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    剑桥商务英语中级-34 (1)及答案解析.doc

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    剑桥商务英语中级-34 (1)及答案解析.doc

    1、剑桥商务英语中级-34 (1)及答案解析(总分:100.00,做题时间:90 分钟)一、BREADING/B(总题数:1,分数:7.00)BPART ONE/B Look at the statements below and the details of conference centres. Which conference centre (A, B, C or D) does each statement (1-7) refer to? For each statement (1-7), mark one letter (A, B, C, or D) on your Answer She

    2、et. You will need to use some of these letters more than once.BA/BSherwood House is only a stones throw away from the city centre and yet provides a stress- free and relaxing atmosphere for your business meetings. We have six meeting rooms, each with full conference facilities. Our reception desk is

    3、 staffed around the clock, ready to deal with any calls; our highly experienced catering staff are responsible for an exciting variety of menus at affordable prices.BB/BThe Manor Hotel is committed to giving you the perfect conference environment. As part of an extensive investment programme, all ou

    4、r meeting rooms have been upgraded to include the most up-to-date facilities. Our wide range of rooms will meet every possible need one-to- one interviews, seminars, product launches, major presentations etc. We also guarantee to return your fee, should you be disappointed with our service.BC/BBroom

    5、field Hall, a magnificent country house set in 80 acres of peaceful parkland, has been completely refurbished in order to re-create the elegance and comfort of times gone by. We have extensive conference facilities and specialist staff, dedicated to the success of your business event. We also offer

    6、special deals on accommodation for large delegations.BD/BThe Carlton Hotel, conveniently situated just minutes from the motorway, is the ideal venue for your conference. Not only do we offer superb hospitality, but our fully equipped business centre provides a complete typing and copying service, in

    7、cluded in the conference fee. The restaurant also enjoys an excellent reputation, offering everything from a midday sandwich to a formal dinner.(分数:7.00)(1).This conference centre is well known for the quality of its food.(分数:1.00)填空项 1:_(2).Discounts are available for some clients.(分数:1.00)填空项 1:_(

    8、3).There is someone on duty here at all times.(分数:1.00)填空项 1:_(4).The very latest conference equipment is available here.(分数:1.00)填空项 1:_(5).This conference centre now has a traditional atmosphere.(分数:1.00)填空项 1:_(6).Secretarial support is available at no extra charge.(分数:1.00)填空项 1:_(7).The centre

    9、is willing to give a refund if a client is not completely satisfied.(分数:1.00)填空项 1:_二、BPART TWO/B(总题数:1,分数:5.00) Read the article below about the financial risks. Choose the best sentence from the list A-G to fill each of the gaps. For each gap (8-12), mark one letter (A-G) on your Answer Sheet. Do

    10、not use any letter more than once.Several types of financial risks are encountered in international marketing. The major problems include commercial, political and foreign exchange risks.Commercial risks are handled essentially as normal credit risks encountered in everyday business. They include so

    11、lvency, default, or refusal to pay bills. The major risk,U (8) /Uwhich can only be dealt with through consistently effective management and marketing. One unique risk encountered by the international marketer involves financial adjustments. Such risk is encountered when a controversy arises about th

    12、e quality of goods delivered, a dispute over contract terms, orU (9) /UOne company, for example, shipped several hundred tons of dehydrated potatoes to a distributor in Germany. The distributor tested the shipment and declared it to be below acceptable taste and texture standards. The alternatives f

    13、or the exporter were reducing the price, reselling the potatoes, or shipping them home again, each involving considerable cost.Political risk relates to the problems of war or revolution, currency inconvertibility, expropriation or expulsion, and restriction or cancellation of import licenses. Polit

    14、ical risk is an environmental concern for all businesses. Management information systems and effective decision-making processes are the best defenses against political risks. As many companies have discovered sometimes there is no way to avoid political risk,U (10) /U.Exchange-rate fluctuations ine

    15、vitably cause problems, but for many years, most firms could take protective action to minimize their unfavourable effects. Floating exchange rates of the worlds major currencies have forced all marketersU (11) /U. International Business Machine Corporation, for example, reported that exchange losse

    16、s resulted in a dramatic 21.6 percent drop in their earnings in the third quarter of 1981.U (12) /Udevaluations of major currencies were infrequent and usually could be anticipated, but exchange rate fluctuations in the float system are daily affairs.ABefore rates were permitted to floatBcommercial,

    17、 political and foreign exchange risks.Cso marketers must be prepared to assume them or give up doing business in a particular marketDCorporation can take some measure to avoid financial risks.Ehowever, is competitionFany other disagreement over which payment is withheldGto be especially aware of exc

    18、hange-rate fluctuations and the need to compensate for them in their financial planning(分数:5.00)(1).(分数:1.00)填空项 1:_填空项 1:_填空项 1:_填空项 1:_填空项 1:_三、BPART THREE/B(总题数:1,分数:6.00) Read the article below about family businesses and the questions. For each question (13-18), mark one letter (A, B, C, or D)

    19、on your Answer Sheet.BFAMILY BUSINESSES/BA great many people maybe at some stage in their lives consider setting up a business with their family members. The idea may seem very attractive, but the reality of working with someone close to you can often cause unforeseen problems. 80% of family-run bus

    20、inesses think that when times get tough, love, romance or family bonds will see them through. But the fact is that although 70% of businesses are family-run, only 40% of these companies survive to the second generation.Why do so many family businesses fail? While money has traditionally been thought

    21、 to be the root of all difficulties, the major problem is much more clear. In businesses which dont have family ties or relationships, people find it easier to communicate and to say what is on their mind. In contrast, with family businesses, people often make the mistake of thinking they know what

    22、views other family members have without actually discussing with them.There is one strategy which should be used in all family businesses to protect potential problems. As time goes by, one partner may lose interest or not work as effectively as they are expected to. If each partners responsibilitie

    23、s are identified from the start so that they know exactly what is required of them, difficulties are less likely to arise as the business develops. It is also recommended to ask yourselves a few “what if“ questions before starting a family business. For example, what if one of the partners brought a

    24、 friend into the family business and others didnt like this person? What would you do? To avoid this kind of problem, you should talk it over amongst yourselves. This sort of research can make you aware of both your own attitudes and the attitudes of the other members of the family before problems a

    25、ctually occur.Contracts are another potential problems. Too many family businesses are run on the most informal terms. People often think it is unfriendly to ask a relative to sign a contract outlining the terms of a business venture. But you should treat the family business like any other business

    26、and be professional to draw up a contract. Whether the business is profitable or not, it is supposed who owns the shares must be clearly defined and written into a formal contract. It must also be clear who is running the company. Some family businesses take a vote on every decision. Perhaps this ex

    27、ercise in democracy should be applauded, but it created so many complications that in the end the business failed. Even a small committee can sometimes be too large. In matters affecting the entire company. only one of you should be the decision-maker. He or she doesnt have to be the largest shareho

    28、lder, but should be the one best able to lead the business.Another type of problem arises when a relative decides to join an already established business. In these cases, you should do everything you can to avoid favourism. It is important to avoid putting him straight into any kind of managerial po

    29、sition. Instead, encourage him to learn not only the company but the people who make it work by working on the shop floor on the assembly line. They have to prove to be a valuable asset not to the family but to the business.(分数:6.00)(1).Why do many people find it appealing to start a family business

    30、?(分数:1.00)A.Because there would be abundant capital for operation.B.Because family bonds are helpful in overcoming difficulties.C.Because they hope to survive for generations.D.Because they can make profits without unforeseen problems.(2).According to the passage, why did so many family-run business

    31、es fail?(分数:1.00)A.Because they are frequently facing financial problems.B.Because the family members in these companies do not trust each other.C.Because there are often communicative problems within family members.D.Because they do not focus on family ties.(3).Which of the following can help avoid

    32、 potential problems in family businesses?(分数:1.00)A.Dont bring friends into your business.B.Clarify each family members responsibility.C.Ask your friends what you should do during tough times.D.Persuade others to like the person you introduce.(4).Why do people seldom sign contracts with relatives?(分

    33、数:1.00)A.They wholly trust each other.B.Because they prefer casual relationship.C.There are potential dangers with contracts.D.It is believed to hurt the feeling of relatives.(5).Why may a democracy on every decision cause problems?(分数:1.00)A.It creates few opportunities for employees.B.It is contro

    34、lled within the family.C.Small committees have to be set up.D.Sometimes there are too many people involved in decision making.(6).What should be done when a relative decides to join?(分数:1.00)A.Try not to be partial.B.Help him to gain popularity among employees.C.Never promote him to a higher positio

    35、n.D.Encourage him to find proof for his knowledge.四、BPART FOUR/B(总题数:1,分数:15.00) Read the article below about an Italian car company. Choose the best word to fill each gap from A, B, C or D. For each question (19-33), mark one letter (A, B, C or D) on your Answer SheetGianni Agnelli, Chairman of Fia

    36、t, Italys largest private industrial corporation, is known in Italy as the lawyer, because he trained in law at Turin University. Though A he has never practiced, his training may be useful. On April 17th Mr. Agnelli admitted to a group of Italian industrialists in VeniceU (19) /UFiat had beenU (20)

    37、 /Uin some corruptions in Italy. On April 21st, Fiats lawyers and Cesare Romiti, its managing director, met Milan magistrates toU (21) /Uthe firms involvement in bribery to win business from state-owned companies.Fiat is not theU (22) /UItalian company caught up in Italys increasing political corrup

    38、tion scandal. According to the latest figure, some 200 businessmen and politicians were sitting in prisonU (23) /Ua result of judicial inquiries into kickbacks paid to politicians by firms. Hundreds more are stillU (24) /Uinfluence of Fiat,U (25) /Usales are equal to 4% of Italys home product, the s

    39、candal at the company hasU (26) /Uthe industrial establishment.Though neither Mr. AgnelliU (27) /UMr. Romiti has beenU (28) /Uof wrong doing, several other senior Fiat managers have allegedly been involved in paying kickbacks to win state-owned contracts.U (29) /Uarrested include Francesco Mattiol,

    40、Fiats finance director, and Antonio Moscon, theU (30) /Uhead of its Toro insurance branch.U (31) /Umen have beenU (32) /Uabout their previous roles on the board of Cogefar-Impresit, Fiats construction subsidiary. Last May, Enzo Papi admitted paying a 1.5 million-dollar bribe for a contractU (33) /Ut

    41、o Milans underground.(分数:15.00)A.whatB.thatC.whenD.ifA.involvedB.connectedC.relatedD.doneA.talkB.sayC.speakD.discussA.oneB.singleC.worstD.onlyA.asB.forC.speakD.afterA.inB.underC.atD.onA.whoB.whichC.whoseD.itsA.rockedB.ruinedC.damagedD.destroyedA.orB.alsoC.andD.norA.accusedB.chargedC.criticizedD.blam

    42、edA.WhoB.ThoseC.WhichD.WhoseA.oldB.formerC.lateD.lastA.EitherB.AllC.EveryD.BothA.solvedB.answeredC.questionedD.repliedA.contractedB.relatedC.connectedD.communicated五、BPART FIVE/B(总题数:1,分数:12.00) Read the text below about opinions on ethics and mission statements. In most of the lines (34-45) there i

    43、s one extra word. It is either grammatically incorrect or does not fit in with the meaning of the text. Some lines, however, are correct. If a line is correct, write CORRECT on your Answer Sheet. If there is an extra word in the line, write the extra word in CAPITAL LETTERS on your Answer Sheet.BEth

    44、ics and Mission Statements/BAs business emerged from the profit-oriented 1980s, values and socialresponsibilities were being emphasized on in corporate mission statements.34Because greed was out, and ethics were in. Businesses and their employees35became actively engaged in less activities that cont

    45、ributed to their communities.36To spell out their goals, companies were increasingly developed codes of ethics.37Mission statements that were written because they required consensus and38commitment. Not everyone who, however, agreed with the trend toward the39strong social stances of some public cor

    46、porations. Respected economist Milton40Friedman contended, “Many few trends could so thoroughly undermine the very41foundation of our free society as the acceptance by corporate officials of a social42responsibility other than to make as much more money for their stockholders as43possible. “ The CEO

    47、 of Levi Strauss our highly experienced catering staff are responsible for an exciting variety of menus at affordable prices.BB/BThe Manor Hotel is committed to giving you the perfect conference environment. As part of an extensive investment programme, all our meeting rooms have been upgraded to in

    48、clude the most up-to-date facilities. Our wide range of rooms will meet every possible need one-to- one interviews, seminars, product launches, major presentations etc. We also guarantee to return your fee, should you be disappointed with our service.BC/BBroomfield Hall, a magnificent country house set in 80 acres of peaceful parkland, has been completely refurbished in or


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