[专升本类试卷]浙江专升本(英语)模拟试卷7(无答案).doc
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1、浙江专升本(英语)模拟试卷 7(无答案)0 In a world increasingly fearsome and fragile, commercials present an oasis(绿洲)of calm and comfort. For six minutes in every hour, viewers know that they will be drifted away from this cruel world into an idealized well-ordered land. You and I may experience real life as largely
2、 tired and chaotic but in the wor1d of the TV commercials happy families may be seen to gather at breakfast-time for convivial(欢乐的,欢宴的)bowls of cornflakes, their teeth free of decay, their hair innocent of dandruff(头皮屑), their shirt whiter than snow.TV advertising in Britain, obsessed with the symbo
3、l of the good life, exploits a strong desire for evidence of old fashioned security. Things were better in the old days: bread was crusty and beer was a mans drink.But in selling the idea of a better life, it strikes me that most British commercials fail in their primary function. I cannot be alone
4、among those who usually remember everything about TV advertising except the product it is designed to publicize.In other superb commercial, a distinguished-looking Italian butler drives a car headlong into a vast dining-hall to serve champagne. What on earth was it selling? The champagne? The car? W
5、hat car? Search me. Viewers reveled in the medium and forgot the message. American advertisers dont make such mistakes. A typical U. S. commercial features a woman in a kitchen holding a highly visible bottle of something or other and selling it hard. Not art, no craft, just the message. America sel
6、ls the steak, while Britain sells the sizzle(咝咝地响;咝咝声).A nation needs symbols. We need proof that lovely things still endure, like a team of shire horses criss-crossing(纵横驰骋)the landscape at sundown. We want to be reminded that they still exist, that we may still come across pockets of reason and be
7、auty in a world less sensible and less beautiful each day. TV commercials provide us with those symbols. They provide a link with the way we like to think we were. They help us to keep in touch with lost innocence.1 According to the passage, TV commercials_.(A)present us a pleasant world(B) tell us
8、the outside world(C) keep us well-informed about the idealized land.(D)bring about more happy families.2 Most British commercials fail to achieve their main aim because_.(A)they lack originality(B) the names given to the products are too difficult to remember.(C) they only concentrate on the appeara
9、nce of the product.(D)they do not concentrate on the main points3 What does the phrase “reveled in“ in Paragraph 3 most probably mean?(A)involved in(B) enjoined enormously(C) devoted to(D)rejected completely4 How are American commercials different from British ones?(A)They put more emphasis on the e
10、motional needs of the audience.(B) They adopt a more subtle approach.(C) They were longer.(D)They communicate more effectively.5 What can be inferred from the last paragraph?(A)British TV advertising fulfils a useful function.(B) British TV advertising accurately reflects modern life.(C) British TV
11、advertising is too old-fashioned.(D)British TV advertising concentrates on unimportant things.5 The question of whether our government should promote science and technology or the liberal arts in higher education isnt an either/or proposition(命题), although the current emphasis on preparing young Ame
12、ricans for STEM(science, technology, engineering, maths)-related fields can make it seem that way.The latest congressional report acknowledges the critical importance of technical training, but also asserts that the study of the humanities(人文学科)and social sciences must remain central components of A
13、mericas educational system at all levels. Both are critical to producing citizens who can participate effectively in our democratic society, become innovative(创新的)leaders, and benefit from the spiritual enrichment that the reflection on the great ideas of mankind over time provides.Parents and stude
14、nts who have invested heavily in higher education worry about graduates job prospects as technological advances and changes in domestic and global markets transform professions in ways that reduce wages and cut jobs. Under these circumstances, its natural to look for what may appear to be the most “
15、practical“ way out of the problem. “Major in a subject designed to get you a job“ seems the obvious answer to some, though this ignores the fact that many disciplines in the humanities characterized as “soft“ often, in fact, lead to employment and success in the long run. Indeed, according to survey
16、s, employers have expressed a preference for students who have received a broadly-based education that has taught them to write well, think critically, research creatively, and communicate easily.Moreover, students should be prepared not just for their first job, but for their 4th and 5th jobs, as t
17、heres little reason to doubt that people entering the workforce today will be called upon to play many different roles over the course of their careers. The ones who will do the best in this new environment will be those whose educations have prepared them to be flexible. The ability to draw upon ev
18、ery available tool and insightpicked up from science, arts, and technologyto solve the problems of the future, and take advantage of the opportunities that present themselves, will be helpful to them and the United States.6 What does the latest congressional report suggest?(A)STEM-related subjects h
19、elp students find jobs in the information society.(B) The humanities and STEM subjects should be given equal importance.(C) The liberal arts in higher education help enrich students spiritual life.(D)Higher education should be adjusted to the practical needs of society.7 What is the main concern of
20、students when they choose a major?(A)Their interest in relevant subjects.(B) The academic value of the courses.(C) The quality of education to receive.(D)Their chances of getting a good job.8 What does the author say about the so called soft subjects?(A)The benefit students in their future life.(B)
21、They broaden students range of interests.(C) They improve students communication skills.(D)They are essential to students healthy growth.9 What kind of job applicants do employers look for?(A)Those who have a strong sense of responsibility.(B) Those who are good at solving practical problems.(C) Tho
22、se who are likely to become innovative leaders.(D)Those who have received a well-rounded education.10 What advice does the author give to college students?(A)Seize opportunities to tap their potential.(B) Try to take a variety of practical courses.(C) Prepare themselves for different job options.(D)
23、Adopt a flexible approach to solving problems.10 The forest from which Man takes his timber is the tallest and most impressive plant community on Earth. In terms of Mans brief life it appears permanent and unchanging, save for the seasonal growth and fall of the leaves, but to forester it represents
24、 the climax of a long succession of events.No wooded landscape we see today has been forest for all time. Plants have minimum requirements of temperature and moisture and, in ages past, virtually every part of Earths surface has at some time been either too dry or too cold for plants to survive.Howe
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