[外语类试卷]BEC商务英语(中级)阅读模拟试卷78及答案与解析.doc
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1、BEC商务英语(中级)阅读模拟试卷 78及答案与解析 一、 PART ONE 0 Look at the sentences below and the following introduction about the types of ownership. Which type of ownership does each sentence 1 7 refer to? For each sentence 1 7, mark one letter (A, B, C or D) on your Answer Sheet. You will need to use some of the lett
2、ers more than once. A Partnerships On the whole, this is not a popular form of business organization, but it is often used by people in the professions, like doctors, dentists or lawyers, to expand their business. Greater efficiency is possible because people in this sort of association can spend th
3、eir time doing what they are best at. If one person is sick, then the remaining partner(s)can carry on the work. The main disadvantage is that even with this form of ownership, the amount of money available to the business may be limited. If people quarrel or disagree over decision-making there can
4、be problems and serious delays. B Public( Plc) Companies These are the largest businesses in the private sector. There is no limit to the number of people holding shares in it and many of the larger companies have their shares listed on the stock exchange. The advantage of big businesses like this i
5、s that they find it easier to raise money as banks consider them a good risk . There are strict laws governing the setting-up of this kind of business and each year the company has to publish its accounts. The larger such businesses grow, the more difficult it is to control them. Workers in such bus
6、inesses may feel that management doesnt understand their problems. C Private (Ltd) Companies Such businesses are not allowed to sell shares to the public. They must consist of at least two members, but there is no upper limit to the numbers who own the company. The larger size makes it possible for
7、such companies to borrow more money from the banks or from issuing additional shares to its members. The advantage is that such a business is able to offer its members limited liability(responsibility)for debts and losses. Many companies of this type exist in England, Europe and the U. S. D Sole Pro
8、prietorships Sole proprietorships, the most common business form, consist of one person doing business with no legal charter. While they offer the owner great freedom and are easy to form, they also present grave financial risks. General partnerships are merely proprietorships with multiple owers. 1
9、 There is no limit to the number of people holding shares in it. 2 The company can list on the stock exchange and the share can be sold to the public. 3 The company usually is organized by doctor and lawyer. 4 The shares of the company are not allowed to be sold to the public 5 The company has to pu
10、blish its accounts each year. 6 The members of the company bear limited liability for debts and losses. 7 In this form, people can spend their time in doing what they are best at. 二、 PART TWO 7 Read the article about supermarket. Choose the best sentence to fill each of the gaps. For each gap 8 12,
11、mark one letter (A G) on your Answer Sheet. Do not use any letter more than once. There is an example at the beginning. Supermarket Supermarket is E that has a moderately broad product assortment spanning groceries and some nonfood lines, that ordinarily emphasizes price in either an offensive or de
12、fensive way. As a method, supermarket retailing features several related product lines, a high degree of self-service, largely centralized checkout, and competitive prices. The supermarket approach to retailing is used to sell various kinds of merchandise, 8. The term supermarket usually refers to a
13、n institution in the grocery retailing field. Most supermarkets emphasize price. Some use price offensively by featuring low prices in order to attract customers. Other supermarkets use price more defensively by relying on leader pricing to avoid a price disadvantage. Since supermarkets typically ha
14、ve very thin gross margins, they need high levels of inventory turnover to achieve satisfactory returns on invested capital. Supermarkets originated in the early 1930s. They were established by independents9. Supermarkets were an immediate success, and the innovation was soon adopted by chain stores
15、. In recent decades supermarkets have added various nonfood lines to provide customers with one-stop shopping convenience and to improve overall gross margins. Today stores using the supermarket method of retailing are dominant in grocery retailing. However, different names are used to distinguish t
16、hese institutions10. A superstore is a larger version of the supermarket. It offers more grocery and nonfood items11Many supermarket chains are emphasizing superstores in their new construction. Combination stores are usually even larger than superstore. They, too, offer more groceries and nonfoods
17、than a supermarket but also most product lines found in a large drugstore. Some combination stores are joint ventures between supermarkets and drug chains such as Kroger and Savon. For many years the supermarket has been under attack from numerous competitors. For example, a grocery shopper can choo
18、se among not only many brands of supermarkets but also various types of institutions (warehouse stores, gourmet shops, meat and fish markets, and convenience stores). Supermarkets have reacted to competitive pressures12: Some cut costs and stressed low prices by offering more private brands and gene
19、ric products and few customer services. Others expanded their store size and assortments by adding more nonfood lines(especially products found in drugstores), groceries attuned to a particular market ar-ea(foods that appeal to a specific ethnic group, for example) , and various service departments
20、(including video rentals, restaurants, del icatessens, financial institutions, and pharmacies). A including building materials, office products, and, of course, groceries B attracting more customers with their low prices C primarily in either of two ways D to compete with grocery chains E a type of
21、retailing institution F by size and assortment G than a conventional supermarket does 三、 PART THREE 12 Read the article about managing a small business and the questions below. For each question 13 18, mark one letter(A, B, C or D)on your Answer Sheet, for the answer you choose. The Hardships of Ope
22、rating A Small Business the organisational weaknesses that entrepreneurs have to cope with every day would cause the managers of a mature company to panic, Bill Wilson wrote recently in Times. This seems to suggest that the leaders of entrepreneurial or small businesses must be unlike other managers
23、, or the problems faced by such leaders must be the subject of a specialised body of wisdom, or possibly both. Unfortunately, neither is true. Not much worth reading about managing the entrepreneurial or small business has been written, and the leaders of such businesses are made of flesh and blood,
24、 like the rest of us. Furthermore, little has been done to address the aspects of entrepreneurial or small businesses that are so difficult to deal with and so different from the challenges faced by management in big business. In part this is because those involved in gathering expertise about busin
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- 外语类 试卷 BEC 商务英语 中级 阅读 模拟 78 答案 解析 DOC
