剑桥商务英语高级-48及答案解析.doc

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1、剑桥商务英语高级-48 及答案解析(总分：96.00，做题时间：90 分钟)一、BREADING/B(总题数：8，分数：8.00)1.By capitalizing on innovations, many companies were able to become leaders in their industries.（分数：1.00）填空项 1:_2.Innovation ability in the United States used to be the top in the world.（分数：1.00）填空项 1:_3.Innovation is different from c

2、reativity in that the former can be easily defined and measured.（分数：1.00）填空项 1:_4.The organization which initiated the innovation is more likely to cope with it freely.（分数：1.00）填空项 1:_5.Creativity inhibitors must be removed if necessary.（分数：1.00）填空项 1:_6.There is similarity between competition in in

3、ternational markets and the military situation in wars.（分数：1.00）填空项 1:_7.Innovation can not happen of its own volition.（分数：1.00）填空项 1:_8.Innovation is a kind of contemporary technique that can change the rules, structure, and speed in marketplace.（分数：1.00）填空项 1:_二、BPART TWO/B(总题数：6，分数：6.00)填空项 1:_填空

4、项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_三、BPART THREE/B(总题数：6，分数：6.00)15.What was the result of businesses having surplus capacity?（分数：1.00）A.Many companies aimed to developing new vehicles.B.Some companies re-launched old vehicles with new technology.C.Some companies lose capacity by selling off parts of

5、a business.D.There came a series of joint agreements and mergers between car companies.16.During the 1960s and 1970s, in order to create a competitive advantage, the car industry turned to（分数：1.00）A.economies of scale.B.efficient production methods.C.surplus capacity.D.joint agreement and mergers.17

6、.Once all the major companies in the car industry had become as efficient as possible,（分数：1.00）A.they turned to use economies of scales as the main way of reducing cost.B.there came increased productive capacity.C.there was no way to reduce cost.D.the main fear in the car industry became over-capaci

7、ty.18.What was the problem for Renault?（分数：1.00）A.It had the problem of over-capacity.B.It had the problem of the lack of product range.C.It was debt-ridden.D.As domestic market fell, profit tumbled.19.Why did Volvo sell its car division according to Volvo companys claim?（分数：1.00）A.Because it had no

8、t the common research platform to save money.B.Because it suffered a lot from surplus capacity.C.Because it needed economies of scale.D.Because it wanted to use its reputation to develop new vehicles.20.What is the main reason for Renaults joint agreement with Nissan?（分数：1.00）A.The expiry of the “ge

9、ntlemens agreement“.B.Because Renault wanted to help Nissan out of the hard situation.C.Because Nissan had very good reputation for technological excellence.D.Because Renault was 44% owned by the French government.四、BPART FOUR/B(总题数：10，分数：10.00)A.exceptionalB.phenomenalC.miraculousD.wonderful22.Sink

10、ing B. Reduction C. Dropping D. Depression（分数：1.00）A.B.C.D.23.continuously B. continually C. incessantly D. unceasingly（分数：1.00）A.B.C.D.A.connectedB.unitedC.combinedD.joinedA.notifiedB.advisedC.informedD.acquaintedA.maintainedB.enlargeC.expandD.extendA.removedB.discountedC.withdrawnD.deductedA.endow

11、edB.investedC.providedD.stakedA.belongingsB.possessionC.propertyD.assetA.assumingB.supposingC.thinkingD.suspecting五、BPART FIVE/B(总题数：10，分数：10.00)填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_六、BPART SIX/B(总题数：12，分数：12.00)填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:

12、_填空项 1:_填空项 1:_填空项 1:_填空项 1:_七、BWRITING/B(总题数：1，分数：2.00)53. （分数：2.00）_八、BPART TWO/B(总题数：1，分数：2.00)54.B Question 2/B Your company hopes to get insights into the hiring of adults with mild mental retardation and its effects on the running of the company. You have been asked to write a proposal for str

13、ategies of employing mentally disabled people in your company. Write your proposal, including the following: a brief description of the current policy of the company regarding the hiring of disabled people an analysis of mentally disabled peoples capability of performing certain tasks in your compan

14、y a description of the benefits from hiring these people recommendations for training strategies B Question 3/B Your company, an international hotel business, has been considering expansion in a foreign country. You have been asked to write a brief report which evaluates a particular citys potential

15、 of being the site for a new hotel. Write the report for your manager, including the following information: why the city is a good location for a new hotel what merit special attention if the hotel has to be successful what needs further notice B Question 4/B Your manager has received a request from

16、 one employee for reimbursement for expenses of a business visit to customers. The manager has decided that some of the expenses should not be covered by the company. You have been asked to write a letter informing this employee of this decision. Write the letter to the employee, acknowledging his r

17、ight for reimbursement for some business expenses clarifying the expenses that will not be covered and explaining why stating the procedure for getting reimbursement from the company.（分数：2.00）_九、BLISTENING/B(总题数：1，分数：12.00)BPART ONE/B You will hear a speech at the Sustainable Business in East Asia C

18、onference. As you listen, for questions 112, complete the notes, using up to three words or a number. You will hear the recording twice. Sustainable Business in East Asia Conference NOTES BSpeakers experience:/B 1. There used to have a race called Cross Harbour _. 2. The race required jumping off on

19、 Kowloon side and swimming to _. 3. About two decades ago, it was _. 4. The people made great efforts to clean up our _. 5. Take a ride on the _. 6. Now the harbour doesnt _. BHong Kong experience:/B 7. Some of Hong Kongs successful companies have been progressively taking on the idea of _. 8. The p

20、rivate sector has funded two important _. 9. They promote sustainable development and _. 10. Sustainable business involves using resources in a _. 11. It is being aware of long-term _. 12. Our private sector has vision and _.（分数：12.00）填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空

21、项 1:_填空项 1:_填空项 1:_十、BPART TWO/B(总题数：1，分数：5.00)You will hear five people talking about e-business in different areas. For each extract there are two tasks. For Task One, choose the areas from the list AH. For Task Two, choose the benefits from the list AH. You will hear the recording twice. B TASK O

22、NEAREAS/B For questions 1317, match the extracts with the areas, listed AH. For each extract, choose the area stated. Write one letter (AH) next to the number of the extract. A New way of using Internet in car selling. B Web-based euro project in getting the European currency information. C In procu

23、rement. D Web use in getting the dollar currency information. E New way of using Internet in bicycle selling. F In college teaching. G Web-based distance learning in staff development. H Extranet used in getting insurance offering information.（分数：5.00）(1)._（分数：1.00）填空项 1:_(2)._（分数：1.00）填空项 1:_(3)._（

24、分数：1.00）填空项 1:_(4)._（分数：1.00）填空项 1:_(5)._（分数：1.00）填空项 1:_十一、B TASK TWOBENE(总题数：5，分数：5.00)55. 1（分数：1.00）填空项 1:_56. 1（分数：1.00）填空项 1:_57. 1（分数：1.00）填空项 1:_58. 1（分数：1.00）填空项 1:_59. 1（分数：1.00）填空项 1:_十二、BPART THREE/B(总题数：1，分数：8.00)You will hear part of an interview between the commercial director of a pap

25、er company called SCA and Shubha Madhukar, the interviewer. For each question 2330, mark one letter A, B or C for the correct answer. You will hear the recording twice.（分数：8.00）(1).What are the two categories the SCA company is going to launch? A. Tork and our away-from-home tissues. B. Tork and Ten

26、s. C. Tena and our incontinence care.（分数：1.00）A.B.C.(2).What is said about the economy in India and the tissue market? A. The economy is growing very slowly, the tissue market in India will be upgraded. B. The economy is growing very fast, the tissue market in India will be downgraded. C. The econom

27、y is growing very fast, the tissue market in India will be upgraded.（分数：1.00）A.B.C.(3).What is the per capita consumption of tissues in India?（分数：1.00）A.A. 27 kg per person. B.B. 1.5 kg per person. C.C. 2.5 kg per person.(4).Where is the biggest scope at the moment?（分数：1.00）A.A. China. B.B. Europe.

28、C.C. India.(5).Which of the following is not the reason for SCAs foraying into India now? A. The economy now is moving very slow. B. Attitudes towards hygiene products are changing. C. A long third-party survey was done during the last 10 years.（分数：1.00）A.B.C.(6).What is the size of the Indian tissu

29、e market in volume?（分数：1.00）A.A. The approx volume is 24,000 tonnes. B.B. The approx volume is 16,000 tonnes. C.C. The approx volume is 25,000 tonnes.(7).Who are the closest competitors for SCA? A local companies. B. Mumbai. C. Kimberly Clark.（分数：1.00）A.B.C.(8).What is true about the market share of

30、 SCA? A. SCA is the market leader in the world. B. SCA is the market leader in Europe. C. SCA is the number one in India.（分数：1.00）A.B.C.十三、BSPEAKING/B(总题数：2，分数：10.00)60.B Task Sheet for Candidate A Task Sheet 1/B A: Marketing research: the importance of research to the company before taking action B

31、: Selling Tactice: the ways involved in promoting selling C: Training across cultures: the importance of learning different cultural responses to management education B Task Sheet for Candidate B Task Sheet 2/B A: Sales promotion: how to measure promotional effectiveness B: Job interview: how to mak

32、e a successful interview as a candidate C: Customer Service: how to build business to customer loyalty（分数：5.00）_61.BManager Selecting /B Your company needs to select a new manager for a new branch in another city. You have been asked to submit ideas on how to select the right person and make this ne

33、w position attractive. Discuss, and decide together What qualities a new manager should have What types of financial incentives the company could offer to a new manager（分数：5.00）_剑桥商务英语高级-48 答案解析(总分：96.00，做题时间：90 分钟)一、BREADING/B(总题数：8，分数：8.00)1.By capitalizing on innovations, many companies were able

34、 to become leaders in their industries.（分数：1.00）填空项 1:_ （正确答案：C）解析：2.Innovation ability in the United States used to be the top in the world.（分数：1.00）填空项 1:_ （正确答案：A）解析：3.Innovation is different from creativity in that the former can be easily defined and measured.（分数：1.00）填空项 1:_ （正确答案：D）解析：4.The o

35、rganization which initiated the innovation is more likely to cope with it freely.（分数：1.00）填空项 1:_ （正确答案：B）解析：5.Creativity inhibitors must be removed if necessary.（分数：1.00）填空项 1:_ （正确答案：E）解析：6.There is similarity between competition in international markets and the military situation in wars.（分数：1.00

36、）填空项 1:_ （正确答案：B）解析：7.Innovation can not happen of its own volition.（分数：1.00）填空项 1:_ （正确答案：E）解析：8.Innovation is a kind of contemporary technique that can change the rules, structure, and speed in marketplace.（分数：1.00）填空项 1:_ （正确答案：C）解析：二、BPART TWO/B(总题数：6，分数：6.00)填空项 1:_ （正确答案：F）解析：填空项 1:_ （正确答案：D）解

37、析：填空项 1:_ （正确答案：G）解析：填空项 1:_ （正确答案：E）解析：填空项 1:_ （正确答案：C）解析：填空项 1:_ （正确答案：A）解析：三、BPART THREE/B(总题数：6，分数：6.00)15.What was the result of businesses having surplus capacity?（分数：1.00）A.Many companies aimed to developing new vehicles.B.Some companies re-launched old vehicles with new technology.C.Some com

38、panies lose capacity by selling off parts of a business.D.There came a series of joint agreements and mergers between car companies. 解析：16.During the 1960s and 1970s, in order to create a competitive advantage, the car industry turned to（分数：1.00）A.economies of scale.B.efficient production methods. C

39、.surplus capacity.D.joint agreement and mergers.解析：17.Once all the major companies in the car industry had become as efficient as possible,（分数：1.00）A.they turned to use economies of scales as the main way of reducing cost. B.there came increased productive capacity.C.there was no way to reduce cost.

40、D.the main fear in the car industry became over-capacity.解析：18.What was the problem for Renault?（分数：1.00）A.It had the problem of over-capacity.B.It had the problem of the lack of product range. C.It was debt-ridden.D.As domestic market fell, profit tumbled.解析：19.Why did Volvo sell its car division a

41、ccording to Volvo companys claim?（分数：1.00）A.Because it had not the common research platform to save money.B.Because it suffered a lot from surplus capacity.C.Because it needed economies of scale. D.Because it wanted to use its reputation to develop new vehicles.解析：20.What is the main reason for Rena

42、ults joint agreement with Nissan?（分数：1.00）A.The expiry of the “gentlemens agreement“. B.Because Renault wanted to help Nissan out of the hard situation.C.Because Nissan had very good reputation for technological excellence.D.Because Renault was 44% owned by the French government.解析：四、BPART FOUR/B(总题

43、数：10，分数：10.00)A.exceptionalB.phenomenal C.miraculousD.wonderful解析：22.Sinking B. Reduction C. Dropping D. Depression（分数：1.00）A.B.C.D. 解析：23.continuously B. continually C. incessantly D. unceasingly（分数：1.00）A.B. C.D.解析：A.connectedB.unitedC.combined D.joined解析：A.notifiedB.advisedC.informed D.acquainted解析：A.maintained B.enlargeC.expandD.extend解析：A.removedB.discountedC.withdrawnD.deducted 解析：A.endowedB.invested C.providedD.staked解析：A.belongingsB.possessionC.property D.asset