[考研类试卷]考研英语(阅读)模拟试卷3及答案与解析.doc
《[考研类试卷]考研英语(阅读)模拟试卷3及答案与解析.doc》由会员分享,可在线阅读,更多相关《[考研类试卷]考研英语(阅读)模拟试卷3及答案与解析.doc(18页珍藏版)》请在麦多课文档分享上搜索。
1、考研英语(阅读)模拟试卷 3 及答案与解析Part ADirections: Read the following four texts. Answer the questions below each text by choosing A, B, C or D. (40 points)0 On-line Service TwitterIn September 2008, Twitter co-founder Biz Stone said the company never met to hammer out business model. No brainstorming sessions;
2、 no scribblings on a white board; the entire site would go down for hours at a time. Stone and his team were far too busy combating the sites recurring problems to worry about how it would eventually support itself. It appears that over the past year and a half. Twitter has managed to schedule a few
3、 meetings. On Tuesday, it announced and outlined its strategy to make money.The main point is Twitters decision to mask its ads as actual tweets. Rather than seeing a big, glossy image advertising a Frappuccino, users will see a sponsored Starbucks tweet that hypes the latest Frappuccino flavor. Its
4、 admittedly a small difference, but its one that allows Twitter to be true to the past three years of its development while setting a course for the next three years.Self-promotion is always what Twitter has done best. Professionals fill their feeds with links to their own work. Amateurs respond wit
5、h mundane advertisements for themselves. Companies, threatened by all of this self-branding, have responded in kind. Some businesses have hundreds of followers; no matter the follower count, every tweet is a shill.Facebook has proved how hard it is to advertise against a social network. The concern
6、is that if Twitter becomes too much of a social networkand not enough of an aggregator it will run into the same problem. In the end, the same advertising principles that exist online exist offline.Twitter is convinced the way it can make sure its ads work is by making sure theyre “resonant“. That w
7、ord was all over Twitters ad announcement, and its sure to become a new buzzword for the Web. Twitters general principle is that its going to display only ads that users like the ones that resonate. Its great in theory, impossible to do in practice. If Starbucks is spending hundreds of thousands of
8、dollars on Twitter ads but its Twitter ads are terrible, is Twitter really going to tell Starbucks to take back its money?1 What is said about Twitters business model?(A)There has been a complete set of business model since Twitter was established.(B) Twitters employees are encouraged to have brains
9、torms for better business model.(C) Twitter has worked out detailed business model about how to support itself.(D)With the passage of time. Twitter has managed to improve its business model.2 What is the characteristic of Twitters ads?(A)Twitters ads are actually hidden among ordinary tweets.(B) Twi
10、tter prefers to use big glossy images to attract peoples attention.(C) Twitters ads are usually sponsored by big companies like Starbucks(D)After three years trial, Twitter has decided to change its ads style.3 What makes Twitters ads well-known?(A)Ads writers would like to promote their own work.(B
11、) Professional ads writers have produced many creative ads.(C) Many companies provide support since they can benefit from the ads.(D)A lot of followers are willing to buy self-branding products.4 What is the problem that Facebook is faced with?(A)Lack of social support, it is hard for Facebook to be
12、come popular.(B) It meets difficulties when Facebook makes ads in a social network.(C) Facebook meets with intense competition from new rivals like Twitter.(D)It is difficult for Facebook to make ads online just as offline.5 What can be inferred from the passage?(A)Twitter would like to make the wor
13、d “resonant“ a popular buzzword.(B) The ads that are resonated by most users are the best ones.(C) Twitters “resonant“ strategy is proved to be successful.(D)Companies may run a risk if they pay for Twitters ads.5 Earthquake in Haiti and Telecommunication Network RebuildThe earthquake that devastate
14、d Haiti also destroyed the nations feeble network for phones and Internet service. Except for cellphones, the population was largely cut off from communication. But out of the rubble. one U. S. wireless industry pioneer sees opportunity. John Stanton, founder of Voice Stream and former chief executi
15、ve of T-Mobile U. S. . wants the Haitian government to forget about rebuilding its copper wire communications network. Instead, he thinks Haiti should go mobile. “ Necessity is the mother of invention,“ Stanton said.In a keynote speech prepared for delivery at the wireless industrys CTIA trade show
16、Wednesday in Las Vegas, Stanton called for the Haitian government to create an all-wireless nation with more robust networks for the population of nearly 10 million and to build an economy centered on mobile technology. “By deploying state-of-the-art wireless systems, we enable less-developed countr
17、ies to leapfrog older technologies, and those systems become the foundation for a new economy,“ Stanton said.Stanton is asking Haiti to release more spcctrums for commercial carriers to get more people to text and use their phones for commerce, banking and other daily needs. He pledged that his comp
18、any, Trilogy, would commit up to $ 100 million to expand its network there. Trilogy owns Haitis second-largest cellphone company, Voila. The three cellphone providers there-voila. Digicel and Haitel compete vigorously for customers who have come to rely on cellphones even more after the earthquake.
19、But only about 30 percent of the population has one.Accepting the proposal would be a risky bet for the government, experts say, because fat fiber networks would still be needed to serve hospitals, schools and government buildings. “This could be a good strategy for as long as 20 years even, but I j
20、ust dont see it as an ultimate strategy because at a certain point you need fixed wire for services that require more bandwidth,“ said Robert Atkinson, president of the Information Technology & Innovation Foundation.But as the country begins to reconstruct homes, government buildings and other key i
21、nfrastructure, some experts say the nation faces a blank canvas of opportunity. And building a more robust cellphone network could also be thefastest way to get the island nation connected. “Haiti is very mountainous and the people are very fond of their cellphones,“ said Raymond Joseph. Haitis amba
22、ssador to the United States. “In that sense, a wireless system would just be leaping over all sorts of impediments to connect the whole country. “6 What does John Stanton see as an opportunity in Haiti?(A)The reconstruction of the country.(B) The withdrawal of T-Mobile U.S.(C) The copper wire networ
23、k for phones.(D)The mobile communications network.7 We can learn from Stantons speech that _.(A)the wireless industry will hold a trade show to help Haiti(B) the Haitian government will create an all-wireless nation(C) the Haitian economy should be centered on mobile network(D)the most advanced wire
24、less system will be arranged in Haiti8 Which of the following is CORRECT about Trilogy?(A)Its the second-largest cellphone company in Haiti.(B) It holds 30 percent of the Haitian cellphone market.(C) It applied for a $ 100 million compensation from Haiti.(D)Its a commercial carrier of communication
- 1.请仔细阅读文档,确保文档完整性,对于不预览、不比对内容而直接下载带来的问题本站不予受理。
- 2.下载的文档,不会出现我们的网址水印。
- 3、该文档所得收入(下载+内容+预览)归上传者、原创作者;如果您是本文档原作者,请点此认领!既往收益都归您。
下载文档到电脑,查找使用更方便
2000 积分 0人已下载
下载 | 加入VIP,交流精品资源 |
- 配套讲稿:
如PPT文件的首页显示word图标,表示该PPT已包含配套word讲稿。双击word图标可打开word文档。
- 特殊限制:
部分文档作品中含有的国旗、国徽等图片,仅作为作品整体效果示例展示,禁止商用。设计者仅对作品中独创性部分享有著作权。
- 关 键 词:
- 考研 试卷 英语 阅读 模拟 答案 解析 DOC
