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    Shopping及答案解析.doc

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    Shopping及答案解析.doc

    1、Shopping及答案解析(总分:110.00,做题时间:90 分钟)一、BSection Liste(总题数:2,分数:10.00)BPart A/BI You will hear 10 short dialogues. For each dialogue, there is one question and four possible answers. Choose the correct answer A.,B. ,C. or D. , and mark it in your test booklet. You will have 15 seconds to answer the que

    2、stion and you will hear each dialogue ONLY ONCE.Now look at question 1./I(分数:5.00)(1).What does the man mean?(分数:1.00)A.Hell ask Steven when he talks to him.B.He wants to make sure the weather is clear.C.He isnt sure how many people will go.D.He doesnt know if there is single room.(2).What did the m

    3、an advise the woman to do?(分数:1.00)A.Not to worry about her umbrella.B.Clean up her room.C.Get her umbrella back before noon.D.Not to wait for him after lunch time.(3).What are these people complaining about?(分数:1.00)A.The noise in the room.B.The heat inside.C.The long working hours.D.The crowded ro

    4、om.(4).What does the woman suggest?(分数:1.00)A.Exercising just after getting up.B.Eating something good for breakfast.C.Buying the next larger size.D.Not exercising so many times a day.(5).What does the woman mean?(分数:1.00)A.She wants to study again tomorrow.B.She is unhappy to work so long.C.She con

    5、siders half a days work is a days work.D.She is willing to stop working.(分数:5.00)(1).What does the man say about the seminar?(分数:1.00)A.It will end at 3:30.B.It will end before 3:30.C.It will last longer than scheduled.D.It will last three hours.(2).What did the man ask the woman to do?(分数:1.00)A.Wa

    6、it a minute for the Mayor.B.Give note to the Mayor.C.Write a note to the Mayor.D.Write a notice for the Mayor.(3).Why hasnt Sam changed his apartment yet?(分数:1.00)A.Hes spent all his money.B.After all he prefers his old one.C.He hasnt, found one large enough.D.He hasnt found a suitable one.(4).What

    7、did the man tell the woman to do?(分数:1.00)A.Bring some food to the table.B.Help herself to some food.C.Go ahead and use the phone.D.Bring the phone over to the table.(5).What can be concluded about the woman?(分数:1.00)A.She has no desire to teach.B.She will graduate after the man does.C.She likes all

    8、 her teachers equally.D.She has no idea where graduation will be held.二、BPart B/B(总题数:4,分数:15.00)I Questions 11-15 are based on the talk youve just heard./I(分数:5.00)(1).Where do you think this dialogue takes place?(分数:1.00)A.At the station.B.At the coach station.C.At the travel agency.D.At a library

    9、(2).What does the woman want to see?(分数:1.00)A.Theatres in London.B.Theatres and pubs in Britain.C.Theatres and cathedrals in Britain.D.Cathedrals and pubs in London.(3).What is true of the prices of the trip?(分数:1.00)A.Trip by coach is as expensive as that by train.B.Trip by coach is cheaper than t

    10、hat by train.C.Trip by coach is more expensive than that by train.D.Trip by coach is as cheap as that by train.(4).Where will the woman go for her holiday?(分数:1.00)A.England.B.Wales.C.Scotland.D.Either A or B(5).What kind of trip do you think will the woman choose?(分数:1.00)A.Trip by coach.B.Trip by

    11、train.C.Neither A nor BD.Either A or BI Questions 16-20 are based on the talk youve just heard./I(分数:5.00)(1).Why did the woman talk to the professor?(分数:1.00)A.She wants him to recommend books.B.She wants to apply to graduate schools.C.She wants to take an advanced course.D.She wants him to give he

    12、r a good grade.(2).Which academic .year is the woman in?(分数:1.00)A.She is a junior.B.She is a senior.C.She is a graduate student.D.She is a teaching assistant.(3).What is the professors first reply to the womans request?(分数:1.00)A.He doesnt intend to offer the course.B.He doesnt think the course wil

    13、l interest her.C.He never accepts undergraduates in his course.D.He thinks the course will be too difficult for her.(4).What does/he woman say to persuade the professor to help her?(分数:1.00)A.She is unusually well prepared.B.She wants to take an easy course.C.She needs additional credits in the subj

    14、ect.D.She wants to read a book in this field.(5).What does the woman say about the geology course she had already taken?(分数:1.00)A.She had a hard time keeping up.B.She found it much too easy.C.She didnt think she was qualified.D.She wasnt satisfied with her grade.I Questions 21-23 are based on the t

    15、alk youve just heard./I(分数:3.00)(1).Who are talking in this dialogue?(分数:1.00)A.A student and a professor.B.A physicist and a biologist.C.Two students.D.Two professors.(2).What is the name of the course the man and woman are discussing?(分数:1.00)A.Physical chemistry.B.Life experience.C.Introduction t

    16、o Science.D.Biology.(3).What is the man interested in?(分数:1.00)A.Physics.B.Mathematics.C.Chemistry.D.Biology.I Questions 24-25 are based on the talk youve just heard./I(分数:2.00)(1).When would this talk most likely be given?(分数:1.00)A.During registration.B.On the first day of class.C.At mid-semester.

    17、D.During the final week.(2).What relationship does the speaker probably have with the students in the class?(分数:1.00)A.He leads their small group discussions.B.He advises them individually.C.He teaches them laboratory classes.D.He meets with them for large group lectures.三、BSection Use o(总题数:1,分数:20

    18、.00)Shopping habits in the United States have changed greatly in the last quarter of the 20th century. U(26) /Uin the 1900s most American towns and cities had a Main Street. Main Street was always in the heart of a town. This street was U(27) /U on both sides with manyU (28) /Ubusinesses. Here, shop

    19、pers walked into stores to look at all sorts of merchandise: clothing, furniture, hardware, groceries. U(29) /U, some shops offered U(30) /U. These shops included drugstores, restaurants, shoe-repair stores, and barber or hairdressing shops, U(31) /Uin the 1950s, a change began to U(32) /U. Too many

    20、 automobiles had crowded into Main StreetU (33) /U too few parking places were U(34) /Ushoppers. Because the streets were crowded, merchants began to look with interest at the open spaces U(35) /Uthe city limits. Open space is what their car-driving customers needed. And open space is what they gotU

    21、 (36) /Uthe first shopping center was built. Shopping centers, or rather malls, U(37) /Uas a collection of small new stores U(38) /Ucrowded city centers. U(39) /Uby hundreds of free parking space, customers were drawn away from U(40) /Uareas to outlying malls. And the growing U(41) /U of shopping ce

    22、nters led U(42) /Uto the building of bigger and better-stocked stores. U(43) /Uthe late 1970s, many shopping malls had almost developed into small cities themselves. In addition to providing the U(44) /U of one-stop shopping, malls were transformed into landscaped parks, U(45) /U benches, fountains,

    23、 and out door entertainment.(分数:20.00)A.As early asB.EarlyC.Early asD.EarlierA.builtB.designedC.intendedD.linedA.variedB.variousC.sortedD.mixed-upA.Apart fromB.HoweverC.In additionD.As wellA.medical careB.foodC.cosmeticsD.servicesA.SuddenlyB.AbruptlyC.ContrarilyD.ButA.be taking placeB.take placeC.be

    24、 taken placeD.have taken placeA.whileB.yetC.thoughD.and thenA.available forB.available toC.used byD.ready forA.overB.fromC.out ofD.outsideA.whenB.whileC.sinceD.thenA.startedB.foundedC.set upD.organizedA.out ofB.away fromC.next toD.nearA.AttractedB.SurprisedC.DelightedD.EnjoyedA.innerB.centralC.shopp

    25、ingD.downtownA.distinctionB.fameC.popularityD.likingA.onB.in turnC.by turnsD.furtherA.ByB.DuringC.InD.TowardsA.cheapnessB.readinessC.convenienceD.handinessA.because ofB.andC.withD.provided四、BSection Readi(总题数:3,分数:30.00)BText 1/BThe free enterprise has produced a technology capable of providing the

    26、American consumer with the largest and most varied marketplace in the world. Technological advances, however, have come hand-in-hand with impersonal mass marketing of goods and services. Along with progress, too, have come some instances of manipulative advertising practices and a great increase in

    27、products whose reliability, safety and quality are difficult to evaluate.Todays consumers buy, enjoy, use and discard more types of goods than could possibly have been imagined even a few years ago. Yet too often consumers have no idea of the materials that have gone into the manufacturers finished

    28、product or their own motivation in selecting one product over another.Easy credit and forceful techniques of modern marketing persuade many consumers to buy what they cannot afford. The consequent overburdening of family budgets is a problem for consumers at all economic levels. It is not unusual fo

    29、r families to allocate 20 percent or more of their income to debt repayments without understanding the effect this allocation has upon other choices. Some families have such tight budgets that an illness, a period of unemployment, or some other crisis finds them without adequate reserves.In addition

    30、 to the growing complexity of the market, consumers arc sometimes faced with unfair and deceptive practices. Although there are laws designed to protect the consumers, there is not a sufficient number a law enforcers to cover all the abuses of the marketplace.An adult in todays society should be kno

    31、wledgeable in the use of credit. He should understand what is involved in purchasing a house, and the many pitfalls to be avoided when entering into financial agreements. He should know enough about advertising and selling techniques to enable him to discern the honest from the deceptive. He should

    32、be knowledgeable about consumer protection laws so that he can demand his rights. When he needs help, he should know the private and public sources to which he can turn for assistance.(分数:10.00)(1).This passage is concerned mostly with _.(分数:2.00)A.the free enterprise system in AmericaB.the difficul

    33、ty of living on a fixed incomeC.innovative techniques in food processingD.the advances of advertising techniques(2).The author implies that _.(分数:2.00)A.products are more expensive in the U. S. than anywhere elseB.credit cards are often used illegallyC.products very often do not perform as advertise

    34、dD.more Americans like to buy what they cannot afford(3).Consumers often do not know _.(分数:2.00)A.the brand names of products they buy regularlyB.why they purchase certain productsC.the current interest rates on savings accountsD.where to buy cheaper things(4).The author points out that some familie

    35、s _.(分数:2.00)A.are unprepared for financial emergenciesB.forget to claim interest charges on their income tax formsC.spend more money on food than they would like toD.purchase a house without knowing its true value(5).The author warns the reader to be cautious when _.(分数:2.00)A.buying items on saleB

    36、.buying items on creditC.buying items at discountD.buying items advertised in newspapersBText 2/BIn targeting consumers what Pepsi calls the “Power of One“ makes perfect sense: its all about making sure. that everybody who buys a salty bag of Tostitos or Lays potato chips has to think twice before p

    37、assing up that thirst quenching bottle of Pepsi or Mountain Dew across the aisle.In the back offices of supermarkets and discount stores, Pepsi is waging another kind of war, Upitching/U itself not just as a supplier but also as a partner in a highly competitive business. Coined. Pepsi, Frito Lay an

    38、d Tropicana account for 11 billion in retail sales at supermarkets - hefty numbers that Coke cant match. “We represent up to 13% of their profits,“ says PepsiCos new senior vice president for sales and marketing, AI Carey. Last month Carey accompanied Enrico and the presidents of Pepsi, Prito and Tr

    39、opicana on a historic first joint call on a major retailer to remind the customer of those figures.For Enrico, the reengineering of PepsiCo could be the crowning achievement of a career filled with magic acts. The 54-year-old chairman started as an associate product manager for Frito Lay and became

    40、president of Pepsi Cola at 39. In the 1980s he became famous as the cola warrior who beat Coke and bragged about it. As its president in the 1990s, he rejuvenated Frito Lay. Then he turned around the restaurant division before deciding it was too expensive to keep. “Nobody can bull Roger, because he

    41、 knows every one of our businesses clearly“, says Indra Nooyi, the companys chief strategist. Enrico has spent a long time picking these businesses apart and relearning them, in order to completely reshape them.What Enrico discovered was that forging a new PepsiCo meant changing a corporate oulture

    42、that was in love with itself. Pepsi has always attracted some of Americas hottest executive talent, and it let these managers run their businesses. UIn a world where scale matters, such freedom has a price./U “Frankly, we had a long-standing culture of autonomous business units,“ says Frito Lay chie

    43、f executive officer Steve Reinemund. So while managers were ricocheting off each other in search of their next promotion, or chasing new restaurant chains or joint ventures in far flung parts of the world, Coke stuck with the game it knew, steadily increasing the stakes along the way with billions o

    44、f dollars of investment in soft drinks, nothing else. “The bet had been made, and we didnt raise or call it.“ says Enrico. “We didnt even play.“(分数:10.00)(1).According to the first paragraph of the passage, we can infer that _.(分数:2.00)A.fire breaks out often in potato chipsB.salty food encourages t

    45、he sale of colaC.it is not easy to make a purchase before thinking carefullyD.being thirsty is the only reason for buying cola(2).In the first sentence of the second paragraph, the word “pitch“ means _.(分数:2.00)A.to make a decisionB.to take a positionC.to draw a conclusionD.to start a new phase(3).I

    46、n the last paragraph, the author uses the sentence “In a world where scale matters, such freedom has a price“ to means that _.(分数:2.00)A.the PepsiCo must be centralized in managementB.many small companies cant compete with a large companyC.autonomous business may result in good profitsD.the managers

    47、 are not good enough(4).The authors attitude towards Enricos strategies is one of _.(分数:2.00)A.suspicionB.capriceC.enthusiasmD.criticism(5).Which of the following would be the best title of the passage?(分数:2.00)A.PepsiCos Marketing StrategyB.PepsiCos Success as a Major SupplierC.Enricos Successful C

    48、areerD.PepsiCos Success and Its Magic CreatorBText 3/BWise compromise is one of the basic principles and virtues of the British. If a continental greengrocer asks 14 shillings ( or crowns, or francs) for a bunch of radishes, and his customer offers 2, and finally they strike a bargain agreeing on 6 shillings, this is just the low continental habit of bargaining; on the other hand if the British dock-workers or any other workers claim a rise of 4 shillings per day, and the employers first flatly refuse even a penny, but after a six week


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