[外语类试卷]BEC商务英语(初级)阅读模拟试卷31及答案与解析.doc
《[外语类试卷]BEC商务英语(初级)阅读模拟试卷31及答案与解析.doc》由会员分享,可在线阅读,更多相关《[外语类试卷]BEC商务英语(初级)阅读模拟试卷31及答案与解析.doc(15页珍藏版)》请在麦多课文档分享上搜索。
1、BEC商务英语(初级)阅读模拟试卷 31及答案与解析 一、 PART ONE 1 Look at questions 1-5. In each question, which sentence is correct? For each question, mark one letter (A, B or C) on your Answer Sheet. Perfect for transporting computers, audio visual equipment and other office machinery. ( A) It is a perfect way of transpo
2、rtation. ( B) It is ideal for moving valuable equipment. ( C) It can be used to transfer home appliances. 2 Sunday school programs available for children of all ages. ( A) Children must study the programs every Sunday. ( B) If they like, all children can take these programs. ( C) The programs only a
3、dmit children above eight years old. 3 Do not expose the unit to rain or moisture. ( A) This equipment should be placed in a dry place. ( B) It does not matter if the unit is cleaned with a wet mop. ( C) It can only be used in a sunny day. 4 50% of daily room rate is charged for extension up to 6 pm
4、.If you leave the hotel after six in the afternoon _ . ( A) you will just pay half of daily room rate. ( B) you will get 50% discount. ( C) you will pay full expense. 5 Amsterdam - New York Twice Weekly Comfortable by Airbus-310 in First, Business or Economy Class _ . ( A) There are one flight every
5、 two weeks. ( B) Two kinds of classes are available. ( C) There are two flights every week. 二、 PART TWO 5 Look at the list below. It shows some product sectors of healthcare market. For questions 6-10, decide which sector (A-H) of the market each person on the opposite page should consult. For each
6、question, mark the correct letter (A-H) on your Answer Sheet. Do not use any letter more than once. PRODUCT SECTORS OF HEALTHCARE MARKET A Vitamins and Dietary Supplements B Cough, Cold and Allergy Remedies C Digestive Remedies D Eye Care E Wound Treatments F Adult Mouth Care G Calming and Sleeping
7、Products H Smoking Cessation Aids 6 Kevin Lee is looking for some products to help him quit smoking. 7 Jessica Lynn is overweighed. She wants to keep slim. 8 Anthony West has got his arm injured when he is playing football. 9 Old people are likely to have some difficulties in falling asleep. 10 Sara
8、h Newton wants to buy some medicine for her stomachache. 三、 PART THREE 10 Look at the table below. It shows the trends in total unemployed from 1994 to 2001. Which year does each sentence (11-15) describe? For each sentence, make one letter (A-H) on your Answer Sheet. Do not use any letter more than
9、 once. 11 In this year, Belgium, Finland, France and Ireand reached their lowest unemployment. 12 Compared with the previous year, Frances unemployment increased while that in Germany decreased in this year. 13 From this year Finland and Ireland saw a falling trend in their unemployment. 14 The numb
10、er of the unemployed in this country is exactly the same before and after this year. 15 This years unemployment decreased in all countries except Denmark. 四、 PART FOUR 15 Read the article below about advertising Strategy. Are sentences 16-22 on the opposite page Right or Wrong? If there is not enoug
11、h information to answer Right or Wrong, choose Doesnt Say. For each sentence 16-22, mark one letter (A, B or C) on your Answer Sheet. Competitive Advertising Strategy In terms of its advertising strategy, Coca-Cola France decided in 2002 to have a three-year partnership with the football player Thie
12、rry Henry, in order to benefit from his considerable popularity, especially amongst teenagers. Using celebrities shows a new approach for the company, adopting a communication strategy similar to that of its rival, Pepsi Co. During the football world cup, special promotions were organized in some su
13、permarkets. The companys good results in the soft drinks market are partly due to its strategy to limit the impact of seasonality by doing all year round promotions. Coca-Colas attempts to diversify its range of products were illustrated by the successful introduction of the Aquarius brand within th
14、e emerging functional drinks sector. The companys recent strategy to develop new products specifically targeted at national markets was successfully illustrated in France by the good performance of Fanta Latina and Fanta Madness in 2001, two beverages designed to appeal to French teenagers tastes. T
15、he growth of the low-calorie variant Coca-Cola Light was boosted by major advertising campaigns to position it as a distinct brand, rather than as just a variant within the Coca-Cola range. Thus it was extended by the introduction of a lemon-flavoured variant in 2002. 16 The three-year cooperation w
16、ith the football player Thierry Henry has helped Coca-Cola France sell its products well. ( A) Right ( B) Wrong ( C) Doesnt Say 17 Using celebrities is a new way of making ads for Pepsi Co. ( A) Right ( B) Wrong ( C) Doesnt Say 18 Coca-Cola was a major sponsor for the football world cup in France. (
17、 A) Right ( B) Wrong ( C) Doesnt Say 19 The companys soft drinks sell well all year round. ( A) Right ( B) Wrong ( C) Doesnt Say 20 Coca-Colas attempts to diversify its product have been proved to be successful. ( A) Right ( B) Wrong ( C) Doesnt Say 21 Fanta Latina and Fanta Madness are designed to
18、appeal to French consumers. ( A) Right ( B) Wrong ( C) Doesnt Say 22 The low-calorie variant Coca-Cola Light regarded as a distinct brand was the result of the companys advertising strategy. ( A) Right ( B) Wrong ( C) Doesnt Say 五、 PART FIVE 22 Read the article below about South-east Asian stocks. F
19、or each question 23-28 on the opposite page, choose the correct answer. Mark one letter (A, B or C) on your Answer Sheet. After a good 2003, will 2004 be better? The past year has been a good one for Southeast Asian stocks. Markets in both Singapore and the Philippines have risen by more than 30% in
20、 dollar terms; Indonesia has surged more than 70%; and tigerish Thailand has leapt by almost 130%. Investors, needless to say, are keen to know whether lightning will strike again in the same places in 2004. There is indeed something good in store: elections. The gains of the past year are easy to e
21、xplain. Indonesia, for one, has finally found its feet after years of chaos following the regional crisis in 1997. Inflation and interest rates are failing, and the economy has grown by around 4% in the past year. Thailands economy, meanwhile, has been doing even better. It has grown at an annual ra
- 1.请仔细阅读文档,确保文档完整性,对于不预览、不比对内容而直接下载带来的问题本站不予受理。
- 2.下载的文档,不会出现我们的网址水印。
- 3、该文档所得收入(下载+内容+预览)归上传者、原创作者;如果您是本文档原作者,请点此认领!既往收益都归您。
下载文档到电脑,查找使用更方便
2000 积分 0人已下载
下载 | 加入VIP,交流精品资源 |
- 配套讲稿:
如PPT文件的首页显示word图标,表示该PPT已包含配套word讲稿。双击word图标可打开word文档。
- 特殊限制:
部分文档作品中含有的国旗、国徽等图片,仅作为作品整体效果示例展示,禁止商用。设计者仅对作品中独创性部分享有著作权。
- 关 键 词:
- 外语类 试卷 BEC 商务英语 初级 阅读 模拟 31 答案 解析 DOC
