of nine, four and three months (26) Judge Michael Burr said the group had used “a

32、n army of helpers“ in an organized conspiracy to make (27) money. He ordered six other men to carry out community service and conditionally (28) two others who had played a lesser role.After the (29) customs investigators said that the group made as many as four cross channel trips a day (30) to a h

33、ypermarket near Calais. They went into business only three weeks after the new customs laws came into (31) on New Years day last year. The investigators added: “We hope these jails (32) will be a big help to tackle this (33) crime which is causing concern to the retail industry.（分数：15.00）(1).A. lawf

34、ully B. secretly C. legally D. illegally（分数：1.00）A.B.C.D.(2).A. tracked B. travelled C. saw D. watched（分数：1.00）A.B.C.D.(3).A. accident B. conspiracy C. hope D. dream（分数：1.00）A.B.C.D.(4).A. calculated B. considered C. counted D. estimated（分数：1.00）A.B.C.D.(5).A. meeting B. talking C. organizing D. usi

35、ng（分数：1.00）A.B.C.D.(6).A. moved B. rented C. distributed D. using（分数：1.00）A.B.C.D.(7).A. times B. lengths C. terms D. periods（分数：1.00）A.B.C.D.(8).A. each B. altogether C. long D. respectively（分数：1.00）A.B.C.D.(9).A. hard B. easy C. comfortable D. simple（分数：1.00）A.B.C.D.(10).A. closed B. discharged C.

36、 opened D. liberated（分数：1.00）A.B.C.D.(11).A. trial B. sentence C. accident D. case（分数：1.00）A.B.C.D.(12).A. occasionally B. particularly C. mainly D. consequently（分数：1.00）A.B.C.D.(13).A. being B. force C. strength D. use（分数：1.00）A.B.C.D.(14).A. words B. sentences C. phrases D. punishment（分数：1.00）A.B.

37、C.D.(15).A. widespread B. terrible C. serious D. rare（分数：1.00）A.B.C.D.六、PART FIVE(总题数：1，分数：12.00)Thriving Car Market Still Needs Loyal ConsumersChinas thriving car market has huge business opportunities, but automakers need to put more effort the developing customer loyalty, according to a recent(34

38、) survey. The survey was done by research firm AC Nielsen in Beijing, or Shanghai(35) and Guangzhou, Chinas most three major automobile markets. It said that(36) Chinas individual car owners should still have not developed brand loyalty.(37) Though some specific brands have a monopoly in the market

39、here, but they have(38) not completely won favor among local customers. It was revealed that about 11 %(39) of the people in Beijing had cars, putting that city in first place among the other(40) three. In Shanghai and Guangzhou, the rates were all 4% and 5% respectively.(41) Prices were largely res

40、ponsible for that. When cars in Beijing are priced at around(42) 139,000 yuan, while in Guangzhou they are at 190, 000 yuan, and in Shanghai,(43) about 220,00 yuan. Except for the deluxe models, most brands do not have a(44) competitive edge because consumers are not only so aware of the(45) manufac

41、tures. In addition, car dealers need to improve their service to build up brand loyalty. China is expected to produce over 2.8 million cars this year, compared to slightly over 2 million last year.（分数：12.00）填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_七、WRITING

42、(总题数：0，分数：0.00)八、PART ONE(总题数：1，分数：5.00)1.You are a manager at an auditor called Golding otherwise you will lose in the talents battle.Thirdly, company finance and compensation policy should also be taken into consideration. We should design the basic salary in the extent of company finance.In a wor

43、d, salary level of comparable companies, availability and company finance and compensation policy are all important elements when deciding starting salary.)解析：这道题所给出可供选择的三个话题分别是在款待外国商业客户时，什么是重要的；在提高客户服务时，什么是重要的；最后一个是在对员工进行健康和安全培训时，什么是重要的。二十二、PART THREE(总题数：1，分数：5.00)5.Cutting Departmental CostsCosts

44、 involved in running your department have risen sharply, you have been asked to consider how these costs could be reduced. Discuss, and decide together:What reasons there might be for the sudden increaseHow staff can be encouraged to help reduce costsFollow-on questionsWho should take responsibility

45、 for controlling costs in a department? ( why?)Which are the areas which are usually most cost-intensive within a department? (why?)Should each area in a company be self-sufficient financially? (why?/why not?)Is the current attitude that the costs likely to continue to increase on a world-wide scale

46、? (why?/why not?)（分数：5.00）_正确答案：(A: You know our departmental costs have risen a lot recently.B: Yes, I think we are exceeding our budget. Literally, costs have gone through the roof.A: So what do you think are the reasons?B: I think there are many reasons for this. You know last month we ran a seri

47、es of promotion campaigns. That meant a lot of money, didnt it?A: Yes, But I think we spent way too much on other sorts of things. I mean we could have spent less.B: Uh?A: you know we have been traveling a lot around the country. And most of us travel by air.B: You mean some of the travels are not n

48、ecessary?A: Exactly. You know, some of the face-to-face talks may simply be replaced by email correspondence.B: Theres a lot in what youve said. I think we should make full use of our modern facilities and we can certainly forgo some expensive travels.A: Not only that, I think modem facilities. like computers, should be made full use of within the company, too. You ca