1、BEC商务英语（高级）口语模拟试卷 50及答案与解析 一、 SECTION 2 MINI PRESENTATIONS (ABOUT 6 MIN) In this part of the test you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about 1 minute. You have 1 minute to prepare your ideas. 1 In this par
2、t of the test, you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about one minute. You have one minute to prepare your ideas. A Product package: the importance of packaging products appropriately B Staff management: ho
3、w to achieve and maintain high motivation among workforce C Development objectives: hour to set objectives for the company 二、 SECTION 3 DISCUSSION (ABOUT 5 MIN) In this part of the test you are given a discussion topic. You have 30 seconds to look at the prompt card, an example of which is below, an
4、d then about 3 minutes to discuss the topic with your partner. After that examiner will ask you more questions related to the topic. 2 In this part of the test, you are given a discussion topic. You have 30 seconds to look at the task prompt, an example of which is below, and then about three minute
5、s to discuss the topic with your partner. After that, the examiner will ask you more questions related to the topic. For two candidates. Customer Involvement Your company has decided to try to increase customer involvement in the range and quality of its products. You have been asked to consider how
6、 this could be done. Discuss, and decide together: how customers opinion of products can be obtained most effectively what use a company should make of information provided by customers. For three candidates Employee of the Year Award Your company has decided to introduce an Employee of the Year Awa
7、rd. You have been given the task of organising this scheme. Discuss, and decide together: what criteria should be used to select the winner which people inside and outside the company should be asked to help choose the winner what kinds of rev/ards would be most suitable for the winner. BEC商务英语（高级）口
8、语模拟试卷 50答案与解析 一、 SECTION 2 MINI PRESENTATIONS (ABOUT 6 MIN) In this part of the test you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about 1 minute. You have 1 minute to prepare your ideas. 1 【正确答案】 A. Product packag
9、e: the importance of packaging products appropriately In recent times, numerous factors have made packaging an important marketing tool. Increased competition and clutter on retail store shelves means that packages now must perform many sales tasks from attracting attention, to describing the produc
10、t, to making the sale. Companies are realizing the power of good packaging to create instant consumer recognition of the company or brand. B. Staff management: how to achieve and maintain high motivation among workforce Employees tend to be more satisfied with their jobs if they are provided (1) com
11、pensation that is aligned with their performance, (2) job security, (3) a flexible work schedule, and (4) employee involvement programs. Firms should offer job security, compensation that is tied to employee performance, more flexible work schedules, and more employee involvement programs. To the ex
12、tent that job satisfaction can motivate employees to improve their performance, firms may be able to a higher production level by providing greater job satisfaction. C. Development Objectives: how to set objectives for the company SMART illustrates the 5 characteristics of an efficient objectives it
13、 stands for Specific Measurable Attainable Relevant Timely. 1. Be SPECIFIC! When it comes of business planning, “specific“ illustrates a situation that is easily identified and understood. It is usually linked to some mathematical determinant that imprints a specific character to a given action: mos
14、t common determinants are numbers, ratios and fractions, percentages, frequencies. In this case, being “specific“ means being “precise“. 2. Be MEASURABLE! When we say that an objective, a goal, must be measurable, we mean there is a stringent need to have the possibility to measure, to track the act
15、ion(s) associated with the given objective. 3. Be ATTAINABLE! It is understood that each leader will want his/her company / unit to give outstanding performances) this is the spirit of competition and such thinking is much needed. However, when setting objectives, one should deeply analyze first the
16、 factors determining the success or failure of these objectives. 4. Be RELEVANT! The quality of an objective to be “relevant“ refers to setting appropriate objectives for a given individual or team: you need to think if they can truly do something about it or is it irrelevant for the job they perfor
17、m. 5. Be TIMELY! Any usable and performable objective must have a clear timetable of when it should start and/or when it should end. Without having a timeframe specified, it is practically impossible to say if the objective is met or not. 二、 SECTION 3 DISCUSSION (ABOUT 5 MIN) In this part of the tes
18、t you are given a discussion topic. You have 30 seconds to look at the prompt card, an example of which is below, and then about 3 minutes to discuss the topic with your partner. After that examiner will ask you more questions related to the topic. 2 【正确答案】 For Two Candidates Customer Involvement ho
19、w customers opinion of products can be obtained most effectively To set up a specific channel for customers to pose up their suggestions, for example, email address or telephone) to set up a customer team, to evaluate their suggestions and recommendations, and put it into use. what use a company sho
20、uld make of information provided by customers Its better to evaluate the feasibility of suggestions and information provided by customers. If it is feasible, it could be put into use in a small scale for experiment. If it is successful, then it could be used in a large scale. For Three Candidates Em
21、ployee of the Year Award what criteria should be used to select the winner Professional skills, improvement in ones position, and relations among staff could be criteria for the award. which people inside and outside the company should be asked to help choose the winner Its better to invite managers from all levels within the company, as well as customer representatives, for it will make them feel involved in the company. what kinds of rewards would be most suitable for the winner One-week holiday with family sponsored by company, and two-month training opportunity could be best.
