[外语类试卷]BEC商务英语(高级)写作模拟试卷66及答案与解析.doc
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1、BEC商务英语(高级)写作模拟试卷 66及答案与解析 一、 PART ONE 1 The bar below shows the number of students at Diversity College who are immigrants, by last country of permanent residence. Using the information form the graph, write a short report on the diversity of immigrants. Write 120-140 words.二、 PART TWO 2 Answer one
2、 of the questions 2, 3 or 4 below. Question 2 You are an inspector of Dell in China. There is a conference between Dell and China Pacific Insurance. Write a report about it. Write 200-250 words on the separate answer paper provided. Question 3 You received a letter enquiring about your product, the
3、“Bounty“ life raft. Write to Mr. Imbernon and inform him the details and price. Write 200-250 words on the separate answer paper provided. Question 4 You just came to this new company a week ago. Write a proposal about your work. Write 200-250 words on the separate answer paper provided. BEC商务英语(高级)
4、写作模拟试卷 66答案与解析 一、 PART ONE 1 【正确答案】 The bar above shows the number of students at Diversity College who are immigrants by their last country of permanent residence. Quite obviously, among the above-shown countries, most immigrants are from France, Brazil and the United States, among which the far mo
5、st immigrants are from France, the secondly most are from Brazil, and the thirdly are from United States. Following these 3 countries are China and Australia. And the least immigrants are from Korea. The graph shows clearly that 100 students immigrated from China, 380 from France, and 260 from Brazi
6、l, that is, immigrants from China is almost 3 times less than those from France, and immigrants from Brazil are 2.6 times of those from China. Compared with Korea, from which there are the least immigrants, the number of immigrants from France, from which there are the most immigrants, has almost ov
7、er 7 times more immigrants. 【试题解析】 水平柱形图和垂直柱形图的分析没有什么不同,主要是趋势分析和差异分析。上图的分析则完全是各个国家来的移民数量的差异分析。从上图中可明显地看出,来自法国的移民数量为 380个,来自巴西的为 260个,而来自中国的为 100个,但来自其他几个国家的移民的具体数量则体现得没那么明显,所以上述图表仍不宜太多地使用具体的数字。 二、 PART TWO 2 【正确答案】 Question 2 Dell Cracks China Its a wet morning in old Shanghai, and salesman Peter Ch
8、an is selling hard. He is computers and the unique benefits of Dells direct-selling model. His customer: Xiao Jianyi, deputy general manager of China Pacific Insurance, a fast-growing state-owned insurance company. China Pacific, a potentially big account, is in the process of computerizing its enti
9、re billing system. It already has about 400 desktops and about 70 servers, mainly from IBM and Hewlett-Packard. But Xiao needs more hardware. Much more. Chan explains that direct selling not only eliminates middlemen but also means that Dell can build China Pacifics computers to the firms exact requ
10、irements, from the hardware on the outside to the software on the inside. By the time Chan finishes with a description of Dells convenient after-sales service, Xiao says that the Dell guys are even more aggressive than people from other computer companies. Dell is well on its day to becoming a major
11、 player in China. Last year, Michael Dell opened the fourth Dell PC factory in the world in Xiamen, a city halfway between Hong Kong and Shanghai on Chinas southeastern coast. The point of Dells push into China seems obvious: China is becoming too big a PC market for Dell, or anyone, to ignore. Chin
12、a is already the fifth-largest PC market behind the U. S. , Japan, Germany, and Britain. But if PC shipments in China continue to grow at an average annual rate of 30% as they have over the past three years Chinas PC market will surpass Japans in only five years. Not even the Asian crisis has slowed
13、 down this growth. While Asian markets like South Korea saw a 46% decline in PC shipments in 1997-1998. for example, PC shipments to China jumped 48% . Though the competition is intense, Dell is confident it has a strategy that will pay off. First, it has decided not to target retail buyers, who acc
14、ount for only about 10% of Dells China sales. That way Dell avoids going head to head against local market leaders like Legend. The company thinks it can make big inroads by selling directly to corporations. Established American PC makers in China Hewlett-Packard, IBM, and Compaqdepend largely on re
15、sellers. By cutting out the middleman, Dell believes it can sell computers at lower prices than its competitors can, and thus steal market share. Already the gambit seems to be working: at the end of last year, Dells market share tripled to 1.2%, while Compaqs fell from 3.5% to 2.7%. The outlook was
16、nt always so rosy. When Dell set up its first Asian factory in Malaysia in 1996, there were serious doubts as to whether its direct-selling model would work. Skeptics fretted that Asias low Internet penetration and the value Asians put on personal relationships with distributors would punish the Del
17、l model. But in practice Dell has managed to increase sales during one of Asias worst economic crises. That has silenced most of the critics. In fact, the direct-selling model has almost certainly been a boon, not a barrier, to Dells plans. “With low priced PCs reducing traditional profit margins, t
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