[外语类试卷]BEC商务英语(高级)阅读模拟试卷99及答案与解析.doc
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1、BEC商务英语(高级)阅读模拟试卷 99及答案与解析 一、 PART ONE 0 Look at the statements below and at the five extracts from an article about investment and acquisitions.Which article(A, B, C, D or E)does each statement 1 8 refer to?For each statement 1 8, mark one letter(A, B. C, D or E)on your Answer Sheet.You will need t
2、o use some of these letters more than once.There is an example at the beginning, (0).AWhether a direct investment is made by acquisition or start-up depends, of course, on which companies are available for purchase. The large privatization programs occurring in many parts of the world have put hundr
3、eds of companies on the market, and MNEs have exploited this new opportunity to invest abroad. For example, over half the value of FDI(Foreign direct investment)in Central and Eastern Europe has come from privatization programs. There are many reasons for seeking acquisitions.BOne concern is the dif
4、ficulty of transferring some resource to a foreign operation or acquiring that resource locally for a new facility. One resource that is particularly difficult to acquire is personnel, especially if the local labor market is tight. Instead of paying higher compensation than competitors do to entice
5、employees away from their old jobs, a company can buy an existing company, which gives to the buyer not only labor and management but also a whole organizational structure through which these personnel may interact.CThrough marketing of mass consumer products, especially if the cost and risk of brea
6、king in a new brand are high. Further, a company that depends substantially on local financing rather than on the transfer of capital may find it easier to gain access to local capital through an acquisition. Local capital suppliers may be more familiar with an ongoing operation than with the foreig
7、n enterprise. In addition, an existing company sometimes may be acquired through an exchange of stock, thus circumventing home-country exchange controls.DAcquisitions may reduce costs and risks as well as provide quicker results. A company may be able to buy facilities; particularly those of a bankr
8、upt operation, for less than it would cost to build them at current construction costs. If an investor fears that a market does not justify added capacity, acquisition enables it to avoid the risk of depressed prices and lower unit sales per producer, which might result from new facilities. Finally,
9、 by buying a company, an investor avoids the high expenses caused by inefficiencies during the start-up period and gets an immediate cash flow rather than tying up funds during construction.EE. Although acquisitions offer advantages, a potential investor will not necessarily be able to realize them.
10、 Foreign investments frequently are made where there is little or no competition, so finding a company to buy may be difficult. In addition, local governments may prevent acquisitions because they fear lessening competition or market dominance by foreign enterprises. Even if acquisitions are availab
11、le, they are less likely to succeed than start-up operations. One factor is that those companies that can be acquired might embody substantial problems for the investor: personnel and labor relations may be both poor and difficult to change. 1 Its difficult to find a company to buy. 2 Privatization
12、programs are quite important to gaining the value. 3 Local government may prevent acquisitions because of two reasons. 4 Its a good method to buy an existing company to solve the problem of personnel. 5 Acquisitions may make a company gain a lot to the marketing of mass consumer products. 6 Its easi
13、er to gain access to local through acquisitions. 7 Acquisitions have other three advantages like reducing costs, reducing risks and providing quicker results. 8 Buying a bankrupt operation can make a company pay less than it would cost. 二、 PART TWO 8 Read this text taken from an article about logist
14、ics and corporate profit performance.Choose the best sentence to fill each of the gaps.For each gap 9 14, mark one letter(A H)on your Answer Sheet.Do not use any letter more than once.There is an example at the beginning, (0).In an uncertain economic environment, top management will be interested in
15、 asset management and flow management.(0)_H . They can represent over 50 percent of manufactures total asset, and more than 80 percent of wholesalers and retailers total assets.When top management mandates a reduction in accounts receivable and/or inventories, its objective is to improve cash flow a
16、nd reduce the companys investment in assets.(9)_. But reduction in the terms of sale, or even enforcement of the stated terms of sale, in effect changes tile price component of the firms marketing mix.(10)_The arbitrary reduction of accounts receivable and/or inventories in the absence of technologi
17、cal change or changes in the logistics system can have a devastating impact on corporate profit performance.(11)_. First, the change alters the manufacturers price and therefore the competitive position of its products, which may lead to decreased sales. Second, it further complicates the cash flow
18、problems of the manufacturers customers. Forcing faster payment of invoices causes channel members to improve their cash flow by reducing their inventories of the manufacturers products.(12)_ This situation may also result in stock-out of the manufacturers products as the wholesale or retail level o
19、f the channel, further reducing sales volume.Similarly, a manufacturers policy of arbitrarily reducing inventory level to increase inventory sums, in the absence of a system change, may escalate transportation costs and/or production setup costs as the logistics system scrambles to achieve the speci
20、fied customer service levels with lower inventories(assuming the company was efficiently and effectively distributing products prior to the policy change).(13)_. In this case, customer service levels would be eroded, and a decrease in market share might result.(14)_.A However, if management concentr
21、ates on system changes that improve logistics efficiency and/or effectiveness, it may be able to satisfy all of the firms objectives.B Usually, management assumes that revenues and other costs will remain the same.C They do so by placing smaller, more frequent orders, which may increase total logist
22、ics cost for both the manufacturer and its customers.D In either set of circumstances, the increased cost of transportation and/or production or the lost sales contribution could far exceed the savings in inventory carrying cost.E If a manufacturer changes its terms of sale, for example, the effect
23、on wholesalers and retailers will be twofold.F In addition, simply reducing the level of inventory can significantly increase the cost of logistics if current inventories have been set at a level that allows the firm to achieve least total cost logistics for a desired level of customer service.G Alt
24、ernatively, pressure to reduce expenses may preclude the use of premium transportation or increased production setups to achieve the desired customer service levels with smaller inventory.H The two most common strategies used to improve cash flow and return on assets are:(l)reducing accounts receiva
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