1、BEC商务英语（高级）口语模拟试卷 38及答案与解析 一、 SECTION 2 MINI PRESENTATIONS (ABOUT 6 MIN) In this part of the test you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about 1 minute. You have 1 minute to prepare your ideas. 1 Task Sheet:
2、 A: Board Meeting: how to prepare a board meeting B: Company Annual Report: what to be included in this kind of report C: Transportation: the factors involved in choosing a specific means for transporting products 二、 SECTION 3 DISCUSSION (ABOUT 5 MIN) In this part of the test you are given a discuss
3、ion topic. You have 30 seconds to look at the prompt card, an example of which is below, and then about 3 minutes to discuss the topic with your partner. After that examiner will ask you more questions related to the topic. 2 In this part of the test, you are given a discussion topic. You have 30 se
4、conds to look at the task prompt, an example of which is below, and then about three minutes to discuss the topic with your partner. After that, the examiner will ask more questions related to the topic. For two candidates Developing internal communication strategy The company you work for is consid
5、ering developing sound internal communication strategy to strengthen the effective communication among staff. As the director of human resource department, you have been asked to hand in a proposal. Discuss and decide together: what is the importance of a sound internal communication strategy for a
6、company what factors should be considered in developing a sound communication strategy. For three candidates Developing internal communication strategy The company you work for is considering developing sound internal communication strategy to strengthen the effective communication among staff. As t
7、he director of human resource department, you have been asked to hand in a proposal. Discuss and decide together: what is the importance of a sound internal communication strategy for a company what factors should be considered in developing a sound communication strategy list some benefits of effec
8、tive internal communication. BEC商务英语（高级）口语模拟试卷 38答案与解析 一、 SECTION 2 MINI PRESENTATIONS (ABOUT 6 MIN) In this part of the test you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about 1 minute. You have 1 minute to prepa
9、re your ideas. 1 【正确答案】 Task Sheet: A: Board Meeting: how to prepare a board meeting Suggested Ideas : ? First, it is important to decide on a date for the meeting as all board members are busy and have different work schedules. So finding a date on which every member can be available is very import
10、ant. ? Secondly, it is important to find an appropriate venue for holding the meeting. As there are independent directors who may live and work in different cities, it is important to find a venue to which all members of the board have easy access. ? Thirdly, it is important to work out an agenda fo
11、r the board meeting. The agenda may include the following : what is going to be done at the meeting, e. g. to decide on the annual budget; to appoint members of the management team ; to discuss possibilities for mergers or acquisitions; to decide on whether to have IPO (Initial Public Offering) for
12、the company; etc., who are the keynote speakers at the meeting, what are they going to talk about. ? Fourthly, it is important to prepare a notice for the meeting stating the time and venue for the meeting and send each board member a copy of the notice together with a copy of the agenda. ? Finally,
13、 it is also important to prepare all materials to be handed out at the meeting: e. g. copies of financial statements or reports, resumes of candidates for the management team, information of target companies for mergers or acquisitions, etc. B: Company Annual Report: what to be included in this kind
14、 of report Suggested Ideas : A company annual report usually includes information related to the following: ? Company structure: whether there have been any changes in the company in the past year, such changes may be related to internal departments, subsidiary companies, mergers, acquisitions. ? Bo
15、ard of directors / management team: whether there have been any changes in the board or in the team, such changes may be related to any nominations of new directors or managers, replacements and/or promotions of the exiting board directors or management team members. ? Financial management: informat
16、ion related to new investment, working capital, annual incomes and profits, costs and expenses, etc. ? HR management: information related to recruitment of new staff, promotion of existing staff, training programs, and any changes in staff welfare policies, etc. ? Sales and marketing: information re
17、lated to increase and decrease in sales or market share, development in customer/client relations ? Research and development: information related to research on how to improve existing products/services and development of new products/services C: Transportation: the factors involved in choosing a sp
18、ecific means for transporting products Suggested Ideas: These factors may include the following: ? Speed: how fast it is required to transport products. The fastest way of course is to transport products by air. However, there are some disadvantages in transportation by air: cost: it is the most exp
19、ensive, compared with other means of transportation, size: it has restrictions on the size of products to be transported, it cannot transport oversized products, quantity: it also has restrictions on the quantity of products to be transported. ? Cost: what is the cheapest way to transport products.
20、The cheapest way of course is to transport products by sea. However, there are disadvantages too: speed: it is usually much slower than transportation by air or by rail or by highway, access: it can only reach places along coasts and cannot reach in-land places directly as it requires connections wi
21、th either transportation by rail or by highway for such places. ? Size/quantity: for transportation of over-sized products or large quantities of products, it is better to choose transportation by sea or by rail. ? Convenience: the most convenient way for transporting goods is by truck, as this way
22、of transportation can offer door to door service. However, it is limited to transportation within a certain distance. It will be difficult for example to transport products from one continent to another by truck. 二、 SECTION 3 DISCUSSION (ABOUT 5 MIN) In this part of the test you are given a discussi
23、on topic. You have 30 seconds to look at the prompt card, an example of which is below, and then about 3 minutes to discuss the topic with your partner. After that examiner will ask you more questions related to the topic. 2 【正确答案】 A: Our company is currently thinking of developing sound internal co
24、mmunication strategies What do you think of it? B: Well I think it is of urgent need to develop sound internal communication strategies for our company now. As a matter of fact, it is the most neglected areas of strategic planning. Our company has confronted with some questions now and it is high ti
25、me to settle them. A: I totally agree with you. An integrated internal communication strategy provides a focused plan for communicating the companys mission, vision, values, goals and why they matter to employees. In your opinion, what factors should be considered in developing a sound communication
26、 strategy? B: Well, I think when developing the internal communication strategy, it is essential to align with and support the business objectives and external communication strategies. The following issues should be considered when developing the strategy: is there an existing communication process
27、? If yes, how can the new process be integrated with or replace the old one? Who needs to regularly communicate information in the company? What internal communication tools or media are readily available? How will each medium be used? And etc. A: Wow, you speak really like an expert in that field.
28、I think one of the best ways to evaluate the success and effectiveness of the communication strategy is by linking the internal communication activities with project result and income-generating opportunities for the business. So please show me some benefits of an effective internal communication strategy. B: There are plenty, of course. For example, on the part of staff, it encourages a sense of identification with the goals, mission and procedures of the organisation, which can result in a sense of “making a difference“ . A: Yeah, I cant agree with you more.
