【考研类试卷】GCT工程硕士(英语)-试卷68及答案解析.doc
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1、GCT工程硕士(英语)-试卷 68及答案解析(总分:134.00,做题时间:90 分钟)一、Vocabulary and Struc(总题数:11,分数:22.00)1.Part I Vocabulary and StructureDirections: There are ten incomplete sentences in this part. For each sentence there are four choices marked A, B, C and D. Choose the one that best completes the sentence. Mark your a
2、nswer on the ANSWER SHEET with a single line through the center.(分数:2.00)_2.The old couple decided to _ a boy and a girl though they had three children of their own.(分数:2.00)A.adaptB.bringC.receiveD.adopt3.The government is laying to do something to _ better understanding between the two countries.(
3、分数:2.00)A.raiseB.promoteC.heightenD.increase4.The newspaper did not mention the _ of the damage caused by the fire.(分数:2.00)A.rangeB.levelC.extentD.quantity5.The government regulations _ that put this old city under protection.(分数:2.00)A.publishedB.issuedC.dischargedD.released6.Since the matter was
4、extremely _, we dealt with it immediately.(分数:2.00)A.toughB.tenseC.urgentD.instant7.It is said that John“s two daughters or his wife to the city where he had an accident.(分数:2.00)A.goingB.are goingC.were goingD.was going8._ the whole story, Jane decided not to see the film.(分数:2.00)A.Having been tol
5、dB.Having toldC.Been toldD.Telling9.She _ in the feet on her way home from work.(分数:2.00)A.was hurtingB.is hurtC.hurtsD.got hurt10.Because Edgar was convinced of the accuracy of this fact, he _ his opinion.(分数:2.00)A.struck atB.strove forC.stuck toD.stood for11.The last half of the nineteenth centur
6、y _ the steady improvement in the means of travel.(分数:2.00)A.has witnessedB.was witnessedC.witnessedD.is witnessed二、Reading Comprehensio(总题数:5,分数:50.00)12.Part II Reading ComprehensionDirections: In this part there are four passages, each followed by five questions or unfinished statements. For each
7、 of them, there are four choices marked A, B, C, and D. Choose the best one and mark your answer on the ANSWER SHEET with a single line through the center.(分数:10.00)_When we conduct foreign trade, the importance of understanding the language of a country cannot be underestimated. The successful mark
8、eter must achieve export requires a thorough understanding of the language as well as the ability to speak it. Those who deal with advertising should be concerned less with obvious differences between languages and more with the exact meanings expressed. A dictionary translation is not the same as a
9、n idiomatic interpretation, and seldom will the dictionary translation meet the needs. A national producer of soft drinks had the company“s brand name impressed in Chinese characters which were phonetically(按照发音地) accurate. It was discovered later, however, that the translation“s literal meaning was
10、 “female horse fattened with wax“, hardly the image the company sought to describe. So carelessly translated advertising statements not only lose their intended meaning but can suggest something very different including something offensive or ridiculous. Sometimes, what was translated was not an ima
11、ge the companies had in mind for their products. Many people believe that to fully appreciate the true meaning of a language it is necessary to live with the language for years. Whether or not this is the case, foreign marketers should never take it for granted that they are affectively communicatin
12、g in another language.(分数:10.00)(1).Which of the following is the best topic for the passage?(分数:2.00)A.Idiomatic Meanings of Languages.B.Language Problems in Foreign Trade.C.Translation Failures in Foreign Trade.D.Culture Difference between Languages.(2).To an advertiser, which one should they pay
13、more attention to?(分数:2.00)A.Understanding of a language.B.Ability to speak a language.C.Obvious differences between languages.D.The different idiomatic expressions between languages.(3).What is the main idea of the second paragraph?(分数:2.00)A.Best translation should be the intent of the original st
14、atement.B.A dictionary translation may not convey the true meaning of an idiom.C.A dictionary will meet the needs.D.Both A and C(4).In terms of communication in another language, marketers should not be too _.(分数:2.00)A.proudB.modestC.self-confidentD.happy(5).The first sentence“., the importance of
15、understanding the language of a country cannot be underestimated“ most probably means _.(分数:2.00)A.Understanding of the language of a country is extremely importantB.Understanding of the language of a country is less importantC.Not enough importance is attached to the understanding of the language o
16、f a countryD.Enough importance is attached to the understanding of the language of a countryThe rise of multinational corporations(跨国公司), global marketing, new communications technologies, and shrinking cultural differences have led to an unparalleled increase in global public relations or PR. Surpr
17、isingly, since modem PR was largely an American invention, the U.S. leadership in public relations is being threatened by PR efforts in other countries. Ten years ago, for example, the world“s top five public relations agencies were American-owned. In 1991, only one was. The British in particular ar
18、e becoming more sophisticated and creative. A recent survey found that more than half of all British companies include PR as part of their corporate(公司的) planning activities, compared to about one-third of U.S. companies. It may not be long before London replaces New York as the capital of PR. Why i
19、s America lagging behind in the global PR race? First, Americans as a whole tend to be fairly provincial and take more of an interest in local affairs. Knowledge of world geography, for example, has never been strong in this country. Secondly, Americans lag behind their European and Asian counterpar
20、ts(相对应的人) in knowing a second language. Less than 5 percent of Burson-Marshall“s U.S. employees know two languages. Ogilvy and Mather has about the same percentage. Conversely, some European firms have half or more of their employees fluent in a second language. Finally, people involved in PR abroad
21、 tend to keep a closer eye on international affairs. In the financial PR area, for instance, most Americans read the Wall Street Journal. Overseas, their counterparts read the Journal as well as the Financial Times of London and The Economist, publications not often read in this country. Perhaps the
22、 PR industry might take a lesson from Ted Turner of CNN(Cable News Network). Turner recently announced that the word “foreign“ would no longer be used on CNN news broadcasts. According to Turner, global communications have made the nations of the world so interdependent that there is no longer any s
23、uch thing as foreign.(分数:10.00)(1).According to the passage, U.S. leadership in public relations is being threatened because(分数:2.00)A.an unparalleled increase in the number of public relations companiesB.shrinking cultural differences and new communications technologiesC.the decreasing number of mu
24、ltinational corporations in the U.S.D.increased efforts of other countries in public relations(2).London could soon replace New York as the center of PR because _.(分数:2.00)A.British companies are more ambitious than U.S. companiesB.British companies place more importance on PR than U.S. companiesC.B
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- 考研 试卷 GCT 工程硕士 英语 68 答案 解析 DOC
