[外语类试卷]GMAT(VERBAL)阅读模拟试卷17及答案与解析.doc
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1、GMAT( VERBAL)阅读模拟试卷 17及答案与解析 0 Seeking a competitive advantage, some professional service firms(for example, firms providing advertising, accounting, or health care services)have considered offering unconditional guarantees of satisfaction. Such guarantees specify what clients can expect and what th
2、e firm will do if it fails to fulfill these expectations. Particularly with first- time clients, an unconditional guarantee can be an effective marketing tool if the client is very cautious, the firms fees are high, the negative consequences of bad service are grave, or business is dif- ficult to ob
3、tain through referrals and word-of-mouth. However, an unconditional guarantee can sometimes hinder marketing efforts. With its implication that failure is possible, the guarantee may, paradoxically, cause clients to doubt the service firm s ability to deliver the promised level of service. It may co
4、nflict with a firms desire to appear sophisticated, or may even suggest that a firm is begging for business. In legal and health care services, it may mislead clients by suggesting that law suits or medical procedures will have guaranteed outcomes. Indeed, professional service firms with outstanding
5、 reputations and performance to match have little to gain from offering unconditional guarantees. And any firm that implements an unconditional guarantee without undertaking a commensurate commitment to quality of service is merely employing a potentially costly marketing gimmick. 1 The primary func
6、tion of the passage as a whole is to ( A) account for the popularity of a practice. ( B) evaluate the utility of a practice. ( C) demonstrate how to institute a practice. ( D) weigh the ethics of using a strategy. ( E) explain the reasons for pursuing a strategy. 2 All of the following are mentioned
7、 in the passage as circumstances in which professional service firms can benefit from offering an unconditional guarantee EXCEPT: ( A) The firm is having difficulty retaining its clients of long standing. ( B) The firm is having difficulty getting business through client recommendations. ( C) The fi
8、rm charges substantial fees for its services. ( D) The adverse effects of poor performance by the firm are significant for the client. ( E) The client is reluctant to incur risk. 3 Which of the following is cited in the passage as a goal of some professional service firms in offering unconditional g
9、uarantees of satisfaction? ( A) A limit on the firms liability. ( B) Successful competition against other firms. ( C) Ability to justify fee increases. ( D) Attainment of an outstanding reputation in a field. ( E) Improvement in the quality of the firms service. 4 The passages description of the iss
10、ue raised by unconditional guarantees for health care or legal services most clearly implies that which of the following is true? ( A) The legal and medical professions have standards of practice that would be violated by attempts to fulfill such unconditional guarantees. ( B) The result of a lawsui
11、t of medical procedure cannot necessarily be determined in advance by the professionals handling a clients case. ( C) The dignity of the legal and medical professions is undermined by any attempts at marketing of professional services, including unconditional guarantees. ( D) Clients whose lawsuits
12、or medical procedures have unsatisfactory outcomes cannot be adequately compensated by financial settlements alone. ( E) Predicting the monetary cost of legal or health care services is more difficult than predicting the monetary cost of other types of professional services. 5 Which of the following
13、 hypothetical situations best exemplifies the potential problem noted in the second sentence of the second paragraph(lines 19 23)? ( A) A physicians unconditional guarantee of satisfaction encourages patients to sue for malpractice if they are unhappy with the treatment they receive. ( B) A lawyers
14、unconditional guarantee of satisfaction makes clients suspect that the lawyer needs to find new clients quickly to increase the firms income. ( C) A business consultants unconditional guarantee of satisfaction is undermined when the consultant fails to provide all of the services that are promised.
15、( D) An architects unconditional guarantee of satisfaction makes clients wonder how often the architect s buildings fail to please clients. ( E) An accountants unconditional guarantee of satisfaction leads clients to believe that tax returns prepared by the accountant are certain to be accurate. 6 T
16、he passage most clearly implies which of the following about the professional service firms mentioned in line 30? ( A) They are unlikely to have offered unconditional guarantees of satisfaction in the past. ( B) They are usually profitable enough to be able to compensate clients according to the ter
17、ms of an unconditional guarantee. ( C) They usually practice in fields in which the outcomes are predictable. ( D) Their fees are usually more affordable than those charged by other professional service firms. ( E) Their clients are usually already satisfied with the quality of service that is deliv
18、ered. 6 Although genetic mutations in bacteria and viruses can lead to epidemics, some epidemics are caused by bacteria and viruses that have undergone no sig- nificant genetic change. In analyzing the latter, scientists have discovered the importance of social and ecological factors to epidemics. P
19、oliomyelitis, for example, emerged as an epidemic in the United States in the twentieth century; by then, modern sanitation was able to delay exposure to polio until adolescence or adulthood, at which time polio infection produced paralysis. Previously, in- fection had occurred during infancy, when
20、it typically provided lifelong immunity without paralysis. Thus, the hygiene that helped prevent typhoid epidemics indirectly fostered a paralytic po- lio epidemic. Another example is Lyme disease, which is caused by bacteria that are transmitted by deer ticks. It occurred only sporadically during t
21、he late nineteenth century but has recently be- come prevalent in parts of the United States, largely due to an increase in the deer population that occurred simultaneously with the growth of the suburbs and increased outdoor recreational activ- ities in the deers habitat. Similarly, an outbreak of
22、dengue hemorrhagic fever became an epidemic in Asia in the 1950s because of ecological changes that caused Aedes aegypti, the mosquito that transmits the dengue virus, to proliferate. The stage is now set in the United States for a dengue epidemic because of the inadvertent introduction and wide dis
23、semination of another mosquito, Aedes albopictus. 7 The passage suggests that a lack of modern sanitation would make which of the following most likely to occur? ( A) An outbreak of Lyme disease. ( B) An outbreak of dengue hemorrhagic fever. ( C) An epidemic of typhoid. ( D) An epidemic of paralytic
24、 polio among infants. ( E) An epidemic of paralytic polio among adolescents and adults. 8 According to the passage, the outbreak of dengue hemorrhagic fever in the 1950 s occurred for which of the following reasons? ( A) The mosquito Aedes aegypti was newly introduced into Asia. ( B) The mosquito Ae
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- 外语类 试卷 GMAT VERBAL 阅读 模拟 17 答案 解析 DOC
