[外语类试卷]BEC商务英语(中级)阅读模拟试卷6及答案与解析.doc
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1、BEC商务英语(中级)阅读模拟试卷 6及答案与解析 一、 PART ONE 1 Look at the statement and the company books description below. Which description (A, B, C or D) does each statement 1-7 refer to? For each sentence 1-7, mark one letter (A, B, C or D) on your Answer Sheet. You will need to use some of the letters more than onc
2、e. A Teaching Pitmans Shorthand This book provides everything the teacher in training, and in the classroom, needs to know about the present knowledge of the principles of learning and their theoretical and practical application to the teaching of Pitmans Shorthand. It covers the syllabuses for the
3、Royal Society of Arts Teachers Certificate in Shorthand and the Joint Examining Boards Teachers Diploma in Shorthand. B Objective Tests in Economics The objective form of testing is being used increasingly in public examinations. By employing the following objective methods the book will assist the
4、teacher in testing students knowledge: multiple choice; multiple completion; matching; and assertion reason. The questions may be used with any textbook covering the examinations in economics O level, RSA (Stage 1) and LCC (Intermediate). C Typing Person can learn to type accurately and quickly in o
5、nly a few hours. Type it! presents a speedy method of keyboard mastery followed by straight copy material which shows how to touch type for personal use without looking at the keyboard. Suitable for anyone who wishes to learn to touch type, the only prerequisite is intense concentration! D Descripti
6、ve Economics C. D. Harbury, Professor of Economics and Head of Department of Social Science and Humanities. City University Offers a comprehensive description of the British economy. The book summarizes the theory underlying economics and the factual and institutional framework of the British econom
7、ic system. Graphs, maps, charts and exercises help to illustrate and extend the text. 1 College students studying how to be a good teacher. 2 A student trained to be a teacher of secretarial subjects. 3 Companies typist. 4 College students of economics. 5 School students taking economics for School
8、Certificate. 6 The companys secretary. 7 The teacher who teaching economics in college. 二、 PART TWO 8 Read the article below about price planning. Choose the best sentence from the list to fill each of the gaps. For each gap 8-12 mark one letter (A-G) on your Answer Sheet. Do not mark any letter mor
9、e than once. There is an example at the beginning. A price represents the value of a goods or service for both the seller and the buyer. Price planning is systematic decision-making by an organization regarding all aspects of pricing. The value of a goods or service can involve both tangible and int
10、angible marketing factors. An example of a tangible marketing factor is the cost savings 【 8】 _ An example of an intangible marketing factor is a consumers pride in the ownership of a Lamborghini rather than another brand of automobile. For an example to take place, both the buyer and seller must fe
11、el that the price of a goods or service provides an equitable value. To the buyer, the payment of a price reduces purchasing power 【 9】 _ To the seller, receipt of a price is a source of revenue and an important determinant of sale and profit levels. Many words are substitutes for the term price: ad
12、mission fee, membership fee, rate, tuition, service charge, donation, rent, salary, interest, retainer, and assessment. No matter what it is called, 【 10】 _: monetary and non-monetary charges, discounts, handling and shipping fees, credit charges and other forms of interest, and late-payment penalti
13、es. A non-price exchange would be selling a new iron for 10 books of trading stamps or an airline offering tickets as payment for advertising space and time. Monetary and non-monetary exchange may be combined. This is common with automobiles, 【 11】_ This combination allows a reduction in the monetar
14、y price. From a broader perspective, price is the mechanism for allocating goods and services among potential purchasers and for ensuring competition among sellers in an open market economy. If there is an excess of demand over supply, prices are usually bid up by consumers. If there is an excess of
15、 supply over demand, 【 12】 _ A. a price contains all the terms of purchase B. obtained by the purchase of a new bottling machine by a soda manufacturer C. where the consumer gives the seller money plus a trade-in D. available for other items E. Prices are usually reduced by sellers F. price means wh
16、at one pays for what he wants G. systematic decision-making by an organization regarding all aspects of pricing 三、 PART THREE 13 Read the article below from a leisure industry magazine and the questions. For each question 13-18, mark one letter (A. B, C or D) on your Answer Sheet for the answer you
17、choose. Cruise Ship: Where to Go Passengers on cruise ship holidays, as they are described on TV programs and films, usually appear to be both wealthy and elderly. Such people do not, however, accurately represent the 6.8m passengers who took this kind of holiday last year. Over the last few years t
18、he world cruise industry has concentrated on appealing to younger, less wealthy people, giving them an experience more like a floating disco than the traditional quiet holiday on a luxury ship. Even families with young children are no longer so rare on cruise ships. Partly as a result, the number of
19、 passengers taking a cruise has increased by an average of 8.5% a year since 1990. Cruise Star is now the worlds largest cruise line. The other two major companies are Intersail and Seaways. Together these three carry nearly half the worlds cruise passengers and make almost all the industrys profits
20、. For the 30 or so smaller firms, life is much tougher. That is because sheer size brings so many benefits to the large firms. They can negotiate bulk discounts on supplies such as food and fuel, and even, if they order enough of them, on ships. A secondary disadvantage for the smaller operators is
21、that they cannot spread overheads such as marketing as broadly. A significant part of the cost of sending people on a cruise happens before they go on board the ship. The three large companies between them spend more than $100m a year on TV advertising in America. They employ armies of salesmen. Del
22、ivering passengers to the ship is part of the package deal and, once again, volume means savings: Cruise Star is the biggest single buyer of airline tickets in America. Cruise Star has ten ships, with four more on order for delivery by 1999. Intersail is building at a similar rate, hoping to expand
23、todays fleet of ten ships to 14 by 1998. Seaways will add three more ships to its present nine. The 30 ships on order throughout the industry will increase cruising capacity by 40% by 1998. Some analysts suspect that even the big companies will find it difficult to fill all those extra cabins. They
24、make a comparison with the overcapacity in the airline market in the early 1990s, When aircraft ordered at a time of growth arrived during the recession. And they point out that, after steady growth, the American market was flat in 1995, with firms offering discounts up to 30% in order to fill cabin
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