大学英语四级-135及答案解析.doc
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1、大学英语四级-135 及答案解析(总分:100.00,做题时间:90 分钟)一、Reading Comprehensio(总题数:0,分数:0.00)二、Section A(总题数:1,分数:30.00)The word Yoga itself comes from an ancient Sanskrit word meaning “union“. What kind of union do you think the word refers to? Why would people want to have this kind of experience? Students of Yoga
2、often study for as long as 20 years before becoming 1 , or Yogis. They learn many different 2 exercises. These exercises are designed to put the students in good physical condition. Then they can concentrate on deep religions thoughts without physical 3 . Many Yoga exercises 4 putting the body into
3、difficult position. Some of them are very hard to learn. Have you ever tried to 5 your legs over one another? This is one of the 6 Yoga positions. It is called the lotus position. Most people find it difficult to stay in that position for even a few minutes. But Yogis train themselves to remain in t
4、he lotus position for hours or even days. They are taught to 7 the physical discomforts of holding these positions. Other exercises and 8 teach concentration. Yogis feel this is the key to 9 inner peace. This kind of concentration is called meditation. Yogis and many other people practice meditation
5、 They claim that it makes them feel relaxed and 10 . Some people say that it makes them feel betterjust as good exercise does. But other people say that meditation helps them feel much closer to God. A. discomforts B. basic C. finding D. peaceful E. rules F. overcome G. physical H. enforcing I. invo
6、lve J. intimate K. masters L. external M. fold N. interaction O. elaborately(分数:30.00)三、Section B(总题数:1,分数:30.00)How Advertisement Is Done?A When we choose a word we do more than give information; we also express our feelings about whatever we“re describing. Words point to facts but often link these
7、 to attitudes at the same time; they can also affect the beliefs and attitudes of other people. These two remarks are much the sameor are they? What“s the speaker“s feeling towards the same dog in each case? And how would the different descriptions affect the listeners? Here comes that pet. Here com
8、es that dog. The fact that words can work like this is important and valuable, for it adds a richness to our communication with one another. Advertisers make use of it in a number of ways. B The manufacturer needs a name that will do more than just label: he wants a name that brings suitable associa
9、tions as wellthe ideas that the word brings to the mind will help sell the product. If all were available at the same price, which coat or suit would you choose from this range of shadesDark Tan, Brown, Mud Brown? Which of these shades of eye-showBlack Diamond, Black, Coaldust? C Because words have
10、these associations, the advertiser is very careful about the way he describes his product and what it will do. Almost every advertisement has certain key words (sometimes, but not always, in bold or large letters, or beginning with a capital letter) that are intended to be persuasive, while at the s
11、ame time appearing to be informative. It“s difficult enough simply to describe what a thing is and how in words, especially in a few words, but the writers who write for the advertisements also try to include feelings, associations and attitudes. Some words seem to have been so successful in selling
12、 that the advertisers use them almost as if they were magic key to a certain sale. How often, for instance, have you come across the word “golden“ in advertisements? D One thing reminds us of anotherespecially if we often see them together. These reminders (called “associations“) are sometimes more
13、imaginary than real: for many people a robin suggests Christmas, for others silver candlesticks suggest wealth. The tricks of the advertising business we have so far described are all examples of the advertiser encouraging us to associate products with those things he thinks we really wanta good job
14、, nice clothes, a sport car, a beautiful girlfriendperhaps most of all a feeling of importance. The “image“ of a product is based on these associations, and the advertiser often creates a “good image“ by showing us someone who uses his product and who leads the kind of life we should like to lead. W
15、e buy not just the product but the sense of importance that goes with it. We drink Coca-Cola not just for the taste, but because we would like to be thought of as being as gay as the energetic people who drink it in the ads. E In this age of moon flights, heart transplants and wonder drugs, we are a
16、ll impressed by science, If an advertiser links his claim with a scientific fact, there is even a chance we can be blinded by science. The question is simply whether the impressive air of the new discovery or the “man-made miracle“ is being used to help or just to deceive us. Another method of persu
17、asion is to call up guilty feelings, for example to imply that any mother who really loves her children uses a certain product. If Mrs. Gray does not use it, she might start to think of herself as a bad mother who does not love her family. So she might go and buy that particular product, rather than
18、 go on feeling guilty. F Some products are advertised as having a remarkable and immediate effect. We are shown the situation before using the product and this is contrasted with the situation that follows its use. Have you noticed anything about these advertisements? Taking a tablet for a headache
19、in such advertisements can have truly remarkable results. For not only has the headache gone, the person concerned has often had a new hair-do, required a new set of clothes and sometimes even moved into a more modern, better furnished house. What splendid value for a few pence! G We are often encou
20、raged to believe nowadays that, because someone has been successful in one field, he should he regarded as an authority in other fields. How true is this likely to be? The advertiser knows that there are certain people whom we admire because they are famous sportsmen, actors or singers, and he belie
21、ves that if we discover that a certain well-known personality uses his product, we will want to use it too. This is why so many advertisements feature famous people. But does a man who is a famous sportsman know more about these things than anyone else? And does he even use the product he praises? T
22、he next time you see any advertisements which feature well-known people, consider in which of them you think the person concerned should be regarded as an authority and those where he clearly is not. H Another way in which an advertiser may try to make us want his product is by suggesting that most
23、people, or the “best“ people, already use it and that we will no doubt want to follow them. How important is this when you think about it? No one likes to be inferior to others, but are we really inferior just because we have not got all the things others have? Furthermore, do we really want to be l
24、ike other people? Is it really desirable to behave just like others? I If you keep talking about something for long enough, finally people will pay attention to you. How many advertisements have you seen that are based on this rule? If we hear the name of a product many times a day, we are much more
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- 大学 英语四 135 答案 解析 DOC
