【考研类试卷】工程硕士(GCT)英语-143及答案解析.doc
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1、工程硕士(GCT)英语-143 及答案解析(总分:100.00,做题时间:90 分钟)一、BPart One Vocabu(总题数:10,分数:20.00)1.The medicine is on sale everywhere. You can get it at_chemist s. A. each B. some C. certain D. any(分数:2.00)A.B.C.D.2.You cannot be_careful when you drive a car. A. very B. so C. too D. enough(分数:2.00)A.B.C.D.3.Housewives
2、 who do not go out to work often feel they are not working to their full_ A. capacity B. strength C. length D. possibility(分数:2.00)A.B.C.D.4.You don t have to be in such a hurry. I would rather you9_on business first. A. would go B. will go C. went D. have gone(分数:2.00)A.B.C.D.5.When I try to unders
3、tand_that prevents so many Americans from being as happy asone might expect, it seems to me that there are two causes. A. why it does B. what it does C. what it is D. why it is(分数:2.00)A.B.C.D.6.I d rather you_make any comment on the issue for the time being. A. dont B. wouldnt C. didnt D. shouldnt(
4、分数:2.00)A.B.C.D.7.All things_, the planned trip will have to be called off. A. considered B. be considered C. considering D. having eonsidered(分数:2.00)A.B.C.D.8._it left to me to decide, I would never hesitate to choose the former. A. If B. Were C. Had D. Should(分数:2.00)A.B.C.D.9.Criticism and self-
5、criticism is necessary_it helps us to find and correct our mistakes. A. by that B. at that C. on that D. in that(分数:2.00)A.B.C.D.10.However, at times this balance in nature is_, resulting in a number of possiblyunforeseen effects. A. troubled B. disturbed C. confused D. puzzled(分数:2.00)A.B.C.D.二、B D
6、irections: In(总题数:0,分数:0.00)三、B11-15/B(总题数:1,分数:10.00)When we conduct foreign trade, the importance of understanding the language of a countrycannot be underestimated. The successful marketer must achieve export requires a thoroughunderstanding of the language as well as the ability to speak it. Tho
7、se who deal with advertisingshould be concerned less with obvious differences between languages and more with the exactmeanings expressed.A dictionary translation is not the same as an idiomatic interpretation, and seldom will thedictionary translation meet the needs. A national producer of soft dri
8、nks had the company s brandname impressed in Chinese characters which were phonetically (按照发音地)accurate. It wasdiscovered later, however, thai the translations literal meaning was “female horse fattened withwax“, hardly the image the company sought to describe. So carelessly translated advertisingst
9、atements not only lose their intended meaning but can suggest something very different includingsomething offensive or ridiculous. Sometimes, what was translated was not an image the companieshad in mind for their products. Many people believe that to fully appreciate the true meaning of alanguage i
10、t is necessary to live with the language for years. Whether or not this is the case, foreignmarketers should never take it for granted thai they are affectively communicating in anotherlanguage.(分数:10.00)(1).Which of the following is the best topic for the passage? A. Idiomatic Meanings of Languages
11、. B. Language Problems in Foreign Trade. C. Translation Failures in Foreign Trade. D. Culture Difference between Languages.(分数:2.00)A.B.C.D.(2).To an advertiser, which one should they pay more attention to? A. Understanding of a language. B. Ability to speak a language. C. Obvious differences betwee
12、n languages. D. The different idiomatic expressions between languages.(分数:2.00)A.B.C.D.(3).What is the main idea of the second paragraph? A. Best translation should be the intent of the original statement. B. A dictionary translation may not convey the true meaning of an idiom. C. A dictionary will
13、meet the needs. D. Both A and C.(分数:2.00)A.B.C.D.(4).In terms of communication in another language, marketers should not be too_ A. proud B. modest C. self-confident D. happy(分数:2.00)A.B.C.D.(5).The first sentence “.the importance of understanding the language of a country cannot beunderestimated“ m
14、ost probably means_ A. Understanding of the language of a country is extremely important B. Understanding of the language of a country is less important C. Not enough importance is attached to the understanding of the language of a country D. Enough importance is attached to the understanding of the
15、 language of a country(分数:2.00)A.B.C.D.四、B16-20/B(总题数:1,分数:10.00)The rise of multinational corporations (跨国公司), global marketing, new communicationstechnologies, and shrinking cultural differences have led to an unparalleled increase in globalpublic relations or PR.Surprisingly, since modern PR was
16、largely an American invention, the U.S. leadership inpublic relations is being threatened by PR efforts in other countries. Ten years ago, for example,the worlds top five public relations agencies were American-owned. In 1991, only one was. TheBritish in particular are becoming more sophisticated an
17、d creative. A recent survey found that morethan half of all British companies include PR as part of their corporate (公司的) planningactivities, compared to about one-third of U.S companies. It may not be long before Londonreplaces New York as the capital of PR.Why is America lagging behind in the glob
18、al PR race? First, Americans as a whole tend tobe fairly provincial and take more of an interest in local affairs. Knowledge of world geography, forexample, has never been strong in this country. Secondly, Americans lag behind their Europeanand Asian counterparts (相对对应的人) in knowing a second languag
19、e. Less than 5 percent ofBurson-Marshalls U.S employees know two languages. Ogilvy and Mather has about the samepercentage. Conversely, some European firms have half or more of their employees fluent in asecond language. Finally, people involved in PR abroad tend to keep a closer eye on internationa
20、laffairs. In the financial PR area, for instance, most Americans read the Wall Street Journal.Overseas, their counterparts read the Journal as well as the Financial Times of London and TheEconomist, publications not often read in this country.Perhaps the PR industry might take a lesson from Ted Turn
21、er of CNN (Cable NewsNetwork) . Turner recently announced that the word “foreign“ would no longer be used on CNNnews broadcasts. According to Turner, global communications have made the nations of the worldso interdependent that there is no longer any such thing as foreign.(分数:10.00)(1).According to
22、 the passage, U.S leadership in public relations is being threatenedbecause_ A. an unparalleled increase in the number of public relations companies B. shrinking cultural differences and new communications technologies C. the decreasing number of multinational corporations in the U.S. D. increased e
23、fforts of other countries in public relations(分数:2.00)A.B.C.D.(2).London could soon replace New York as the center of PR because_ A. British companies are more ambitious than U.S companies B. British companies place more importance on PR than U.S companies C. British companies are heavily involved i
24、n planning activities D. four of the world s top public relations agencies are British-owned(分数:2.00)A.B.C.D.(3).The word “provincial“ (Line 2, Para. 3) most probably means“_“ A. limited in outlook B. like people from the provinces C. rigid in thinking D. interested in world financial affairs(分数:2.0
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- 考研 试卷 工程硕士 GCT 英语 143 答案 解析 DOC
