职称英语理工类C级-19及答案解析.doc
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1、职称英语理工类 C级-19 及答案解析(总分:100.00,做题时间:90 分钟)一、B第 1部分:词汇选项/B(总题数:15,分数:15.00)1.Our new house is on the first floor.(分数:1.00)A.bottomB.thirdC.ground.D.top2.As soon as we crossed the border, enemy troops started firing at our troops.(分数:1.00)A.shootingB.fightingC.strikingD.hitting3.The Commission has also
2、 begun looking into the role of climate.(分数:1.00)A.rollB.roadC.partD.character4.We can not go on quarrelling like this.(分数:1.00)A.chooseB.prepareC.continueD.advice5.Dont be afraid. I am not going to hurt you.(分数:1.00)A.fearB.astonishedC.shockedD.frightened6.After an exchange of gunfire, the terroris
3、t group surrendered at last.(分数:1.00)A.gave offB.gave upC.gave inD.gave away7.Almost everyone at the meeting has different views.(分数:1.00)A.sceneryB.sightsC.understandingsD.opinions8.My mother has lived separately since my father died 20 years ago.(分数:1.00)A.singleB.aloneC.soleD.lonely9.I asked Lily
4、 whether she wanted to go swimming with me and she nodded.(分数:1.00)A.shookB.disagreedC.agreedD.smiled10.As he wanted to watch the tennis final of the Olympic Games, he left a pile of dishes unwashed in the kitchen.(分数:1.00)A.numberB.stackC.groupD.crowd11.It is obvious that it has been too late to ta
5、ke action.(分数:1.00)A.trueB.certainC.saidD.apparent12.I will take up teaching this September.(分数:1.00)A.startB.get offC.captureD.pick up13.Do you fancy going to the Public House?(分数:1.00)A.toiletB.theatreC.department storeD.pub14.The game requires us to find out two simple but effective ways to solve
6、 this problem.(分数:1.00)A.efficientB.cleverC.stupidD.easy15.The Peoples Republic of China was established in 1949.(分数:1.00)A.foundedB.startedC.improvedD.built二、B第 2部分:阅读判断/B(总题数:1,分数:7.00)下面的短文后列出了 7个句子,请根据短文的内容对每个句子作出判断;如果该句提的是正确信息,请选择 A;如果该句提的是错误信息,请选择 B;如果该句的信息文中没有提及,请选择 C。Communication with Custo
7、mers OnlineUntil the late 1940s, when television began finding its way into American homes, companies relied mainly on print and radio to promote their products and services. The advent (出现) of television brought about a revolution in promoting products and services. Between 1949 and 1951 ,advertisi
8、ng on television grew 960 percent. Today the Internet is once again transforming promotion. By going online, companies can communicate instantly and directly with prospective customers. Promotion on the World Wide Web includes advertising, sponsorships and sales promotions like contests and coupons.
9、 In 1996, world wide web advertising revenues reached $ 300 million.Effective online marketers do not merely transfer hard-copy ads(平面广告) to cyberspace. Successful sites blend promotional and non-promotional information, indirectly delivering the advertising messages. To encourage visitors to their
10、sites and to create and cultivate customers loyalty, companies change information frequently and provide many opportunities for interaction.One of the best online promotion web sites is the Ragu Web site. Here visitors can find thirty six pasta recipes, take Italian lessons, and view an Italian film
11、 festival. But they will find no traditional ads. So subtle is the mix of product and promotion that visitors hardly know an advertising message has been delivered. SEGA of America, maker of computer games and hardware, uses its Web site for a variety of different promotions, such as introducing new
12、 game characters to the public and supplying Web surfers the opportunity to down load games. Sega s home page averages 250,000 visitors a day. To heighten interest in the site, SEGA bought an advertising banner on Netscape, thereby increasing site visits by 15 percent. Online participants in Quaker
13、Oats Gatorade promotion received a free T-shirt in exchange for answering a few questions. Quaker Oats reports that the online promotion created product loyalty and helped the company know its customers better.Now, to target specific Internet users, an increasing number of companies are using “push“
14、 technology which automatically delivers customized (按客户要求制造的) news and other information to users computers when they log onto the Internet. Although organizations like Nielsen Media Research are developing technologies to enhance audience measurement and tracking, it remains difficult to assess ho
15、w many times the same person looks at an ad and who that person is. Although online promotions can be glamorous and sophisticated, they are not perfect. For a well-designed marketing mix, industry experts advise companies to use the Internet as a supplement to other advertising media.(分数:7.00)(1).In
16、ternet, like television, has brought great changes to the promotion of products and services.(分数:1.00)A.A. Right B.B. Wrong C.C. Not mentioned(2).In 1996, the Ragu Web site earned 2.5 million dollars from advertisement.(分数:1.00)A.A. Right B.B. Wrong C.C. Not mentioned(3).In order to encourage visito
17、rs, companies always use hard-copy advertisements.(分数:1.00)A.A. Right B.B. Wrong C.C. Not mentioned(4).Netscape is an influential web site which is visited by millions of people.(分数:1.00)A.A. Right B.B. Wrong C.C. Not mentioned(5).Nowadays, with advanced technology, advertisements can be sent to eac
18、h Internet user directly.(分数:1.00)A.A. Right B.B. Wrong C.C. Not mentioned(6).Besides pasta recipes, the Ragu Web also sells 36 kinds of pasta.(分数:1.00)A.A. Right B.B. Wrong C.C. Not mentioned(7).According to experts opinion, online promotion should he replaced by new ways.(分数:1.00)A.A. Right B.B. W
19、rong C.C. Not mentioned三、B第 3部分:概括大意与完成句子(总题数:2,分数:8.00)下面的对文后有 2项测试任务:(1)第 2326 题要求从所给的 6个选项中为第 14 段每段选择 1个最佳标题;(2)第 2730 题要求从所给的 6个选项中为每个句子确定 1个最佳选项。BGeology (地质) and Health/B1. The importance of particular metals in the human diet has been realized within the past few decades, and the idea that g
20、eology might be related to health has been recognized for a number of elements such as iodine(碘), zinc(锌)and selenium(硒). For example, soils with low iodine contents produce crops, and animals deficient in iodine. A lack of iodine in the human diet leads to some serious diseases.2. The ultimate sour
21、ce of metals within the human body is rocks, which weather into soil, gaining or losing some of their chemical constituents. The crops we eat selectively remove from the soil the elements that they require for growth. The water we drink contains trace elements leached (过滤出) from rock and soil. Thus
22、the geology and geochemistry of the environment have effects on the chemistry and health of plants, animals and people.3. So far there is no data to suggest that people living on metal-rich soils experience a potential health hazard. The levels of metals within naturally contaminated soils are gener
23、ally not high enough to cause serious health problems. Living on metal-rich, soils does not represent a health risk unless large quantities of soil are digested or metal-rich dust is inhaled. However, small children are particularly exposed to metal-rich topsoil in playgrounds and gardens. They are
24、also the most likely ones to eat potentially dangerous metal-rich soil.4. Heavy metals are persistent: they do not break down to other chemicals in the environment. Industrially polluted sites usually undergo intensive clean-up and rehabilitation because heavy metals are a health concern once they e
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- 职称 英语 理工类 19 答案 解析 DOC
