1、 IEC TR 62865 Edition 1.0 2014-02 TECHNICAL REPORT Multimedia home server systems Relationship between the content usage contract and the digital rights permission code IEC TR 62865:2014-02(EN) colour inside THIS PUBLICATION IS COPYRIGHT PROTECTED Copyright 2014 IEC, Geneva, Switzerland All rights r
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11、sage contract and the digital rights permission code INTERNATIONAL ELECTROTECHNICAL COMMISSION X ICS 33.160.60 PRICE CODE ISBN 978-2-8322-1392-6 Registered trademark of the International Electrotechnical Commission Warning! Make sure that you obtained this publication from an authorized distributor.
12、 colour inside 2 TR 62865 IEC:2014 CONTENTS FOREWORD . 6 INTRODUCTION . 8 1 Scope 10 2 Normative references 10 3 Terms and definitions 10 4 Abbreviations 13 5 Purpose and justification of this Technical Report 13 5.1 General 13 5.2 Purpose . 13 6 Services covered in the study 13 6.1 General 13 6.2 i
13、TUNES STORE TM14 6.3 A TM. 14 6.4 AcTVila TM. 14 6.5 TSUTAYA TV TM14 6.6 mora win TM. 14 6.7 MAGASTORE TM. 14 6.8 Spotify TM15 6.9 NETFLIX TM. 15 7 Relationship between permission and the content usage contract 15 7.1 General 15 7.2 What is permission? . 15 7.3 What is a content usage contract? . 16
14、 8 Value chain in the distribution of digital content . 16 8.1 General 16 8.2 Rights holder . 17 8.3 Content holder . 17 8.4 Content provider 17 8.5 Service provider . 17 8.6 User . 17 9 Basic contract and individual contract for each link in the value chain in the distribution of digital content 17
15、 9.1 General 17 9.1.1 Contracts 17 9.1.2 Basic contract . 18 9.1.3 Individual contract 18 9.2 Basic contract between the content holder and the content provider (content usage contract) 18 9.3 Individual contract between content holder and content provider (catalog) . 19 9.4 Basic contract between c
16、ontent or service provider and user (terms of use of service) 19 9.5 Individual contract relating to the purchase or free-of-charge use of content by users . 20 10 Examples of content usage contracts and DRPC in digital content distribution . 20 10.1 General 20 10.2 iTUNES STORE . 20 10.2.1 Basic co
17、ntract . 20 TR 62865 IEC:2014 3 10.2.2 Individual contract 21 10.3 A 21 10.3.1 Basic contract . 21 10.3.2 Individual contract 22 10.4 AcTVila 22 10.4.1 Basic contract . 22 10.4.2 Individual contract 23 10.5 TSUTAYA TV . 23 10.5.1 Basic contract . 23 10.5.2 Individual contract 24 10.6 mora win 24 10.
18、6.1 Basic contract . 24 10.6.2 Individual contract 24 10.7 MAGASTORE 25 10.7.1 Basic contract . 25 10.7.2 Individual contract 25 10.8 Spotify . 25 10.8.1 Basic contract . 25 10.8.2 Individual contract 26 10.9 NETFLIX 26 10.9.1 Basic contract . 26 10.9.2 Individual contract 27 11 Applicability of DRP
19、C to content usage contracts for digital content distribution 27 11.1 General 27 11.2 Status and challenges of countermeasures against illegal content distribution . 27 11.2.1 General 27 11.2.2 Current countermeasure 1: Content check function on the website . 28 11.2.3 Current countermeasure 2: Vali
20、dation of poster 29 11.2.4 Current countermeasure 3: Use of alert system 29 11.3 Countermeasures against illegal content distribution based on the content usage contract . 30 11.3.1 General 30 11.3.2 Case 1: Authorized use of content in accordance with the terms of the use agreement 30 11.3.3 Case 2
21、: Unauthorized use of content contrary to the terms of the use agreement 31 11.3.4 Case 3: Use of unauthorized content downloaded illegally from other websites 31 11.4 DRPC-based countermeasures against illegal distribution of content . 31 11.4.1 General 31 11.4.2 Case 1: Authorized use of content (
22、embedded with DRPC) in accordance with the terms of the use agreement 31 11.4.3 Case 2: Unauthorized use of content (embedded with DRPC) contrary to the terms of the use agreement . 32 11.4.4 Case 3: Use of unauthorized content (embedded with DRPC) downloaded illegally from another website 32 11.5 D
23、irection for countermeasures against illegal distribution of content 32 12 Applicability of DRPC to the allocation of royalties earned from the distribution of digital content 33 4 TR 62865 IEC:2014 12.1 General 33 12.2 Status and challenges concerning the allocation of royalties 33 12.3 Possible ro
24、yalty allocation system based on DPCR 34 12.4 Roles of DRPC in the allocation of royalties . 34 Annex A (informative) Content matrix for various service agreements . 36 Bibliography 48 Figure 1 Permission based on legal analysis 16 Figure 2 The making of a contract 16 Figure 3 Value chain of the dig
25、ital content business . 17 Figure 4 Basic contract and individual contract 18 Figure 5 Content uploaded onto posting sites 28 Figure 6 Validation through a content check function provided by the site administrator . 28 Figure 7 Judgment based on validation of the poster by the site administrator . 2
26、9 Figure 8 Judgment based on notification by a third party 30 Figure 9 Uploading of content whose secondary use is authorized by the content usage contract 30 Figure 10 Uploading of content whose secondary use is prohibited by the content usage contract 31 Figure 11 Uploading of illegal content with
27、out a content usage contract . 31 Figure 12 Uploading of content whose secondary use is approved by the content usage contract 32 Figure 13 Uploading of content whose secondary use is prohibited by the content usage contract 32 Figure 14 Uploading of illegal content without a content usage contract
28、. 32 Figure 15 Overall picture of content identification on posting sites with or without DRPC . 33 Figure 16 Royalty allocation scheme based on using content name or ID alone . 34 Figure 17 Royalty allocation scheme based on DPCR 34 Figure 18 Overall picture of the allocation of royalties based on
29、DPCR 35 Table 1 Elements of the content usage contract as summarized by IEC 62227:2008 19 Table 2 Elements of an individual contract (catalog) as summarized by IEC 62227:2008 . 19 Table 3 Elements of the terms of use of service as summarized by IEC 62227:2008 19 Table 4 Elements of an individual con
30、tract for downloading (streaming) content as summarized by IEC 62227:2008 . 20 Table 5 Basic contract of the iTUNES STORE as summarized by IEC 62227:2008 20 Table 6 Individual contract of the iTUNES STORE as summarized by IEC 62227:200821 Table 7 Individual contract of the iTUNES STORE as summarized
31、 by IEC 62227:2008 Third Party . 21 Table 8 Basic contract of A as summarized by IEC 62227:2008 . 21 Table 9 Individual contract of A as summarized by IEC 62227:2008 Music 22 TR 62865 IEC:2014 5 Table 10 Individual contract of A as summarized by IEC 62227:2008 PC software 22 Table 11 Basic Contract
32、of AcTVila as summarized by IEC 62227:2008 . 22 Table 12 Individual contract of AcTVila as summarized by IEC 62227:2008 . 23 Table 13 Individual contract for content provided through “AcTVila Basic” as summarized by IEC 62227:2008 . 23 Table 14 Basic contract of TSUTAYA TV as summarized by IEC 62227
33、:2008 23 Table 15 Individual contract of TSUTAYA TV as summarized by IEC 62227:2008 24 Table 16 Basic contract of mora win as summarized by IEC 62227:2008 . 24 Table 17 Individual contract of mora win as summarized by IEC 62227:2008 . 24 Table 18 Individual contract of mora win as summarized by IEC
34、62227:2008 Music provider 25 Table 19 Basic contract of MAGASTORE as summarized by IEC 62227:2008 25 Table 20 Individual contract of MAGASTORE as summarized by IEC 62227:2008 . 25 Table 21 Basic contract of spotify as summarized by IEC 62227:2008 . 26 Table 22 Individual contract of Spotify as summa
35、rized by IEC 62227:2008 26 Table 23 Basic contract of NETFLIX as summarized by IEC 62227:2008 . 26 Table 24 Individual contract of NETFLIX as summarized by IEC 62227:2008 . 27 6 TR 62865 IEC:2014 INTERNATIONAL ELECTROTECHNICAL COMMISSION _ MULTIMEDIA HOME SERVER SYSTEMS RELATIONSHIP BETWEEN THE CONT
36、ENT USAGE CONTRACT AND THE DIGITAL RIGHTS PERMISSION CODE FOREWORD 1) The International Electrotechnical Commission (IEC) is a worldwide organization for standardization comprising all national electrotechnical committees (IEC National Committees). The object of IEC is to promote international co-op
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47、Standards. However, a technical committee may propose the publication of a technical report when it has collected data of a different kind from that which is normally published as an International Standard, for example “state of the art“. IEC/TR 62865, which is a technical report, has been prepared
48、by technical area 8: Multimedia home server systems, of IEC technical committee 100: Audio, video and multimedia systems and equipment. TR 62865 IEC:2014 7 The text of this technical report is based on the following documents: Enquiry draft Report on voting 100/2133/DTR 100/2173/RVC Full information
49、 on the voting for the approval of this technical report can be found in the report on voting indicated in the above table. This publication has been drafted in accordance with the ISO/IEC Directives, Part 2. The committee has decided that the contents of this publication will remain unchanged until the stability date indicated on the IEC web site under “http:/webstore.iec.ch“ in the data rel
