ATIS 0300101-2010 IPTV Ordering Framework.pdf

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1、 ATIS-0300101 ATIS Standard on - IPTV ORDERING FRAMEWORK AND API(S) ATIS is the leading technical planning and standards development organization committed to the rapid development of global, market-driven standards for the information, entertainment and communications industry. More than 250 compan

2、ies actively formulate standards in ATIS 18 Committees, covering issues including: IPTV, Service Oriented Networks, Energy Efficiency, IP-Based and Wireless Technologies, Quality of Service, and Billing and Operational Support. In addition, numerous Incubators, Focus and Exploratory Groups address e

3、merging industry priorities including “Green”, IP Downloadable Security, Next Generation Carrier Interconnect, IPv6 and Convergence. ATIS is the North American Organizational Partner for the 3rd Generation Partnership Project (3GPP), a member and major U.S. contributor to the International Telecommu

4、nication Union (ITU) Radio and Telecommunications Sectors, and a member of the Inter-American Telecommunication Commission (CITEL). For more information, please visit . Notice of Disclaimer configuring the products and services within the order; de-composing the order for provisioning activities; an

5、d monitoring the activation, fulfillment, and billing notification processes. As specified in 3, order management applications typically serve all the customer sales channels, including call center, retail, self service, dealers, affiliates, etc. ATIS-0300101 2 The IPTV services, architecture, and l

6、ogical domains identified in 4 are within the scope of this ordering document. The primary focus of the ordering functions covered is in support of IPTV services for the TV and mobile screens. Section 4 describes various types of ordering functions and uses scenarios to identify external interfaces

7、of possible commercial importance. The external ordering functions covered in Section 4 include: Customer ordering; IPTV Service Provider ordering of content; Advertiser ordering of ad slots; and IPTV Service Provider ordering of network facilities. 2 NORMATIVE REFERENCES The following standards con

8、tain provisions which, through reference in this text, constitute provisions of this ATIS Standard. At the time of publication, the editions indicated were valid. All standards are subject to revision, and parties to agreements based on this ATIS Standard are encouraged to investigate the possibilit

9、y of applying the most recent editions of the standards indicated below. 1 ATIS-0300092, Technical Report on High Level OSS/BSS Functional Requirements and Reference Architecture for IPTV, September 2007.12 TMOC-2006-063, Work Item from the ATIS CIO Council - Ordering APIs, June 2006.23 TMF GB929, T

10、elecom Application Map Release 2.1, Version 2.4, August, 2007.34 ATIS-0800002, IPTV Architecture Requirements, April 2006.15 ITU-T Recommendation M.3190, Shared Information and Data Model (SID), July 2008.46 ATIS-0800008, QoS Metrics for Linear Broadcast IPTV Network, August 2007.17 ATIS-0800017, Ne

11、twork Attachment and Initialization of Devices and Client Discovery of IPTV Services, August 2008.18 ATIS-0800022, IPTV Consumer Domain Device Configuration Metadata, August 2008.19 ATIS-0404110-0007, Unified Ordering Model Access Service Request, Volume I, Version 7, April 2006.110 ATIS-0405000-080

12、3, Local Service Ordering Guidelines, Issue 3Q08, 2008.11This document is available from the Alliance for Telecommunications Industry Solutions (ATIS), 1200 G Street N.W., Suite 500, Washington, DC 20005. 2This reference is a committee contribution. TMOC committee participants can access this docume

13、nt at . Copies of this contribution will be made available to all other interested parties upon request. Such request should be made to the ATIS Document Center Administrator at . 3This document is available from the TMForum. 4This document is available from the International Telecommunications Unio

14、n. ATIS-0300101 3 11 ATIS-0409001-0400, Unified Ordering Model Wireless Intercarrier Communications Interface Specification (WICIS), Volume 1, Version 4, March 2007.112 TMF JSR-264, OSS/J Order Management Specification, July 2007.313 TMF MTOSI-SA-2.0, MTOSI Service Activation Interface and Service C

15、omponent Activation Interface, June, 2008.33 DEFINITIONS, ACRONYMS, arrows represent interactions between components. 4.2.1 Scenario 1: Customer Inquires about IPTV Product and Negotiates Service A customer has heard about IPTV service offerings from marketing information circulated by the Service P

16、rovider (e.g., direct mail to existing customers with suitable service addresses, door-to-door canvassing and flyer distributions, Television and Radio advertisements, storefront posters and advertisements, employee campaigns, home electronics retailer referrals) and wishes to find out more with a v

17、iew to ordering or modifying existing service. The Customer Pre-Order Handling component manages the pre-order feasibility process, including identification of customer service address, available products, credit-worthiness, and product pricing. If one or more products are not available, the custome

18、r is notified and alternative products as well as Service Provider contacts may be offered. This component is also able to respond to customer inquiry concerning prices. The Service Address Validation component provides a valid service address format. An existing service instance id (such as a telep

19、hone number for a current telephony customer) or service address data components may be used to provide a valid format. The look up for valid service address also allows association of all policies concerning supplier/partner arrangements that are operative for this potential IPTV customer and allow

20、s initial screening for service availability. Based on a business relationship determined by a valid service address, the Alternative Service Provider Referral component provides up to date contact information concerning alternative services or service providers for a service address which is “out o

21、f the service area” for the Service Provider. The Customer Inventory component provides details concerning current customers and their existing product purchases. It determines the status of current and/or historic retail relationships between the customer and the Service Provider. The Service Desig

22、n component develops an overall IPTV service solution design for a particular service address including potential resource assignments. The Service Inventory component determines whether service resources are available to provide some or all of the service features at the service address. ATIS-03001

23、01 9 The Resource Provisioning component determines the availability of suitable specific resources in the transport network terminated at the service address. It also determines the availability of specific resources within the service stratum. (These verification steps might involve interactions w

24、ith a partner provider in future business arrangements.) The Product Offering Inventory component provides details of products offered at the Service Address given available network and service resources determined from the solution design. The Credit Validate and Identity Management component verif

25、ies (authenticates) the identity information provided by the customer and determines the creditworthiness of the customer. If the customer is new to the Service Provider, third party partners may be used to complete the evaluation. The Advice of Charge component determines price of products of parti

26、cular interest to the customer. These calculations may include real-time business partnership promotional offering information. These components are linked together for a pre-order service negotiation process and displayed in the following figure. CustomerCustomer Pre-Order HandlingIdentity if it is

27、, it sends a request to deliver the CPE to the appropriate work dispatch center, and notifies the Service Order Handling component of fulfilled CPE order for installation. If the customer will self-install, the CPE is mailed to the customer address. The CPE Order Handling component is also responsib

28、le for maintaining CPE inventory. The Network Order Handling component receives the network order from the Service Order Handling component and requests facility assignment and provisioning of the network. If the IPTV Service Provider leases network from a Network Provider, additional interactions a

29、re needed as explained in Scenario 4, Service Provider orders Network from Network Provider. When the ATIS-0300101 11 network is provisioned, network management inventories are updated and the Service Order Handling component is notified. When the network has been configured and the CPE is on hand,

30、the Service Order Handling component will notify the Dispatch Center that they can send an installer to the customer premises on the due date. When the DNG is activated, the Service Order Handling component requests service activation from the SDP component7. The SDP coordinates provisioning with th

31、e IPTV, Internet access, and Internet telephony platforms. When successfully completed, SDP registers the subscriber account and service features, and then notifies the Service Order Handling component of completion. The Service Order Handling component notifies the Customer Order Handling component

32、 of completion. Customer Order Handling updates the order status and notifies the Customer Billing component to set up billing. The customer is notified of account number, and is emailed information on setting up online access to account for browser control features and paperless billing. 4.2.3 Scen

33、ario 3: Existing customer orders a change in IPTV product subscription An existing customer orders a change in current IPTV service via a web portal, retail store, or phone. The order concerns a transition from one product package to another package, including termination of all service products. Ex

34、amples include adding or deleting channel groupings such as premium channels, adding or deleting VoD capabilities, adding or deleting linear broadcast services, and adding or deleting other applications such as interactive gaming, or ancillary blended telephone services such as Caller Id on TV, Vide

35、o Voice Mail, or Voice to Text. It is assumed that the customer is already served by a broadband network infrastructure, since it is an existing IPTV customer. The Customer Order Handling component confirms the identity of the existing customer, including service address and current IPTV product pac

36、kage subscription. This component provides information on possible product package modifications and resulting advice of charge consequences. Based on the specific selection by the customer, the Customer Order Handling component creates and tracks the service order(s) necessary to provide the new su

37、bscription and provides status to the customer as needed. The Service Order Handling component processes the received service order(s) and determines whether an upgrade to software for existing CPE is required to fulfill the order, if additional CPE equipment is required, or if return of CPE equipme

38、nt is required to fulfill the modification to subscription. If new equipment is required or if existing equipment is to be returned, the component sends a request to the CPE Order Handling component. If existing CPE requires an upgrade, a request is sent to the Network Order Handling component. The

39、component also determines what service resources require reconfiguration, such as digital rights modifications, and issues a request to the SDP for those changes to be made. The Service Order Handling component waits for confirmation that both requests have been completed. 7The SDP component include

40、s all NGN application layer service resources as well as management APIs. Since both OSS and service resources are contained within SDP, a transparent background was chosen to distinguish this circumstance. ATIS-0300101 12 Existing CustomerSDP CPE Order HandlingCustomer BillingService Order Handling

41、Customer Order HandlingDispatch SchedulerPlaces change orderIssues SORequests CPEConfirms CPE availableRequests Dispatch on due dateDispatch successfulCharging ModificationsOrder completedConfirm service availabilityCRM SM if it is, it sends a request to deliver the CPE to the appropriate customer s

42、ervice address with instructions to have the replaced CPE device returned to the Service Provider in the same packaging, if appropriate. The CPE Order Handling component is responsible for maintaining CPE inventory and notifying of receipt of replaced equipment, as well as of the delivery of the CPE

43、 to the subscriber premises. When the CPE is on hand, the Service Order Handling requests the provisioning of service resources from the SDP component. Once this request is processed successfully, the SDP modifies the subscriber account to include the change in service features, and notifies the Ser

44、vice Order Handling component of completion. If needed, the Service Order Handling component will notify the Dispatch Center that they can send an installer to the customer premises on the due date to complete any further onsite installation work required. Once the dispatch activities are completed,

45、 the Service Order Handling component closes out the service order and notifies the Customer Order Handling component. This component confirms the new product package and features with the customer, and updates the Customer Billing component of any charging changes with effective date. If needed, th

46、e Service Order Handling component will notify the Network Order Handling component to execute on any CPE software upgrade required to fulfill the service modification request. ATIS-0300101 13 Otherwise, the Service Ordering Handling component simply closes out the service order and notifies the Cus

47、tomer Order Handling component. This component verifies receipt and self-install of the CPE with the customer, and confirms the availability of new service features to the customer. It then updates the Customer Billing component of any charging changes with effective date. If the modification is for

48、 a disconnect, the Service Ordering Handling component issues requests for network and service resource modifications to the Network Order Handling and SDP components, respectively. After confirmation of these modifications and after the customer has returned any outstanding CPE equipment, the Custo

49、mer Billing component is updated of any charging changes with effective date, and issues a final bill to the customer. 4.2.4 Scenario 4: Service Provider orders network products from partnering Network Provider (new, delete, or modify) There may be differing scenarios when ordering between Service Providers and Network Providers. This scenario assumes the Service Provider will provide CPE equipment involved in the establishment of IPTV Service. There is also an assumption no interaction between End User and Network Provider is necess