[外语类试卷]BEC商务英语(中级)阅读模拟试卷72及答案与解析.doc
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1、BEC商务英语(中级)阅读模拟试卷 72及答案与解析 一、 PART ONE 0 Look at the statements and the short news below. Which news does each statement 1 -7 refer to. For each sentence, mark one letter A, B, C or D on your Answer Sheet. You will need to some of the letters more than once. A The Santa Cruz Operation Incorporate(SC
2、O) , a US-based software developer, opened a representative office in Beijing yesterday. Founded in 1979, SCO has become the worlds leading developer and supplier of software for UNIX systems. The new office in Beijing will bring SCO closer to Chinese customers and help it understand the massive Chi
3、nese market better, said Lars Turndal, SCOs president and chief executive officer. SCO will mainly target government, departments, key industries and service institutions. B US computer giant International Business Machines(IBM) last week announced that it will invest at least $ 100 million in infor
4、mation technology projects in China. This makes IBM the first foreign company to become involved in the countrys top information infrastructure project. C Coca-Cola has been voted the top international company in Asia, according to a recent survey published by the Far Eastern Economic Review, a majo
5、r Asian magazine. Readers of this and other prominent Asian economic magazines choose Coca-Cola from among 500 large international companies in Asia. Cola-Cola is now the worlds largest beverage company serving 685 million drinks per day in more than 195 countries. D GRD, the manufacturing giant , p
6、lans to cut 1, 500 jobs at its Portland factory over the next five years after union refusal to increase productivity. As a result, GRD have been forced to downsize the Portland plant. 1 One of the purposes of entering China is to have a better idea of Chinese market. 2 Its products are sold to over
7、 195 countries. 3 One hundred million dollars will be invested. 4 Government departments are one of its major consumers. 5 This company is going to invest heavily in China to develop its information technology. 6 It is an American company devoted to the development of computer software. 7 It has bee
8、n voted the best multinational company in Asia. 二、 PART TWO 7 Read the article below about changes in working time. Choose the best sentence to fill in each of the gaps. For each gap 8 12, mark one letter (A G) on your Answer Sheet. Do not use any letter more than once. One answer has been given as
9、an example. There is an example at the beginning. The Nature of Money C In the upper-left portion above the seal, a statement written in fine print says that the note is legal tender(法定货币 ) and that it“ is redeemable(可兑现的 )in lawful money at the United States Treasury (美国财政部 ) , or at any Federal Re
10、serve Bank. “ Does this mean that the bill is not lawful? At the bottom center the same bill says, “ Will pay to the bearer on demand X dollars. “ (8) (9)Many people believe that mon ey has no value unless(10)They think that the Federal Reserve note is only a symbol for money, and that real money is
11、 the precious metal backing the note. Some people look on money as wealth and believe that it must have intrinsic (内在的 )value. If we were to study the history of money, we would find that (11) Cattle, shell, beads(珠子 ), tobacco leaves, and various metals including iron, zinc(锌 ), bronze(青铜 ), and co
12、pper have all been used as a basis of exchange. The precious metals, particularly silver and gold, have proved most satisfactory for this purpose and have been most commonly used in modern times. Until early 1968, the United States backed its Federal Reserve Notes with 25 percent gold, but this did
13、not mean that (12)Clearly, it is not what mo ney is but what it does that is important. A it is backed by gold or silver. B in different places and at different times a variety of things have been used as money. C See if you can locate a $ 5, $ 10, or $ 20 bill printed before 1964 and marked “ Feder
14、al Reserve Note“ over the portrait. D citizens could use gold as money or convert paper dollar to gold. E therefore, the precious metals can be taken as money. F Does it mean that your X-dollar bill is not X dollars? G Much confusion exists about the real nature of money. 三、 PART THREE 12 Read the a
15、rticle below about research and development in industry and the questions on the opposite page. For each question 13 18, mark one letter (A, B, C or D) on your Answer Sheet for the answer you choose. Research and Development in Industry It is only through innovation that large companies will be able
16、 to survive, according to Mark Peter, vice-chairman of UK-owned industrial giant 5P. However, says Peter, it remains difficult to run a truly innovative company. Innovation involves speculation, unproven technologies and unpredictable costs. It takes a lot of managing, because managers really have t
17、o be on top of whats happening. In addition, innovation does not fit easily into the orderly kind of organization that company accountants like. Despite this, Peter claims it is an essential policy to pursue. The 5P groups record of growth aid profitability indicates that it manages the orderly part
18、 of the business pretty well. The statistics are big: operations in more than 60 countries, sales in more than 200, around 60, 000 products and 70, 000 employees. But what makes 5P different is its innovative approach to innovation itself. Although it is a massive multi-national with a turnover of $
19、 15 billion, the whole company is broken down into tiny groups which work together and help each other and are then encouraged to consult internally with the other groups. This positively encourages individual and collaborative research. A further encouragement is that all research staff world-wide
20、are expected to work on 5P projects for only 85% of their time; for the remaining 15% of time they are free to pursue ideas of their own, using company facilities. In this time they can work on their own or in a group. One hugely successful project that has come out of this 15% rule is the Post-it n
21、ote. The idea came from an individual inventor and then, using the business skills of a large organization, was rapidly developed into a major product. The success of the Post-it note proves how profitable the innovative 15% rule can be. Mark Peter says innovation is at the heart of 5P. In 1996, mor
22、e that 30% of sales were generated by products less than four years old. He says: “ We almost always get into new markets through innovation. Were very good at adapting these innovations to lots of different markets so we have a high success rate. We take an idea and see how many applications its go
23、t. Then we try to establish market dominance. We have a tremendous variety of technologies so we can adapt anything but we still need the original ideas to develop.“ In the past year 5P has introduced a group-wide program called Pacing Plus. This means that they are still actively seeking new ideas,
24、 but with the difference that they hope many of them will eventually lead to the establishment of completely new business. In this way, 5P will be able to invest in a wide range of markets and even create some new ones. This emphasis on innovation creates unusual stresses and strains and makes a com
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